About Segmento
Segmento is a company based in Moscow (Russia) founded in 2011 by Kirill Safonov, Eugene Liogkiy, and Roman Nester was acquired by MTS in April 2023.. Segmento operates in a competitive market with competitors including Criteo, RhythmOne, NextRoll, Unified and Mediaocean, among others.
- Headquarter Moscow, Russia
- Founders Kirill Safonov, Eugene Liogkiy, Roman Nester
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Sectors
Media & Entertainment
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Email
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Phone
*********
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Website
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Social
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Annual Revenue
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Net Profit
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EBITDA
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Latest Funding Round
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Investors
Sberbank Russia
& 1 more
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Employee Count
Employee Count
- Acquired by
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Funding Insights of Segmento
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
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| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investors in Segmento
Segmento has secured backing from 2 investors, including institutional investors. Prominent investors backing the company include Sberbank Russia and MTS. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
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MTS is recognized as a leading telecommunications provider in Russia.
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Founded Year | Domain | Location | |
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Comprehensive financial services are provided to individuals and businesses.
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Founded Year | Domain | Location |
| Investor | Description | Founded Year | Domain | Location |
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Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
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Founded Year | Domain | Location | |
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Startup ecosystems are ignited through strategic investments by Signite Partners.
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Founded Year | Domain | Location | |
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Venture capital is directed toward companies in multiple sectors.
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Founded Year | Domain | Location | |
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Founded Year | Domain | Location |
Investments & Acquisitions by Segmento
| Company Name | Description | Domain | Location | Founded Year | Amount |
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
Financial Statements - Segmento
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Segmento Comparisons
Competitors of Segmento
Segmento operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Criteo, RhythmOne, NextRoll, Unified and Mediaocean, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
AI-driven ad campaigns are managed for personalization and optimization.
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| domain | founded_year | HQ Location |
Audiences are connected to brands via cross-screen video advertising.
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| domain | founded_year | HQ Location |
Provider of data-driven marketing technology for B2B and D2C businesses
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| domain | founded_year | HQ Location |
Social media advertising services are delivered across digital platforms.
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| domain | founded_year | HQ Location |
Advertising software and integration services are provided for enterprises.
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| domain | founded_year | HQ Location |
Targeted ad placements are provided via an advertising network.
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| Company Name | Domain | Founded year | HQ Location | Description |
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| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
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| domain | founded_year | HQ Location |
On-demand services are booked through an app-based platform.
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| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
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| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
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Frequently Asked Questions about Segmento
When was Segmento founded?
Segmento was founded in 2011.
Where is Segmento located?
Segmento is headquartered in Moscow, Russia.
Who is the current CEO of Segmento?
Eugene Liogkiy is the current CEO of Segmento. They have also founded this company.
What does Segmento do?
Founded in 2011 and based in Moscow, Russia, Segmento operates in the digital advertising sector. An platform is provided for advertisers to target audiences through analysis of online behavior data and verified offline sources. Campaigns are launched across desktop, mobile, video, and social channels, with audience behavior predicted via data insights. Real-time reporting is delivered to support campaign optimization.
Who are the top competitors of Segmento?
Segmento's top competitors include Criteo, NextRoll and Mediaocean.
Who are Segmento's investors?
Segmento has 2 investors. Key investors include Sberbank Russia, and MTS.
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