Segmento

Moscow, Russia Founded: 2011 • Age: 15 yrs Acquired By MTS
Cross-device campaigns are managed using online and offline behavioral data.
Annual revenue - Latest available
Total funding - Funding intelligence
Employees - Tracked headcount
Investors 2 Known backers
Products - Services tracked
Competitors 11 Brand Intelligence

About Segmento

Segmento is a company based in Moscow (Russia) founded in 2011 by Kirill Safonov, Eugene Liogkiy, and Roman Nester was acquired by MTS in April 2023. Segmento operates in a competitive market with competitors including Criteo, RhythmOne, NextRoll, Unified and Mediaocean, among others.

  • Headquarter Moscow, Russia
  • Founders Kirill Safonov, Eugene Liogkiy, Roman Nester
  • Sectors
    Media & Entertainment
  • Email
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  • Phone
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  • Website
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  • Social
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Operational Areas
Media & Entertainment → Marketing, Advertising & Adtech Unlock Sub-Sector Unlock Segment
Key Metrics
  • Annual Revenue
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  • Net Profit
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  • EBITDA
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  • Latest Funding Round
    Not available
  • Investors
  • Employee Count
    Not available
  • Acquired by
    MTS

    & 1 more

    (Apr 05, 2023)

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Funding Insights of Segmento

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Detailed funding history for Segmento

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Investors in Segmento

Segmento has secured backing from 2 investors, including institutional investors. Prominent investors backing the company include Sberbank Russia and MTS.

All
Institutional
Investor Description Founded Year Domain Location
MTS is recognized as a leading telecommunications provider in Russia.
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Comprehensive financial services are provided to individuals and businesses.
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Investor details for Segmento

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Investments & Acquisitions by Segmento

Investments
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Investment portfolio details for Segmento

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  • Transaction dates
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Financial Statements - Segmento

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Detailed financials for Segmento

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  • Profit trends
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Segmento Comparisons

Segmento Primary company
Description
Cross-device campaigns are managed using online and offline ...
Location
Moscow, Russia
Founded Year
2011
Annual Revenue
Not available
Net Profit
Not available
EBITDA
Not available
Employees
Not available
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Peer comparison for Segmento

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Competitors of Segmento

Segmento operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Criteo, RhythmOne, NextRoll, Unified and Mediaocean, among others.

Company Name Domain Founded year HQ Location Description
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AI-driven ad campaigns are managed for personalization and optimization.
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Audiences are connected to brands via cross-screen video advertising.
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Provider of data-driven marketing technology for B2B and D2C businesses
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Social media advertising services are delivered across digital platforms.
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Advertising software and integration services are provided for enterprises.
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Targeted ad placements are provided via an advertising network.
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Detailed competitors of Segmento

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  • Domains and locations
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Latest news on Segmento

MTS acquires ads company Segmento
Telecompaper3 years ago
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Complete news archive for Segmento

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Frequently Asked Questions about Segmento

Segmento was founded in 2011.

Segmento is headquartered in Moscow, Russia.

Eugene Liogkiy is the current CEO of Segmento. They have also founded this company.

Founded in 2011 and based in Moscow, Russia, Segmento operates in the digital advertising sector. An platform is provided for advertisers to target audiences through analysis of online behavior data and verified offline sources. Campaigns are launched across desktop, mobile, video, and social channels, with audience behavior predicted via data insights. Real-time reporting is delivered to support campaign optimization.

Segmento's top competitors include Criteo, NextRoll and Mediaocean.

Segmento has 2 investors. Key investors include Sberbank Russia, and MTS.

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