Serko

Auckland, New Zealand Founded: 2007 • Age: 19 yrs
Travel and expense management solutions are provided for businesses.
Annual revenue $50.3M Latest available
Total funding - 4 rounds
Employees 421 Tracked headcount
Investors 2 Known backers
Products 3 Services tracked
Competitors 11 Brand Intelligence

About Serko

Serko is a company based in Auckland (New Zealand) founded in 2007. The company has 421 employees as of March 31, 2024. Serko has completed 2 acquisitions, including GetThere and Interplx. Serko offers products and services including GetThere, Zeno, and Booking.com for Business. Serko operates in a competitive market with competitors including TravelPerk, Deem, Egencia, Comtravo and Lanes & Planes, among others.

  • Headquarter Auckland, New Zealand
  • Employees 421 as on 31 Mar, 2024
  • Stage Public
  • Sectors
    Travel & Hospitality
  • Phone
    Locked
  • Website
    Locked
  • Social
    Locked
  • Legal Name Serko Ltd.
Operational Areas
Travel & Hospitality → Hospitality & Travel Technology Unlock Sub-Sector Unlock Segment
Key Metrics
  • Annual Revenue
    $50.27 M (USD)
    28.68
    as on Mar 31, 2025
  • Net Profit
    -$12.48 M (USD)
    -38.31
    as on Mar 31, 2025
  • EBITDA
    $439.19 K (USD)
    0
    as on Mar 31, 2025
  • Latest Funding Round
    $6.68 M (USD), Post-IPO

    Oct 27, 2020

  • Investors
    Booking.com

    & 1 more

  • Employee Count
    421

    as on Mar 31, 2024

  • Investments & Acquisitions
    GetThere

    & 1 more

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IPO & Listings of Serko

Serko is a publicly listed company on the NZX with ticker symbol SKO in New Zealand, operating in the Technology services sector. As a publicly traded entity, the company provides investors with opportunities to participate in its growth story through equity ownership. The listing enables access to capital markets, enhances corporate visibility, and provides liquidity for shareholders while maintaining transparency through regulatory compliance and regular financial disclosures.

Exchange: NZX · Ticker: SKO · Sector: Technology services · New Zealand

Products & Services of Serko

Serko offers a comprehensive portfolio of products and services, including GetThere, Zeno, and Booking.com for Business.

Product name locked
Category locked
Primary

Enables global online booking and cost control for enterprises.

Product name locked
Category locked
Locked

Platform for booking trips and managing expenses efficiently.

Product name locked
Category locked
Locked

Tool for companies to book and manage work trips with discounts.

People of Serko

Headcount 200-500
Employee Profiles 127
Employee Profiles
People
Dean Heard
Senior Engineering Manager
People
martin zhao
Support Team Lead
People
Diane Houseman
Customer Enablement Manager
People
Tamara Went
Customer Optimisation Manager

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Funding Insights of Serko

Investors in Serko

Serko has secured backing from 2 investors, including institutional investors. Prominent investors backing the company include Booking.com and Callaghan Innovation.

All
Institutional
Investor Description Founded Year Domain Location
App-based platform for booking multiple categories of accommodations
Locked Locked Locked
Government programs access and business development services are provided.
Locked Locked Locked
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Investor details for Serko

Investor domains, locations, round participation, and complete history require an active premium plan.

  • Investor domains
  • Investor locations
  • Funding rounds
  • Participation history

Verified entity values are shown only after access is granted.

Investments & Acquisitions by Serko

Serko has strategically engaged in corporate development activities, having acquired 2 companies. Notable acquisitions include GetThere and Interplx.

Investments
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Investment portfolio details for Serko

Portfolio company identities, transaction dates, round details, and investment values require an active premium plan.

  • Portfolio identities
  • Transaction dates
  • Round details
  • Investment values

Verified entity values are shown only after access is granted.

Acquisitions
Company Name Description Domain Location Founded Year Amount
SaaS solutions for corporate travel booking and management are provided.
Locked Locked 1995 Locked
Business expense management software
Locked Locked 1994 Locked
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Complete acquisition details for Serko

Transaction dates, acquired stakes, disclosed values, domains, and locations require an active premium plan.

  • Transaction dates
  • Acquired stakes
  • Disclosed values
  • Domains and locations

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Financial Statements - Serko

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Detailed financials for Serko

Historical revenue, profit, statement rows, ratios, and trend charts require an active premium plan.

  • Historical revenue
  • Profit trends
  • Statement rows
  • Financial ratios

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Serko Comparisons

Serko Primary company
Description
Travel and expense management solutions are provided for bus...
Location
Auckland, New Zealand
Founded Year
2007
Annual Revenue
$50.27 M (USD)
Net Profit
-$12.48 M (USD)
EBITDA
$439.19 K (USD)
Employees
421
As of 2024
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Peer comparison for Serko

Named peer metrics, headcount, funding, location, and side-by-side benchmarks require an active premium plan.

  • Named peers
  • Headcount comparison
  • Funding comparison
  • Operating benchmarks

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Competitors of Serko

Serko operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as TravelPerk, Deem, Egencia, Comtravo and Lanes & Planes, among others.

Company Name Domain Founded year HQ Location Description
Locked Locked Locked
SaaS-driven corporate travel management & booking engine platform
Locked Locked Locked
Provider of corporate travel management solutions
Locked Locked Locked
Corporate travel solutions are offered to business travelers worldwide.
Locked Locked Locked
Corporate travel bookings are managed via a text-based online platform.
Locked Locked Locked
SaaS travel management is offered for business travelers' bookings.
Locked Locked Locked
Cloud-based expense management and booking tools SMBs
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Detailed competitors of Serko

Competitor domains, locations, full profiles, and operating metrics require an active premium plan.

  • Domains and locations
  • Full company profiles
  • Operating metrics
  • Competitive positioning

Verified entity values are shown only after access is granted.

Latest news on Serko

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Complete news archive for Serko

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  • Full article archive
  • Source and publication date
  • Older coverage
  • Brand-specific news history

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Frequently Asked Questions about Serko

Serko was founded in 2007 and raised its 1st funding round 7 years after it was founded.

Serko is headquartered in Auckland, New Zealand.

As of Mar 31, 2024, the latest employee count at Serko is 421.

Annual revenue of Serko is $50.27M as on Mar 31, 2025.

Serko was founded in 2007 in Auckland, New Zealand, and operates in the travel technology sector. Business travel bookings for flights, accommodations, and car hires are enabled through products like Serko Online and Serko Incharge. Integration with expense management systems is supported, allowing expense claims to be submitted by employees and reviewed by finance teams for reconciliation. Operations focus on streamlining travel administration for corporate users.

Serko's top competitors include TravelPerk, Egencia and Lanes & Planes.

Serko offers GetThere, Zeno, and Booking.com for Business.

Yes, Serko is publicly traded on NZX under the ticker symbol SKO.

Serko has made 2 acquisitions, including GetThere, and Interplx.

Serko has 2 investors. Key investors include Booking.com, and Callaghan Innovation.

The ticker symbol of Serko is SKO on NZX.

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