About Serrala
Serrala is a Technology company based in Hamburg (Germany) founded in 1984, and was acquired by Hg in August 2021. Payment and treasury management solutions are provided for businesses. Serrala has completed 4 acquisitions, including AcceptEasy, Cevinio and Payference. Its website serrala.com draws about 52 thousand monthly visits. Serrala offers products and services including AR Automation, AP Automation, Payments Automation, and Treasury Management. Its focus areas include FinTech, Finance & Accounting Tech, Accounting Solutions and Record to Report. Its legal entity is Serrala Group GmbH.
Company details
Serrala was founded in 1984 and is headquartered in Hamburg, Germany. Operations focus on the financial software sector, where solutions for order-to-cash and procure-to-pay processes are delivered. Accounts payable management, cash management, liquidity planning, payment processing with compliance features, and bank account management are included in the offerings. SAP treasury consulting services are also provided to support business financial operations.
- InvestorsHg
& 1 more
- Investments & AcquisitionsAcceptEasy
& 3 more
- Acquired byHg
(Aug 2021)
Products & Services of Serrala
Serrala offers a comprehensive portfolio of products and services, including AR Automation, AP Automation, Payments Automation, and Treasury Management.
Automates cash application and credit management for efficient collections.
Handles invoice processing and supplier management to speed up approvals.
Provides tools for secure global payment processing and monitoring.
Centralizes cash and liquidity planning for better financial control.
Apps and channels of Serrala
its YouTube channel Serrala has 341 subscribers and 30 videos.
Videos from Serrala
The most watched videos on Serrala's YouTube channel, Serrala (341 subscribers). Click a video to play it here.
More on Serrala.
Funding Insights of Serrala
- Total Rounds 2
- Investors Count 2
All 2 funding rounds of Serrala with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
2 investors in total: 2 institutional.
Investors in Serrala
Serrala has secured backing from 2 investors, including venture fund investors. Prominent investors backing the company include Hg and Waterland.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Private equity investments in Europe are managed by Hg. | 1990 | hgcapital.com | London, United Kingdom | |
| waterlandpe.com |
Investor details for Serrala
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- Round participation
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People of Serrala
94 people are tracked at Serrala (32 in leadership, 62 in team).
| Name | Role | Group |
|---|---|---|
Axel Rebien | CEO | Leadership |
Christian Rudolf | Director Sales Austria | Leadership |
Marko Kling | VP Solution Architecture | Leadership |
Kerry Depew | Director Of Sales | Leadership |
Oliver Gallienne | Chief Customer Success Officer | Leadership |
Tahir Saganak | Director Of Software Engineering - O2c | Leadership |
Eicke Bücking | Vice President Platform & Architecture | Leadership |
Sumit Deshmukh | Director Of Software Engineering | Leadership |
Wilfried Vedder | VP Information Technology | Leadership |
Christiane Hoeninger | Director Marketing, Americas | Leadership |
Shehani Munasinghe | VP Of Digital Marketing | Leadership |
Stefania Cervantes | VP Field Marketing | Leadership |
Markus Schröder | VP Serrala, Managing Director Serrala Cloud Solutions Gmbh | Leadership |
Peter Wolf | Senior Vice President At Serrala | Leadership |
Alexander Schories | Director Site Reliability Engineering (sre) | Leadership |
Jason Boyer | Vice President - Data & Document Management | Leadership |
Andreas Progorovics | Director Software Development | Leadership |
Maximilian Albrecht | Customer Success Manager & Head Of BBQ | Leadership |
Carsten von Kleist | Director Sales New Business | Leadership |
Page Atkinson | Director, Support Delivery Fs2 | Leadership |
74 more people are available in the full profile.
Complete people profiles for Serrala
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Investments & Acquisitions by Serrala
Serrala has strategically engaged in corporate development activities, having acquired 4 companies. Notable acquisitions include AcceptEasy, Cevinio and Payference.
| Company Name | Description | Domain | Location | Founded | Acquired | Amount |
|---|---|---|---|---|---|---|
Provider of accounts payable automation software | cevinio.com | Rotterdam, Netherlands | 2013 | Feb 2026 | •••• | |
AI-based financial forecasting solutions are provided for businesses. | payference.com | Sunnyvale, United States | 2019 | Jul 2024 | •••• | |
Accounts receivables automation | accepteasy.com | Amsterdam, Netherlands | 2006 | Feb 2020 | •••• | |
Data and process solutions for SAP systems are offered. | dolphin-corp.com | Philadelphia, United States | 1995 | May 2017 | •••• |
Complete acquisition details for Serrala
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- Deal sources
- Complete history
- Exports
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Timeline of Serrala
8 dated milestones of Serrala across 42 years, from founding to its latest funding, stage changes and deals.
- Founded Serrala is founded.
- Funding First funding round.
- Acquisition Acquires Serrala.
- Acquisition Acquires AcceptEasy.
- Funding Latest funding round, Private Equity Round,.
- Exit Acquired by Hg.
- Acquisition Acquires Payference.
- Acquisition Acquires Cevinio.
Web traffic of Serrala
The website of Serrala (serrala.com) receives about 52.1K visits a month and ranks #972,355 among all websites worldwide, #2,404 in Accounting and Auditing.
- Monthly visits52.1K
▲ 59.8% vs previous month
- Unique visitors15.5K
per month
- Global rank#972,355
among all websites
- Category rank#2,404
Finance · Accounting and Auditing
- Bounce rate51%
- Pages per visit1.6
- Average visit23 sec
- DevicesDesktop 43% · Mobile 57%
Websites whose visitors overlap most with Serrala. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| gaviti.com | 100% | 32.8K | #923,732 | View details | |
| collmex.de | 99% | #160,361 | View details | ||
| blackline.com | 97% | 659.3K | #71,257 | View details | |
| chargezoom.com | 90% | 6.1K | #3,484,637 | View details | |
| quatrrobss.com | 90% | 8.3K | #1,975,161 | View details | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 40 similar websites and full traffic analytics for Serrala
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Related news about Serrala
Complete news archive for Serrala
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Frequently Asked Questions about Serrala
Serrala was founded in 1984 and raised its 1st funding round 32 years after it was founded.
Serrala is headquartered in Hamburg, Germany. It is registered at Hamburg, Hamburg, Germany.
Serrala was founded in 1984 and is headquartered in Hamburg, Germany. Operations focus on the financial software sector, where solutions for order-to-cash and procure-to-pay processes are delivered. Accounts payable management, cash management, liquidity planning, payment processing with compliance features, and bank account management are included in the offerings. SAP treasury consulting services are also provided to support business financial operations.
Serrala offers AR Automation, AP Automation, Payments Automation, and Treasury Management.
Serrala has made 4 acquisitions, including AcceptEasy, Cevinio, and Payference.
Serrala has 2 investors. Key investors include Hg, and Waterland.
Serrala operates through Serrala Group Gmbh.
Yes. Serrala was acquired by Hg in August 2021.