About Shopit
Shopit is a Retail company based in Vaxjo (Sweden) founded in 2006 by Mathias Ivarsson, and was acquired by Atrinsic in August 2009. Product search software solutions are provided for e-commerce businesses. Shopit has raised $364.19 thousand across 1 funding round from investors including Atrinsic and Almi Invest. Shopit has completed 1 acquisition, including Triana Global. Its chief executive, as recorded, is Mathias Ivarsson. Shopit offers products and services including AI Product Categorization, Product Attribute Extraction, Product Relations Detection, and AI Content Generation. Its focus areas include E-Commerce Enablers, Customer Experience Management, Personalization and Product Search. Its legal entity is Shopedia AI Technologies AB.
Company details
Provider of product search software solutions for e-commerce businesses. It provides a shopping search engine that gathers products, retailers, and brands available online in one shopping start page. It claims to use AI and machine learning technologies and categorizes products into product taxonomy, forms detailed datasheets for different types of products, and provides automated product feeds. It allows users to save products they like and own, invite friends, share, get advice, and use other social shopping functionality.
- Headquarters Vaxjo, Sweden
- Founders Mathias Ivarsson
- Stage Acquired
- SectorsRetail
- Email••••••••
- Phone•••• ••••
- Website shopit.com
- Social LinkedIn X
- Acquired by Atrinsic (Aug 2009)
- Legal Name Shopedia Ai Technologies Ab
Products & Services of Shopit
Shopit offers a comprehensive portfolio of products and services, including AI Product Categorization, Product Attribute Extraction, Product Relations Detection, and AI Content Generation.
Automatically categorizes products using texts and images.
Extracts detailed attributes from unstructured multilingual texts.
Identifies accessories and spare parts from plain text.
Creates unique product titles and descriptions for SEO.
Funding Insights of Shopit
Shopit has successfully raised a total of $364.19K through 1 strategic funding round. The most recent funding activity was a Seed round of $364.19 thousand completed in January 2019. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $364,185
- Total Rounds 1
- Last Round Seed — $364,185
- First Round $364,185
(Jan 2019)
- Investors Count 1
All 1 funding rounds of Shopit with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jan 2019 | $364,185 | Seed | – | – |
2 investors in total: 2 institutional.
Investors in Shopit
Shopit has secured backing from 2 investors, including venture fund investors. Prominent investors backing the company include Atrinsic and Almi Invest.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
| almi.se/Almi-Invest/ | ||||
It serves as a limited information available. | 1993 | atrinsic.com | New York, United States |
Investor details for Shopit
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
People of Shopit
1 people are tracked at Shopit (1 in leadership).
| Name | Role | Group |
|---|---|---|
Mathias Ivarsson | Founder & CEO | Leadership |
Complete people profiles for Shopit
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Investments & Acquisitions by Shopit
Shopit has strategically engaged in corporate development activities, having acquired 1 company. Notable acquisitions include Triana Global.
| Company Name | Description | Domain | Location | Founded | Acquired | Amount |
|---|---|---|---|---|---|---|
Ad network software for social media advertising is provided. | trianaglobal.com | Sydney, Australia | 0 | Oct 2008 | •••• |
Complete acquisition details for Shopit
Acquired stakes, deal sources and the complete acquisition history require an active premium plan.
- Acquired stakes
- Deal sources
- Complete history
- Exports
Verified entity values are shown only after access is granted.
Timeline of Shopit
4 dated milestones of Shopit across 13 years, from founding to its latest funding, stage changes and deals.
- Founded Shopit is founded.
- Acquisition Acquires Triana Global.
- Exit Acquired by Atrinsic.
- Funding First funding round of $364K.
Web traffic of Shopit
Websites that share an audience with Shopit (shopit.com).
Websites whose visitors overlap most with Shopit. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| e-junkie.com | 100% | 176K | #238,255 | View details | |
| yub.com | 88% | View details | |||
visible.net | visible.net | 87% | – | ||
| vendr.com | 87% | 236.9K | #215,951 | View details | |
| x.com | 57% | 4.5B | #5 | View details | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 9 similar websites and full traffic analytics for Shopit
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 9 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
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Frequently Asked Questions about Shopit
Shopit was founded in 2006 and raised its 1st funding round 13 years after it was founded.
Shopit is headquartered in Vaxjo, Sweden. It is registered at Vaxjo, Kronoberg County, Sweden.
Mathias Ivarsson is the CEO of Shopit, as recorded in our data. They have also founded this company.
Shopit is a funded company, having raised a total of $364.19K across 1 funding round to date. The company's 1st funding round was a Seed of $364.19K, raised on Jan 2019.
Provider of product search software solutions for e-commerce businesses. It provides a shopping search engine that gathers products, retailers, and brands available online in one shopping start page. It claims to use AI and machine learning technologies and categorizes products into product taxonomy, forms detailed datasheets for different types of products, and provides automated product feeds. It allows users to save products they like and own, invite friends, share, get advice, and use other social shopping functionality.
Shopit offers AI Product Categorization, Product Attribute Extraction, Product Relations Detection, and AI Content Generation.
Shopit has made 1 acquisition, including Triana Global.
Shopit has 2 investors. Key investors include Atrinsic, and Almi Invest.
Shopit operates through Shopedia Ai Technologies Ab.
Yes. Shopit was acquired by Atrinsic in August 2009.