Sidelines

Tel Aviv, Israel Founded: 2018 • Age: 8 yrs Acquired By Natural Intelligence
Online platform for betting tips and analytics is provided.
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About Sidelines

Sidelines is a company based in Tel Aviv (Israel) founded in 2018 by Or Lifshitz and Rotem Haber was acquired by Natural Intelligence in March 2019.. Sidelines has raised $25 million across 1 funding round from investors including NFX, MoreTech Ventures and Natural Intelligence. Sidelines offers products and services including PropShop, Comparison Sites, Publishing, Monetization, and Mobile App Growth. Sidelines operates in a competitive market with competitors including OddsJam, Tipsport, Oddschecker, Win2Win and BetConnect, among others.

  • Headquarter Tel Aviv, Israel
  • Founders Or Lifshitz, Rotem Haber
  • Sectors
    Media & Entertainment
    Consumer
  • Phone
    *********
  • Website
    *********
  • Social
    *********
  • Legal Name Sideline Ltd
Operational Areas
Media & Entertainment → Sports, Events & Attractions
Consumer → Sports, Leisure & Outdoor
Key Metrics
  • Annual Revenue
  • Net Profit
  • EBITDA
  • Total Equity Funding
    $25 M (USD)

    in 1 rounds

  • Latest Funding Round
    $25 M (USD), Series B

    Feb 06, 2022

  • Investors
    NFX

    & 2 more

  • Employee Count
    Employee Count
  • Acquired by
    Natural Intelligence

    (Mar 13, 2019)

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Products & Services of Sidelines

Sidelines offers a comprehensive portfolio of products and services, including PropShop, Comparison Sites, Publishing, Monetization, and Mobile App Growth. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.

Primary

All-in-one platform for player props in sports betting services

Tool for comparing sports betting and iGaming options

Services to monetize content via deals and SEO expertise

Strategies for driving conversions and revenue through traffic

Solutions for expanding user base in sports betting apps

People of Sidelines
Headcount 50-200
Employee Profiles 14
Employee Profiles
People
Roi Peled
Head of Business Development
People
Or Lifshitz
CEO & Co-Founder
People
Guy Alkabetz
VP Media & Growth
People
David Zevin
General Counsel

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Funding Insights of Sidelines

Sidelines has successfully raised a total of $25M through 1 strategic funding round. The most recent funding activity was a Series B round of $25 million completed in February 2022. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding
  • Total Rounds 1
  • Last Round Series B — $25.0M
  • First Round

    (06 Feb 2022)

  • Investors Count 2
Date Amount Transaction Name Valuation Lead Investors Investors
Feb, 2022 Amount Series B - Sidelines Valuation NFX , MoreTech Ventures
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Investors in Sidelines

Sidelines has secured backing from 3 investors, including venture fund and institutional investors. Prominent investors backing the company include NFX, MoreTech Ventures and Natural Intelligence. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.

All
Venture Fund
Institutional
Investor Description Founded Year Domain Location
Venture capital firm offering funding and tools for startups in technology and investment sectors.
Founded Year Domain Location
-
Founded Year Domain Location
-
Founded Year Domain Location
Investor Description Founded Year Domain Location
Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
Founded Year Domain Location
Startup ecosystems are ignited through strategic investments by Signite Partners.
Founded Year Domain Location
Venture capital is directed toward companies in multiple sectors.
Founded Year Domain Location
Venture capital is invested in cybersecurity, fintech, and AI startups.
Founded Year Domain Location

Investments & Acquisitions by Sidelines

Investments
Company Name Description Domain Location Founded Year Amount
Bionic investment advisor platform
2016
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Fine Asian gourmet food is offered by an internet-first restaurant.
2016

Financial Statements - Sidelines

Tata Steel revenue growth over time
Tata Steel profit and loss trends over time
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Sidelines Comparisons

Employees
+
Add Comparison
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Competitors of Sidelines

Sidelines operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as OddsJam, Tipsport, Oddschecker, Win2Win and BetConnect, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.

Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Provider of sports betting platform
domain founded_year HQ Location
Multi-category sports betting services are provided via an online platform.
domain founded_year HQ Location
Provider of an online sports betting platform
domain founded_year HQ Location
Offers a comprehensive app for odds analytics and betting tips to enhance user decision-making.
domain founded_year HQ Location
Provider of a multi-category sports betting platform
Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Multiple services are booked via an app-based platform.
domain founded_year HQ Location
On-demand services are booked through an app-based platform.
domain founded_year HQ Location
App based platform offering on demand delivery and ride-hailing services
domain founded_year HQ Location
Operates an on-demand hyperlocal delivery app for food and groceries.

Latest news on Sidelines

Frequently Asked Questions about Sidelines

When was Sidelines founded?

Sidelines was founded in 2018 and raised its 1st funding round 4 years after it was founded.

Where is Sidelines located?

Sidelines is headquartered in Tel Aviv, Israel.

Who is the current CEO of Sidelines?

Or Lifshitz is the current CEO of Sidelines. They have also founded this company.

Is Sidelines a funded company?

Sidelines is a funded company, having raised a total of $25M across 1 funding round to date. The company's 1st funding round was a Series B of $25M, raised on Feb 06, 2022.

What does Sidelines do?

Sidelines was founded in 2018 in Tel Aviv, Israel, as a provider in the sports betting analytics sector. An online platform is operated to deliver betting tips and analytic information through statistical models for prediction analysis. Users are enabled to share opinions on bets via the platform, supporting community interactions in the gambling information space.

Who are the top competitors of Sidelines?

Sidelines's top competitors include OddsJam, Oddschecker and BetConnect.

What products or services does Sidelines offer?

Sidelines offers PropShop, Comparison Sites, Publishing, Monetization, and Mobile App Growth.

Who are Sidelines's investors?

Sidelines has 3 investors. Key investors include NFX, MoreTech Ventures, and Natural Intelligence.

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