About Siete Family Foods
Siete Family Foods is a company based in Austin (United States) founded in 2014 by Aida Garza, Veronica Garza, and Miguel Garza was acquired by PepsiCo in October 2024.. Siete Family Foods has raised $90 million across 1 funding round from investors including PepsiCo and Stripes. The company has 103 employees as of December 31, 2021. Siete Family Foods offers products and services including Grain Free Tortilla Chips, Maíz Corn Tortilla Chips, Tortillas, Taco Shells, and Botana Sauces. Siete Family Foods operates in a competitive market with competitors including Biena Snacks, Peeled Snacks, Hippeas, Beanitos and Bellisio Foods, among others.
- Headquarter Austin, United States
- Employees 103 as on 31 Dec, 2021
- Founders Aida Garza, Veronica Garza, Miguel Garza
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Sectors
Consumer
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Phone
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Website
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Social
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Products & Services of Siete Family Foods
Siete Family Foods offers a comprehensive portfolio of products and services, including Grain Free Tortilla Chips, Maíz Corn Tortilla Chips, Tortillas, Taco Shells, and Botana Sauces. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.
Gluten-free chips made from alternative ingredients for inclusive eating.
Traditional corn-based chips for everyday snacking.
Versatile tortillas suitable for various Mexican-inspired meals.
Crunchy shells for tacos and other dishes.
Flavorful sauces to enhance meals and snacks.
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Sales and Marketing
23 people
Finance and Accounting
6 people
Leadership Team
5 people
Software Development Team
4 people
Human Resources and Administration
3 people
Commercialization Team
2 people
Accounts Team
2 people
Legal and Compliance
2 people
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Funding Insights of Siete Family Foods
Siete Family Foods has successfully raised a total of $90M through 1 strategic funding round. The most recent funding activity was a Series B round of $90 million completed in February 2019. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding Total Funding
- Total Rounds 1
- Last Round Series B — $90.0M
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First Round
First Round
(04 Feb 2019)
- Investors Count 1
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
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| Feb, 2019 | Amount | Series B - Siete Family Foods | Valuation | Stripes |
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| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investors in Siete Family Foods
Siete Family Foods has secured backing from 2 investors, including venture fund and institutional investors. Prominent investors backing the company include PepsiCo and Stripes. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
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Global investments are made in product-led growth companies.
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Founded Year | Domain | Location | |
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Food, snacks, and beverages are produced and distributed globally.
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Founded Year | Domain | Location |
| Investor | Description | Founded Year | Domain | Location |
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Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
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Founded Year | Domain | Location | |
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Startup ecosystems are ignited through strategic investments by Signite Partners.
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Founded Year | Domain | Location | |
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Venture capital is directed toward companies in multiple sectors.
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Founded Year | Domain | Location | |
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Founded Year | Domain | Location |
Investments & Acquisitions by Siete Family Foods
| Company Name | Description | Domain | Location | Founded Year | Amount |
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
Financial Statements - Siete Family Foods
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Siete Family Foods Comparisons
Competitors of Siete Family Foods
Siete Family Foods operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Biena Snacks, Peeled Snacks, Hippeas, Beanitos and Bellisio Foods, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
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| domain | founded_year | HQ Location |
Brand of roasted chickpeas
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Extruded snacks are manufactured and branded by Peeled Snacks.
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| domain | founded_year | HQ Location |
Organic chickpea snacks are developed and sold in Sub-Saharan Africa.
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| domain | founded_year | HQ Location |
Brand of bean chip snacks
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| domain | founded_year | HQ Location |
Extruded snacks are manufactured and branded by Bellisio Foods.
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| Company Name | Domain | Founded year | HQ Location | Description |
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| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
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| domain | founded_year | HQ Location |
On-demand services are booked through an app-based platform.
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| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
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| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
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Latest news on Siete Family Foods
Frequently Asked Questions about Siete Family Foods
When was Siete Family Foods founded?
Siete Family Foods was founded in 2014 and raised its 1st funding round 5 years after it was founded.
Where is Siete Family Foods located?
Siete Family Foods is headquartered in Austin, United States. It is registered at Austin, Texas, United States.
Who is the current CEO of Siete Family Foods?
Miguel Garza is the current CEO of Siete Family Foods. They have also founded this company.
Is Siete Family Foods a funded company?
Siete Family Foods is a funded company, having raised a total of $90M across 1 funding round to date. The company's 1st funding round was a Series B of $90M, raised on Feb 04, 2019.
How many employees does Siete Family Foods have?
As of Dec 31, 2021, the latest employee count at Siete Family Foods is 103.
What does Siete Family Foods do?
Siete Family Foods was founded in 2014 in Austin, United States, and operates within the food manufacturing sector. Savory snacks, including tortillas, tortilla chips, and hot sauces, are produced with claims of being grain-free, paleo, gluten-free, and preservative-free. Distribution occurs through physical retail stores as well as the companys online platform at sietefoods.com. Leadership is provided by co-founders Aida Garza, Veronica Garza, and Miguel Garza, who serves as CEO.
Who are the top competitors of Siete Family Foods?
Siete Family Foods's top competitors include Biena Snacks, Whisps and Peeled Snacks.
What products or services does Siete Family Foods offer?
Siete Family Foods offers Grain Free Tortilla Chips, Maíz Corn Tortilla Chips, Tortillas, Taco Shells, and Botana Sauces.