About Simple Mills
Simple Mills is a company based in Chicago (United States) founded in 2012 by Katlin Smith was acquired by Flowers Foods in January 2025. Simple Mills has raised $8.04 million across 8 funding rounds from investors including Flowers Foods, Chapman University and Stonegate Capital. The company has 91 employees as of December 31, 2023. Simple Mills offers products and services including Everything Crackers, Almond Flour Crackers, Chocolate Chip Cookies, and Sweet Thins. Simple Mills operates in a competitive market with competitors including Mondelez International, Tiff's Treats, Campbell Soup Co, Planet FWD and Birch Benders, among others.
- Headquarter Chicago, United States
- Employees 91 as on 31 Dec, 2023
- Founders Katlin Smith
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Sectors
Consumer
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Email
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Phone
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Website
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Social
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Annual Revenue
Not available
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Net Profit
Not available
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EBITDA
Not available
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Total Equity Funding
$8.04 M (USD)
in 8 rounds
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Latest Funding Round
Not available
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Investors
Flowers Foods
& 7 more
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Employee Count
91
as on Dec 31, 2023
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Acquired by
Flowers Foods
(Jan 08, 2025)
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Products & Services of Simple Mills
Simple Mills offers a comprehensive portfolio of products and services, including Everything Crackers, Almond Flour Crackers, Chocolate Chip Cookies, and Sweet Thins.
Nutrient-dense, grain-free crackers made from seed flour blend.
Grain-free crackers ideal for dipping and healthy snacking.
Grain-free cookies using real ingredients for guilt-free treats.
Nutritious baked treats with natural flavors for everyday use.
People of Simple Mills
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Funding Insights of Simple Mills
Simple Mills has successfully raised a total of $8.04M across 8 strategic funding rounds. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
Investors in Simple Mills
Simple Mills has secured backing from 8 investors, including venture fund and institutional investors. Prominent investors backing the company include Flowers Foods, Chapman University and Stonegate Capital.
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A leading private equity firm focused on value creation.
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Private equity firm focused on lower middle market companies
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Investor details for Simple Mills
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Investments & Acquisitions by Simple Mills
Investment portfolio details for Simple Mills
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Financial Statements - Simple Mills
Detailed financials for Simple Mills
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Simple Mills Comparisons
Peer comparison for Simple Mills
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Competitors of Simple Mills
Simple Mills operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Mondelez International, Tiff's Treats, Campbell Soup Co, Planet FWD and Birch Benders, among others.
| Company Name | Domain | Founded year | HQ Location | Description |
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Multi-category convenience foods are produced and distributed globally.
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Cookies and brownies are manufactured and sold nationwide.
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Branded convenience food products are manufactured and marketed worldwide.
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Manufacturer of snacks from regenerative ingredients
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Pancakes brand
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Baked goods are manufactured and supplied by Flowers Foods.
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Detailed competitors of Simple Mills
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Latest news on Simple Mills
Complete news archive for Simple Mills
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Frequently Asked Questions about Simple Mills
Simple Mills was founded in 2012 and raised its 1st funding round 1 year after it was founded.
Simple Mills is headquartered in Chicago, United States. It is registered at Chicago, Illinois, United States.
Katlin Smith is the current CEO of Simple Mills. They have also founded this company.
Simple Mills is a funded company, having raised a total of $8.04M across 8 funding rounds to date.
As of Dec 31, 2023, the latest employee count at Simple Mills is 91.
Simple Mills was founded in 2012 in Chicago, United States, and operates within the bakery snacks sector. Products including cookies, crackers, baking mixes, and doughs are offered, with kosher certification claimed. Distribution occurs through online channels like the company website and Amazon, as well as physical stores. The majority of sales are conducted in the US market.
Simple Mills's top competitors include Tiff's Treats, Birch Benders and Mondelez International.
Simple Mills offers Everything Crackers, Almond Flour Crackers, Chocolate Chip Cookies, and Sweet Thins.
Simple Mills has 8 investors. Key investors include Flowers Foods, Chapman University, Stonegate Capital, Vestar Capital Partners, and Charlotte Capital Partners.