Simply Asset Finance

London, United Kingdom Founded: 2017 • Age: 9 yrs
Vehicle and equipment financing is provided to businesses.
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About Simply Asset Finance

Simply Asset Finance is a company based in London (United Kingdom) founded in 2017.. The company has 106 employees as of December 31, 2021. Simply Asset Finance offers products and services including Hire Purchase, Finance Leasing, and Loan Schemes. Simply Asset Finance operates in a competitive market with competitors including Close Brothers, GE Capital, CNH Industrial Capital, Fleet Mortgages and Tower Leasing, among others.

  • Headquarter London, United Kingdom
  • Employees 106 as on 31 Dec, 2021
  • Sectors
    Financial Services
  • Email
    ***********
  • Phone
    *********
  • Website
    *********
  • Social
    *********
  • Legal Name Simply Asset Finance Operations Limited
  • Date of Incorporation 27 Jan, 2017
  • Jurisdiction LONDON, UNITED KINGDOM
Operational Areas
Financial Services → FinTech & Digital Finance
Key Metrics
  • Annual Revenue
  • Net Profit
  • EBITDA
  • Latest Funding Round
    $25.42 M (USD), Debt – Conventional

    Dec 04, 2023

  • Investors
    Citi

    & 5 more

  • Employee Count
    106

    as on Dec 31, 2021

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Products & Services of Simply Asset Finance

Simply Asset Finance offers a comprehensive portfolio of products and services, including Hire Purchase, Finance Leasing, and Loan Schemes. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.

Primary

Provides installment-based asset acquisition for businesses.

Offers leasing options for equipment and vehicles to clients.

Delivers tailored loans for business growth and cash flow.

People of Simply Asset Finance
Headcount 50-200
Employee Profiles 38
Employee Profiles
People
Mike King
Head Of Broker
People
Ross McKenzie
Line Manager
People
Christina O'Hare
Broker Development Manager
People
Meghana Adam
Salesforce Developer

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Funding Insights of Simply Asset Finance

  • Total Funding
  • Total Rounds 11
  • Last Round Debt – Conventional — $25.4M
  • First Round
  • Investors Count 6
Date Amount Transaction Name Valuation Lead Investors Investors
Dec, 2023 Amount Debt – Conventional - Simply Asset Finance Valuation

investors

Sep, 2021 Amount Debt – Conventional - Simply Asset Finance Valuation

investors

Feb, 2021 Amount Debt – Conventional - Simply Asset Finance Valuation

investors

Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Investors in Simply Asset Finance

Simply Asset Finance has secured backing from 6 investors, including institutional and venture fund investors. Prominent investors backing the company include Citi, Aldermore Bank and British Business Bank. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.

All
Venture Fund
Institutional
Investor Description Founded Year Domain Location
Private debt fund and fund of funds focused on startups
Founded Year Domain Location
Private equity buyouts are managed by Cabot Square Capital.
Founded Year Domain Location
Commercial bank
Founded Year Domain Location
Investor Description Founded Year Domain Location
Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
Founded Year Domain Location
Startup ecosystems are ignited through strategic investments by Signite Partners.
Founded Year Domain Location
Venture capital is directed toward companies in multiple sectors.
Founded Year Domain Location
Venture capital is invested in cybersecurity, fintech, and AI startups.
Founded Year Domain Location

Investments & Acquisitions by Simply Asset Finance

Investments
Company Name Description Domain Location Founded Year Amount
Bionic investment advisor platform
2016
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Fine Asian gourmet food is offered by an internet-first restaurant.
2016

Financial Statements - Simply Asset Finance

Tata Steel revenue growth over time
Tata Steel profit and loss trends over time
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Simply Asset Finance Comparisons

Employees
+
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Competitors of Simply Asset Finance

Simply Asset Finance operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Close Brothers, GE Capital, CNH Industrial Capital, Fleet Mortgages and Tower Leasing, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.

Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Diversified financial services are provided across multiple sectors.
domain founded_year HQ Location
Commercial aircraft and equipment leasing and lending services are provided.
domain founded_year HQ Location
Provider of agricultural, commercial vehicles & construction equipment financing and leasing services
domain founded_year HQ Location
Mortgage loans are provided for residential and buy-to-let properties.
domain founded_year HQ Location
Asset finance and leasing solutions are provided to businesses.
Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Multiple services are booked via an app-based platform.
domain founded_year HQ Location
On-demand services are booked through an app-based platform.
domain founded_year HQ Location
App based platform offering on demand delivery and ride-hailing services
domain founded_year HQ Location
Operates an on-demand hyperlocal delivery app for food and groceries.

Latest news on Simply Asset Finance

Frequently Asked Questions about Simply Asset Finance

When was Simply Asset Finance founded?

Simply Asset Finance was founded in 2017.

Where is Simply Asset Finance located?

Simply Asset Finance is headquartered in London, United Kingdom. It is registered at London, England, United Kingdom.

How many employees does Simply Asset Finance have?

As of Dec 31, 2021, the latest employee count at Simply Asset Finance is 106.

What does Simply Asset Finance do?

Simply Asset Finance was founded in 2017 and is headquartered in London, United Kingdom. Operations are centered on the asset finance sector, where financing options for vehicles and equipment are extended to commercial clients. Services include tailored funding solutions to support asset acquisition, with a focus on efficient processing and regional accessibility within the UK market.

Who are the top competitors of Simply Asset Finance?

Simply Asset Finance's top competitors include Close Brothers, CNH Industrial Capital and GE Capital.

What products or services does Simply Asset Finance offer?

Simply Asset Finance offers Hire Purchase, Finance Leasing, and Loan Schemes.

Who are Simply Asset Finance's investors?

Simply Asset Finance has 6 investors. Key investors include Citi, Aldermore Bank, British Business Bank, Cynergy Bank, and Leumi ABL.

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