About Simpson PERFORMANCE Products
Simpson PERFORMANCE Products is a Consumer company based in New Braunfels (United States) founded in 1959. Designs, manufactures and sells motorsports safety equipment. The company has 1,514 employees. Simpson PERFORMANCE Products has completed 3 acquisitions, including Clearwater Lights, Merelli Compositi and STILO. Its chief executive, as recorded, is Charles Silvas. Its website simpsonraceproducts.com draws about 47 thousand monthly visits. The company has since been acquired. Its focus areas include Consumer Goods, Sports Equipment, Outdoor Sports and Motorsports.
Company details
Simpson Performance Products was founded in 1959 in New Braunfels, United States, and operates in the motorsports sector. Safety equipment for circle track, dirt track, drag racing, karting, off-road, motorcycle, and road racing is designed and manufactured. Products are distributed through retail stores and online channels. The company was acquired by Bruckmann, Rosser, Sherrill Co. in 2015.
- Headquarters New Braunfels, United States
- Employees 1,514
- Stage Acquired
- SectorsConsumer
- Email••••••••
- Website simpsonraceproducts.com
- Social LinkedIn X Facebook
- Acquired by BRS (Feb 2015)
- InvestorsAres Capital Corporation
& 2 more
- Employee Count1,514
- Investments & AcquisitionsClearwater Lights
& 2 more
Funding Insights of Simpson PERFORMANCE Products
- Total Rounds 2
- Investors Count 2
All 2 funding rounds of Simpson PERFORMANCE Products with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Dec 2015 | Debt – Venture | – | – | ||
| Jun 1998 | Unspecified | – | – |
3 investors in total: 3 institutional.
Investors in Simpson PERFORMANCE Products
Simpson PERFORMANCE Products has secured backing from 3 investors, including venture fund investors. Prominent investors backing the company include Ares Capital Corporation, Carousel Capital and BRS.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Private equity and debt investments are managed for businesses. | 2004 | arescapitalcorp.com | Los Angeles, United States | |
Carousel Capital is engaged in private equity investments. | 1996 | carouselcapital.com | Charlotte, United States | |
BRS is engaged in investing in lower middle market companies. | brs.com | New York, United States |
Investor details for Simpson PERFORMANCE Products
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
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People of Simpson PERFORMANCE Products
3 people are tracked at Simpson PERFORMANCE Products (3 in leadership); the tracked headcount is 1,514.
| Name | Role | Group |
|---|---|---|
Charles Silvas | Co-CEO | Leadership |
Chuck Davies | Co-CEO | Leadership |
Frank Wall | Vice President Information Systems | Leadership |
Complete people profiles for Simpson PERFORMANCE Products
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
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Investments & Acquisitions by Simpson PERFORMANCE Products
Simpson PERFORMANCE Products has strategically engaged in corporate development activities, having acquired 3 companies. Notable acquisitions include Clearwater Lights, Merelli Compositi and STILO.
| Company Name | Description | Domain | Location | Founded | Acquired | Amount |
|---|---|---|---|---|---|---|
Brake, flash, safety, race, and lighting products are supplied. | clearwaterlights.com | Rancho Cordova, United States | 2009 | Jan 2020 | •••• | |
Composite materials are manufactured for industrial applications in Italy. | merellicompositi.com | Bergamo, Italy | 2014 | Jun 2018 | •••• | |
Motorcycle helmets are manufactured by STILO in Italy. | stilo.it | Milano, Italy | 1999 | Oct 2015 | •••• |
Complete acquisition details for Simpson PERFORMANCE Products
Acquired stakes, deal sources and the complete acquisition history require an active premium plan.
- Acquired stakes
- Deal sources
- Complete history
- Exports
Verified entity values are shown only after access is granted.
Timeline of Simpson PERFORMANCE Products
7 dated milestones of Simpson PERFORMANCE Products across 61 years, from founding to its latest funding, stage changes and deals.
- Founded Simpson PERFORMANCE Products is founded.
- Funding First funding round.
- Exit Acquired by BRS.
- Acquisition Acquires STILO.
- Funding Latest funding round, Debt – Venture,.
- Acquisition Acquires Merelli Compositi.
- Acquisition Acquires Clearwater Lights.
Web traffic of Simpson PERFORMANCE Products
The website of Simpson PERFORMANCE Products (simpsonraceproducts.com) receives about 46.8K visits a month.
- Monthly visits46.8K
▼ 22.9% vs previous month
Websites whose visitors overlap most with Simpson PERFORMANCE Products. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| northstarmotorsports.com | 100% | 4.2K | #3,863,701 | View details | |
| sparcousa.com | 99% | #309,405 | View details | ||
saferacer.com | saferacer.com | 99% | #3,324,775 | – | |
racerwholesale.com | racerwholesale.com | 98% | – | ||
racesuit.com | racesuit.com | 88% | – | ||
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 19 similar websites and full traffic analytics for Simpson PERFORMANCE Products
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- 19 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Top companies in Sports & Outdoor Goods
3 companies that operate in the same segment as Simpson PERFORMANCE Products (Sports & Outdoor Goods) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Multi-sports apparel, footwear, and equipment are provided worldwide by PUMA. | 1948 | Boston, Massachusetts, United States | USD 8.58 B | 19,600 | ||
Manufactures and sells golf accessories | 1982 | Carlsbad, California, United States | USD 1.59 B | 33,319 | ||
Golf equipment and apparel are manufactured and distributed. | 1910 | Fairhaven, Massachusetts, United States | USD 42.75 M | USD 2.56 B | 7,300 |
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Frequently Asked Questions about Simpson PERFORMANCE Products
Simpson PERFORMANCE Products was founded in 1959 and raised its 1st funding round 39 years after it was founded.
Simpson PERFORMANCE Products is headquartered in New Braunfels, United States. It is registered at New Braunfels, Texas, United States.
Charles Silvas is the CEO of Simpson PERFORMANCE Products, as recorded in our data.
Simpson PERFORMANCE Products has 1,514 employees.
Simpson Performance Products was founded in 1959 in New Braunfels, United States, and operates in the motorsports sector. Safety equipment for circle track, dirt track, drag racing, karting, off-road, motorcycle, and road racing is designed and manufactured. Products are distributed through retail stores and online channels. The company was acquired by Bruckmann, Rosser, Sherrill Co. in 2015.
Simpson PERFORMANCE Products has made 3 acquisitions, including Clearwater Lights, Merelli Compositi, and STILO.
Simpson PERFORMANCE Products has 3 investors. Key investors include Ares Capital Corporation, Carousel Capital, and BRS.
Yes. Simpson PERFORMANCE Products was acquired by BRS in February 2015.