SK Gaming

Koln, Germany Founded: 1997 • Age: 29 yrs Acquired By Mercedes-Benz
Esports teams are operated across multiple games by SK Gaming.

About SK Gaming

SK Gaming is a Media & Entertainment company based in Koln (Germany) founded in 1997 by Alexander Muller, and was acquired by Mercedes-Benz in January 2019. Esports teams are operated across multiple games by SK Gaming. Its website sk-gaming.com draws about 73 thousand monthly visits. SK Gaming offers products and services including Merchandise Hoodie, Merchandise Tee, and Merchandise Jogger. Its focus areas include Gaming, eSports and Player Organizations. Its legal entity is SK Gaming GmbH & Co. KG.

Company details

Founded in 1997 in Cologne, Germany, SK Gaming functions as an esports organization. Teams are maintained in games such as CS:GO, League of Legends, and Hearthstone. News and video content from gameplay are distributed to audiences. A merchandising store is also run, with revenue generated through a subscription model. Operations focus on competitive play and fan engagement within the esports sector.

  • Headquarters Koln, Germany
  • Founders Alexander Muller
  • Stage Acquired
  • Sectors
    Media & Entertainment
  • Email
    β€’β€’β€’β€’β€’β€’β€’β€’
  • Phone
    β€’β€’β€’β€’ β€’β€’β€’β€’
  • Website sk-gaming.com
  • Social LinkedIn X Facebook Instagram YouTube
  • Acquired by Mercedes-Benz (Jan 2019)
  • Legal Name Sk Gaming Gmbh & Co. Kg
Key Metrics

Products & Services of SK Gaming

SK Gaming offers a comprehensive portfolio of products and services, including Merchandise Hoodie, Merchandise Tee, and Merchandise Jogger.

Merchandise Hoodie
Apparel

Clothing item for esports fans featuring brand designs.

Merchandise Tee
Apparel

T-shirt promoting SK Gaming's esports heritage.

Merchandise Jogger
Apparel

Pants for casual wear by gaming enthusiasts.

Apps and channels of SK Gaming

its YouTube channel SK Gaming has 425K subscribers and 30 videos.

SK Gaming
YouTube 425K subscribers 30 videos Gaming
Open channel

Videos from SK Gaming

The most watched videos on SK Gaming's YouTube channel, SK Gaming (425K subscribers). Click a video to play it here.

THE CALL | SK Gaming Brawl Stars 2025 Roster Announcement
48.3K views
Keep Winning: SK Brawl Stars World Finals 2024 Documentary
42.4K views
DON'T BE THIS NOOB 😡 SK Nebula Pro VALORANT Tips and Tricks
23.5K views
It's Not Over: SK Brawl Cup 2025 Documentary
16.9K views

More on SK Gaming.

Funding Insights of SK Gaming

  • Total Rounds 1
  • Investors Count 1

All 1 funding rounds of SK Gaming with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.

DateAmountTransaction NameValuationLead InvestorsInvestors
Dec 2019Private Equity Round–Deutsche Telekom
–
Valuation history

2 investors in total: 2 institutional.

Investors in SK Gaming

SK Gaming has secured backing from 2 investors, including institutional investors. Prominent investors backing the company include Mercedes-Benz and Deutsche Telekom.

All
Institutional
InvestorDescriptionFounded YearDomainLocation
Deutsche Telekom is recognized as a leading integrated telecommunications provider.
1995telekom.comBonn, Germany
Mercedes-Benz is recognized for manufacturing luxury and electric vehicles.
1926mercedes-benz.comStuttgart, Germany
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Investor details for SK Gaming

The complete investor list, round-by-round participation and investor portfolios require an active premium plan.

  • Complete investor list
  • Round participation
  • Investor portfolios
  • Co-investor network

Verified entity values are shown only after access is granted.

People of SK Gaming

11 people are tracked at SK Gaming (7 in leadership, 4 in team).

NameRoleGroup
Alexander Muller
Co-FounderLeadership
Alexander T. Müller
CEOLeadership
Hauke-Henning Horst
Head of PartnershipsLeadership
Martin Marquardt
Chief Gaming OfficerLeadership
Jens Wundenberg
COOLeadership
Tobias Deh
Head of Partnerships ContentLeadership
Pedro Guijarro Vallés
Head CoachLeadership
Alexander Peters
Event-adminTeam
Ricardo Goncalves
Operations ManagerTeam
Jan Levin Haß
Associate InternTeam
David Rodríguez de la Torre
CoachTeam
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Complete people profiles for SK Gaming

Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.

  • Full employee list
  • Team structure
  • Board tenure
  • Professional contacts

Verified entity values are shown only after access is granted.

Timeline of SK Gaming

3 dated milestones of SK Gaming across 22 years, from founding to its latest funding, stage changes and deals.

  1. Founded SK Gaming is founded.
  2. Exit Acquired by Mercedes-Benz.
  3. Funding First funding round.

Web traffic of SK Gaming

The website of SK Gaming (sk-gaming.com) receives about 73.5K visits a month.

  • Monthly visits
    73.5K

    ▼ 7.7% vs previous month

Similar websites

Websites whose visitors overlap most with SK Gaming. Affinity shows how closely the audiences match.

WebsiteDomainAudience affinityMonthly visitsGlobal rankProfile
fnatic.com
100%
268K#175,512View details
mymym.com
mymym.com
100%
#8,293,907–
hltv.org
100%
55.4M#633View details
readmore.de
readmore.de
99%
#9,888,618–
myeg.net
myeg.net
99%
–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
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All 33 similar websites and full traffic analytics for SK Gaming

The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.

  • 33 similar websites
  • Audience overlap
  • Engagement analytics
  • Traffic by brand

Verified entity values are shown only after access is granted.

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Related news about Sk Gaming

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Complete news archive for SK Gaming

Full article history, source details, and older brand coverage require an active premium plan.

  • Full article archive
  • Source and publication date
  • Older coverage
  • Brand-specific news history

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Frequently Asked Questions about SK Gaming

SK Gaming was founded in 1997 and raised its 1st funding round 22 years after it was founded.

SK Gaming is headquartered in Koln, Germany. It is registered at Koln, North Rhine-westphalia, Germany.

Founded in 1997 in Cologne, Germany, SK Gaming functions as an esports organization. Teams are maintained in games such as CS:GO, League of Legends, and Hearthstone. News and video content from gameplay are distributed to audiences. A merchandising store is also run, with revenue generated through a subscription model. Operations focus on competitive play and fan engagement within the esports sector.

SK Gaming offers Merchandise Hoodie, Merchandise Tee, and Merchandise Jogger.

SK Gaming has 2 investors. Key investors include Mercedes-Benz, and Deutsche Telekom.

SK Gaming operates through Sk Gaming Gmbh & Co. Kg.

Yes. SK Gaming was acquired by Mercedes-Benz in January 2019.

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