Sleepy Owl

Gurugram, India Founded: 2016 • Age: 10 yrs Minicorn
Subscription-based coffee varieties are offered through an online platform.

About Sleepy Owl

Sleepy Owl is a Consumer company based in Gurugram (India) founded in 2016 by Ajai Thandi, Arman Sood, and Ashwajeet Singh. Subscription-based coffee varieties are offered through an online platform. It operates in the Consumer and Retail sectors. Sleepy Owl has raised $12.6 million across 6 funding rounds from investors including Angel List, Wellfound and Koenig Solutions. The company has 51 employees. Sleepy Owl was last valued at $16.05 million in October 2023. Its website sleepyowl.co draws about 118 thousand monthly visits. Its Indian entity Sleepy Owl Coffee Private Limited reported revenue of β‚Ή44.33 Cr. Sleepy Owl offers products and services including Premium Instant Coffee, Cold Brew Coffee, Coffee Bags, Ground Coffee, and Merchandise. Its focus areas include Food and Agriculture, Food & Beverage Products, Beverages and Coffees & Teas. Its competitors include BlackBazaCoffee, Craft Coffee India and THE CRAZY YOGI; 1 of its 3 listed competitors has raised funding.

Company details

Sleepy Owl was founded in 2016 in Gurugram, India, as an internet-first brand in the coffee sector. Subscriptions for a range of products are provided, including instant coffee, cold brew, coffee bags, ground coffee, filter coffee, and others. Operations focus on direct-to-consumer delivery, with management handled by co-founders and a managing director. The company serves customers primarily in India via its domain sleepyowl.co.

  • Headquarters Gurugram, India
  • Employees 51
  • Founders Ajai Thandi, Arman Sood, Ashwajeet Singh
  • Stage Minicorn
  • Sectors
    Consumer
    Retail
  • Website category Food and Drink · Restaurants and Delivery
  • Email
    β€’β€’β€’β€’β€’β€’β€’β€’
  • Phone
    β€’β€’β€’β€’ β€’β€’β€’β€’
  • Website sleepyowl.co
  • Social LinkedIn X Facebook Instagram YouTube
  • Legal Name Sleepy Owl Coffee Private Limited
  • Date of Incorporation 27 Jun, 2017
  • Jurisdiction New Delhi, Delhi, India
Key Metrics
  • Annual Revenue
    ₹44.33 Cr

    FY 2025 · +99% YoY

  • Net Loss
    -₹2.12 Cr

    FY 2025 · -5% margin

  • EBITDA
    -₹2.03 Cr

    FY 2025 · -5% margin

  • Total Equity Funding
    $12.6M (USD)

    in 6 rounds

  • Latest Funding Round
    $1.28M (USD), Series A

    Mar 2026

  • Investors
    Angel List

    & 12 more

  • Employee Count
    51

Products & Services of Sleepy Owl

Sleepy Owl offers a comprehensive portfolio of products and services, including Premium Instant Coffee, Cold Brew Coffee, Coffee Bags, Ground Coffee, and Merchandise.

Premium Instant Coffee
Instant Coffee

Soluble coffee crystals made from Arabica beans for quick brewing.

Cold Brew Coffee
Ready-to-Brew

Overnight brewed coffee with smooth flavors for home use.

Coffee Bags
Ground Coffee

Pre-ground bags for various brewing methods like pour-over.

Ground Coffee
Whole Bean Products

Freshly roasted grounds for hot or cold preparation.

Merchandise
Accessories

Items like mugs and tumblers to complement coffee consumption.

Apps and channels of Sleepy Owl

its YouTube channel Sleepy Owl has 6.29K subscribers and 30 videos.

Sleepy Owl
YouTube 6.29K subscribers 30 videos People & Blogs
Open channel

Videos from Sleepy Owl

The most watched videos on Sleepy Owl's YouTube channel, Sleepy Owl (6.29K subscribers). Click a video to play it here.

Not Having Our Coffee At Work? | Your Loss | Sleepy Owl Coffee
1.5M views
Still Not Picking Our Coffee At The Supermarket? | Your Loss | Sleepy Owl Coffee
955K views
100% Arabica Instant Coffee by Sleepy Owl Coffee!
225.9K views
Haven't Tried this Delicious Coffee? | Your Loss | Sleepy Owl Coffee
115.6K views

More on Sleepy Owl.

Funding Insights of Sleepy Owl

Sleepy Owl has successfully raised a total of $12.6M across 6 strategic funding rounds. The most recent funding activity was a Series A round of $1.28 million completed in March 2026. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding $12.6M
  • Total Rounds 6
  • Last Round Series A β€” $1.28M
  • First Round $1.26M

    (Jan 2018)

  • Investors Count 13

All 6 funding rounds of Sleepy Owl with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.

DateAmountTransaction NameValuationLead InvestorsInvestors
Mar 2026$1.28MSeries A––
Oct 2023$1.8MSeries A$16.05M–
Jun 2021$6.5MSeries A$17.13MRukam Capital, DSG Consumer Partners
Oct 2019$1.13MSeed$β€’β€’β€’β€’β€’Rukam Capital, DSG Consumer Partners
Dec 2018$630,150Seed––
Jan 2018$1.26MSeed$β€’β€’β€’β€’β€’DSG Consumer Partners
–
Valuation history
DateValuationStage
Oct 2023$16.05Mβ€’β€’β€’β€’β€’β€’β€’β€’
Jun 2021$17.13Mβ€’β€’β€’β€’β€’β€’β€’β€’
Oct 2019$β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’
Jan 2018$β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’
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Full valuation and stage history of Sleepy Owl

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Last known valuation $16.05M (Oct 2023). 13 investors in total: 9 institutional and 4 angel.

Investors in Sleepy Owl

Sleepy Owl has secured backing from 13 investors, including venture fund, institutional, and angel investors. Prominent investors backing the company include Angel List, Wellfound and Koenig Solutions.

All
Venture Fund
Institutional
Angel
InvestorDescriptionFounded YearDomainLocation
Investing in and supporting insurgent consumer brands in India and Southeast Asia.
dsgcp.com
Early-stage investment in consumer brands, focusing on bold ideas and founders.
2019rukamcapital.comDelhi, India
Venture capital firm focused on early-stage companies
qrginvestmentandholdings.tcc.modeFaridabad, India
Limited information is available about core activities of Gauri Khan.
gaurikhan.tcc.mode
Delivers comprehensive IT courses to support professional growth.
1993koenig-solutions.comGurugram, India
DS Group is recognized as a leading FMCG conglomerate in India.
dsgroup.comNoida, India
Limited information available
gujraldesignplusoverseas.tcc.modeDelhi, India
Startup jobs are connected to individuals via a dedicated platform.
2013wellfound.comNew York, United States
Alternative investment platform for startups and investors is operated.
2010angellist.comSan Francisco, United States

Aamir Khan

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Investor details for Sleepy Owl

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Board of directors of Sleepy Owl Coffee Private Limited (Sleepy Owl)

Sleepy Owl Coffee Private Limited is the primary company behind Sleepy Owl. The boards of the 2 registered companies of Sleepy Owl currently have 4 directors; the longest-serving is Ashwajeet Singh, appointed in 2016. 2 earlier directors have ceased.

DirectorDesignationAppointedTenureEntity
Ashwajeet Singh
DIN 05286474
Designated Partner11 Mar 201610 yrs 7 moSleepy Owl Cold Brew Coffee Llp, Sleepy Owl Coffee Private Limited
Arman Sood
DIN 05286446
Designated Partner11 Mar 201610 yrs 7 moSleepy Owl Cold Brew Coffee Llp, Sleepy Owl Coffee Private Limited
Ajai Singh Thandi
DIN 07711438
Designated Partner13 Jan 20179 yrs 9 moSleepy Owl Cold Brew Coffee Llp, Sleepy Owl Coffee Private Limited
Hariharan Premkumar
DIN 07272400
Nominee Director08 Apr 20197 yrs 6 moSleepy Owl Coffee Private Limited

People of Sleepy Owl

11 people are tracked at Sleepy Owl (5 in leadership, 6 in team); the tracked headcount is 51.

NameRoleGroup
Co-FounderLeadership
Co-FounderLeadership
Co-FounderLeadership
Divyam Jain
Managing DirectorLeadership
Shubham Agarwal
Chief Of StaffLeadership
Sarthak Banta
D2C Retention ManagerTeam
Monu Singh
Senior Executive - Finance & AccountsTeam
Jameer Khan
Sales And Marketing SpecialistTeam
Samarth Singhal
Alternate Channel Sales ExecutiveTeam
Veeramani V
Sales Manager - South 2Team
rohith singh
Area Sales ManagerTeam
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Financials of Sleepy Owl

Figures of Sleepy Owl Coffee Private Limited, the primary company behind Sleepy Owl, for FY 2025. Revenue was ₹44.33 Cr (+99% year on year). Net loss was -₹2.12 Cr (-5% margin). EBITDA was -₹2.03 Cr (-5% margin). Revenue has grown at a compounded annual rate of +27% over three years and +53% over five years.

  • ₹44.33 CrRevenue · FY 2025 · +99% YoY
  • -₹2.12 CrNet loss · -5% margin
  • -₹2.03 CrEBITDA · -5% margin
  • ₹57 LakhPaid-up capital
  • 51Employees (provident fund records)
  • +27%Revenue CAGR, 3 years
  • +53%Revenue CAGR, 5 years

Balance sheet, profit and loss, cash flow and ratios of Sleepy Owl Coffee Private Limited are on its company page.

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Detailed financial statements for Sleepy Owl

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Timeline of Sleepy Owl

4 dated milestones of Sleepy Owl across 10 years, from founding to its latest funding, stage changes and deals.

  1. Founded Sleepy Owl is founded.
  2. Funding First funding round of $1.3M.
  3. Milestone Reaches Minicorn status.
  4. Funding Latest funding round, Series A, of $1.3M.

Competitors of Sleepy Owl

Sleepy Owl has 3 listed competitors in our database, 1 of them funded. They include BlackBazaCoffee, Craft Coffee India and THE CRAZY YOGI.

Company NameDomainFoundedHQ LocationTotal fundingEmployeesDescription
blackbazacoffee.com2016Bengaluru, India$31,011
Single-origin coffees are sourced and offered sustainably by the platform.
craftcoffeeindia.com2021Kolkata, India107
Artisanal coffee sourcing, brewing, and retail experiences in Kolkata.
thecrazyyogi.com2019Mumbai, India
Operates a direct-to-consumer brand specializing in coffee products.
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Detailed competitors of Sleepy Owl

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Web traffic of Sleepy Owl

The website of Sleepy Owl (sleepyowl.co) receives about 118.2K visits a month and ranks #298,809 among all websites worldwide, #2,278 in Restaurants and Delivery.

  • Monthly visits
    118.2K

    ▲ 14.6% vs previous month

  • Unique visitors
    54.1K

    per month

  • Global rank
    #298,809

    among all websites

  • Category rank
    #2,278

    Food and Drink · Restaurants and Delivery

Similar websites

Websites whose visitors overlap most with Sleepy Owl. Affinity shows how closely the audiences match.

WebsiteDomainAudience affinityMonthly visitsGlobal rankProfile
bluetokaicoffee.com
100%
498.5K#121,008View details
swiggy.com
96%
21.3M#1,566View details
cafecoffeeday.com
91%
53.4K#640,292View details
kaldiscoffee.com
91%
68.7K#496,143View details
shop.continental.coffee
shop.continental.coffee
84%
#737,411–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
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Top companies in Food & Beverage Products & Processing

3 companies that operate in the same segment as Sleepy Owl (Food & Beverage Products & Processing) in India, ranked by their profile score on The Company Check.

CompanyDescriptionFoundedLocationTotal fundingRevenueEmployees
Platform offering a subscription-based delivery service for fresh milk and groceries
2015Gurugram, Haryana, IndiaUSD 228.42 MUSD 99.78 M3,464
Subscription-based coffee products are offered by an internet-first brand.
2013Gurugram, Haryana, IndiaUSD 112.84 MUSD 25.83 M2,059
Meat and seafood products are delivered via an online platform.
2015Bengaluru, Karnataka, IndiaUSD 564.84 MUSD 97.26 M2,828
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Related news about Sleepy Owl

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Frequently Asked Questions about Sleepy Owl

Sleepy Owl was founded in 2016 and raised its 1st funding round 2 years after it was founded.

Sleepy Owl is headquartered in Gurugram, India. It is registered at Gurugram, Haryana, India.

Sleepy Owl is a funded company, having raised a total of $12.6M across 6 funding rounds to date. The company's 1st funding round was a Seed of $1.26M, raised on Jan 2018.

Sleepy Owl has 51 employees.

The primary company behind Sleepy Owl, Sleepy Owl Coffee Private Limited, reported revenue of β‚Ή44.33 Cr for FY 2025, up 99% year on year.

Sleepy Owl was founded in 2016 in Gurugram, India, as an internet-first brand in the coffee sector. Subscriptions for a range of products are provided, including instant coffee, cold brew, coffee bags, ground coffee, filter coffee, and others. Operations focus on direct-to-consumer delivery, with management handled by co-founders and a managing director. The company serves customers primarily in India via its domain sleepyowl.co.

Sleepy Owl's top competitors include BlackBazaCoffee, Craft Coffee India and THE CRAZY YOGI.

Sleepy Owl offers Premium Instant Coffee, Cold Brew Coffee, Coffee Bags, Ground Coffee, and Merchandise.

Sleepy Owl has 13 investors. Key investors include Angel List, Wellfound, Koenig Solutions, Rukam Capital, and DSG Consumer Partners.

The valuation of Sleepy Owl is $16.05M as of Oct 2023.

Sleepy Owl is associated with 2 legal entities: Sleepy Owl Coffee Private Limited, Sleepy Owl Cold Brew Coffee Llp.

The legal entities of Sleepy Owl currently have 4 directors, including Ashwajeet Singh, Ajai Singh Thandi, Arman Sood and others.

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