About Sleepy Owl
Sleepy Owl is a company based in Gurugram (India) founded in 2016 by Ajai Thandi, Arman Sood, and Ashwajeet Singh.. Sleepy Owl has raised $10.69 million across 4 funding rounds from investors including Angel List, Wellfound and Koenig Solutions. The company has 51 employees as of March 14, 2025. Sleepy Owl offers products and services including Premium Instant Coffee, Cold Brew Coffee, Coffee Bags, Ground Coffee, and Merchandise. Sleepy Owl operates in a competitive market with competitors including BlackBazaCoffee, Craft Coffee India, THE CRAZY YOGI, Landour Coffee and Boht Hard, among others.
- Headquarter Gurugram, India
- Employees 51 as on 14 Mar, 2025
- Founders Ajai Thandi, Arman Sood, Ashwajeet Singh
- Stage Minicorn
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Sectors
ConsumerRetail
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Email
***********
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Phone
*********
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Website
*********
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Social
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- Legal Name Sleepy Owl Coffee Private Limited
- Date of Incorporation 27 Jun, 2017
- Jurisdiction New Delhi, Delhi, India
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Annual Revenue
$2.6 M (USD)-23.71as on Mar 31, 2024
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Net Profit
$-1.29 M (USD)35.2as on Mar 31, 2024
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EBITDA
$-1.73 M (USD)34.61as on Mar 31, 2024
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Total Equity Funding
$10.69 M (USD)
in 4 rounds
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Latest Funding Round
$1.8 M (USD), Series A
Oct 12, 2023
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Investors
Angel List
& 12 more
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Employee Count
51
as on Mar 14, 2025
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Products & Services of Sleepy Owl
Sleepy Owl offers a comprehensive portfolio of products and services, including Premium Instant Coffee, Cold Brew Coffee, Coffee Bags, Ground Coffee, and Merchandise. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.
Soluble coffee crystals made from Arabica beans for quick brewing.
Overnight brewed coffee with smooth flavors for home use.
Pre-ground bags for various brewing methods like pour-over.
Freshly roasted grounds for hot or cold preparation.
Items like mugs and tumblers to complement coffee consumption.
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Funding Insights of Sleepy Owl
Sleepy Owl has successfully raised a total of $10.69M across 4 strategic funding rounds. The most recent funding activity was a Series A round of $1.8 million completed in October 2023. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding Total Funding
- Total Rounds 4
- Last Round Series A — $1.8M
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First Round
First Round
(29 Jan 2018)
- Investors Count 13
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Oct, 2023 | Amount | Series A - Sleepy Owl | Valuation |
investors |
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| Jun, 2021 | Amount | Series A - Sleepy Owl | Valuation | Rukam Capital , DSG Consumer Partners | |
| Oct, 2019 | Amount | Seed - Sleepy Owl | Valuation | Rukam Capital , DSG Consumer Partners |
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investors in Sleepy Owl
Sleepy Owl has secured backing from 13 investors, including venture fund, institutional, and angel investors. Prominent investors backing the company include Angel List, Wellfound and Koenig Solutions. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
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Investing in and supporting insurgent consumer brands in India and Southeast Asia.
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Founded Year | Domain | Location | |
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Early-stage investment in consumer brands, focusing on bold ideas and founders.
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Founded Year | Domain | Location | |
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Venture capital firm focused on early-stage companies
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Founded Year | Domain | Location |
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
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Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
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Founded Year | Domain | Location | |
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Startup ecosystems are ignited through strategic investments by Signite Partners.
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Founded Year | Domain | Location | |
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Venture capital is directed toward companies in multiple sectors.
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Founded Year | Domain | Location | |
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Founded Year | Domain | Location |
Investments & Acquisitions by Sleepy Owl
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
Financial Statements - Sleepy Owl
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Sleepy Owl Comparisons
Competitors of Sleepy Owl
Sleepy Owl operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as BlackBazaCoffee, Craft Coffee India, THE CRAZY YOGI, Landour Coffee and Boht Hard, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Single-origin coffees are sourced and offered sustainably by the platform.
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| domain | founded_year | HQ Location |
Artisanal coffee sourcing, brewing, and retail experiences in Kolkata.
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| domain | founded_year | HQ Location |
Operates a direct-to-consumer brand specializing in coffee products.
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| domain | founded_year | HQ Location |
Offers freshly roasted artisan coffee online with home delivery services in India.
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| domain | founded_year | HQ Location |
Operates a direct-to-consumer subscription brand for coffee.
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| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
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| domain | founded_year | HQ Location |
On-demand services are booked through an app-based platform.
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| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
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| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
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Latest news on Sleepy Owl
Frequently Asked Questions about Sleepy Owl
When was Sleepy Owl founded?
Sleepy Owl was founded in 2016 and raised its 1st funding round 2 years after it was founded.
Where is Sleepy Owl located?
Sleepy Owl is headquartered in Gurugram, India. It is registered at Gurugram, Haryana, India.
Is Sleepy Owl a funded company?
Sleepy Owl is a funded company, having raised a total of $10.69M across 4 funding rounds to date. The company's 1st funding round was a Seed of $1.13M, raised on Jan 29, 2018.
How many employees does Sleepy Owl have?
As of Mar 14, 2025, the latest employee count at Sleepy Owl is 51.
What is the annual revenue of Sleepy Owl?
Annual revenue of Sleepy Owl is $2.6M as on Mar 31, 2024.
What does Sleepy Owl do?
Sleepy Owl was founded in 2016 in Gurugram, India, as an internet-first brand in the coffee sector. Subscriptions for a range of products are provided, including instant coffee, cold brew, coffee bags, ground coffee, filter coffee, and others. Operations focus on direct-to-consumer delivery, with management handled by co-founders and a managing director. The company serves customers primarily in India via its domain sleepyowl.co.
Who are the top competitors of Sleepy Owl?
Sleepy Owl's top competitors include BlackBazaCoffee, Boht Hard and Craft Coffee India.
What products or services does Sleepy Owl offer?
Sleepy Owl offers Premium Instant Coffee, Cold Brew Coffee, Coffee Bags, Ground Coffee, and Merchandise.
Who are Sleepy Owl's investors?
Sleepy Owl has 13 investors. Key investors include Angel List, Wellfound, Koenig Solutions, Rukam Capital, and DSG Consumer Partners.
What is Sleepy Owl's valuation?
The valuation of Sleepy Owl is $16.05M as of Oct 2023.