Slick

London, United Kingdom Founded: 2015 • Age: 11 yrs Acquired By DaySmart
Slick is recognized as a salon management software provider.

About Slick

Slick is a company based in London (United Kingdom) founded in 2015 by Robert Smith and Steph Madgett was acquired by DaySmart in March 2026. It operates as a SaaS (Software-as-a-Service), and Subscription Services. Slick has raised $1.7 million across 2 funding rounds from investors including DaySmart, Founders Factory and Mike Wroe. The company has 18 employees as of July 31, 2021. Slick offers products and services including Slick Salon Management, SlickPay, and Online Booking. Slick operates in a competitive market with competitors including Booksy, Zenoti, GlossGenius, Booker and Squire, among others.

  • Headquarter London, United Kingdom
  • Employees 18 as on 31 Jul, 2021
  • Founders Robert Smith, Steph Madgett
  • Sectors
    Technology
    Healthcare
  • Email
    ***********
  • Phone
    *********
  • Website
    *********
  • Social
    *********
  • Legal Name Belle Newco Ltd
Operational Areas
Technology → Enterprise Software & Productivity Solutions
Healthcare → Health Technology & Digital Health
Key Metrics
  • Annual Revenue
  • Net Profit
  • EBITDA
  • Total Equity Funding
    $1.7 M (USD)

    in 2 rounds

  • Latest Funding Round
    $1.7 M (USD), Seed

    Mar 06, 2021

  • Investors
    DaySmart

    & 5 more

  • Employee Count
    18

    as on Jul 31, 2021

  • Acquired by
    DaySmart

    (Mar 31, 2026)

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Products & Services of Slick

Slick offers a comprehensive portfolio of products and services, including Slick Salon Management, SlickPay, and Online Booking. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.

Primary

Salon management software is provided for operational efficiency.

Payment processing is facilitated for seamless salon transactions.

Online booking is enabled for 24/7 client convenience.

People of Slick
Headcount 10-50
Employee Profiles 11
Employee Profiles
People
Steph Madgett
CEO & Co-Founder
People
Robert Smith
Co-founder & CCO
People
Tori Ruffell
Head Of Onboarding
People
Carla Snow
Product Launch & Engagement Manager

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Funding Insights of Slick

Slick has successfully raised a total of $1.7M across 2 strategic funding rounds. The most recent funding activity was a Seed round of $1.7 million completed in March 2021. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding
  • Total Rounds 2
  • Last Round Seed — $1.7M
  • First Round
  • Investors Count 5
Date Amount Transaction Name Valuation Lead Investors Investors
Mar, 2021 Amount Seed - Slick Valuation Mike Wroe
May, 2019 Amount Seed - Slick Valuation Founders Factory
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Investors in Slick

Slick has secured backing from 6 investors, including angel and venture fund investors. Prominent investors backing the company include DaySmart, Founders Factory and Mike Wroe. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.

All
Venture Fund
Angel
Investor Description Founded Year Domain Location
Startup studio focused on fintech, telecoms, and multiple sectors
Founded Year Domain Location

Mike Wroe

-
Founded Year Domain Location

Nick Telson

UK-based angel investor, co-founder of DesignMyNight, active in Indian startups
Founded Year Domain Location
Investor Description Founded Year Domain Location
Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
Founded Year Domain Location
Startup ecosystems are ignited through strategic investments by Signite Partners.
Founded Year Domain Location
Venture capital is directed toward companies in multiple sectors.
Founded Year Domain Location
Venture capital is invested in cybersecurity, fintech, and AI startups.
Founded Year Domain Location

Investments & Acquisitions by Slick

Investments
Company Name Description Domain Location Founded Year Amount
Bionic investment advisor platform
2016
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Fine Asian gourmet food is offered by an internet-first restaurant.
2016

Financial Statements - Slick

Tata Steel revenue growth over time
Tata Steel profit and loss trends over time
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Slick Comparisons

Employees
+
Add Comparison
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Competitors of Slick

Slick operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Booksy, Zenoti, GlossGenius, Booker and Squire, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.

Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
It offers a platform to schedule & manages appointments for beauty services
domain founded_year HQ Location
Provider of management software for salons, spas, medical spas, and fitness
domain founded_year HQ Location
SaaS software is provided for salon management and client services.
domain founded_year HQ Location
Cloud-based management software is offered for salon and spa operations.
domain founded_year HQ Location
SaaS-driven software for salon management and scheduling is provided.
domain founded_year HQ Location
SaaS-based software solutions for beauty salon management are provided.
Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Multiple services are booked via an app-based platform.
domain founded_year HQ Location
On-demand services are booked through an app-based platform.
domain founded_year HQ Location
App based platform offering on demand delivery and ride-hailing services
domain founded_year HQ Location
Operates an on-demand hyperlocal delivery app for food and groceries.

Latest news on Slick

Frequently Asked Questions about Slick

When was Slick founded?

Slick was founded in 2015 and raised its 1st funding round 4 years after it was founded.

Where is Slick located?

Slick is headquartered in London, United Kingdom. It is registered at London, England, United Kingdom.

Who is the current CEO of Slick?

Steph Madgett is the current CEO of Slick. They have also founded this company.

Is Slick a funded company?

Slick is a funded company, having raised a total of $1.7M across 2 funding rounds to date.

How many employees does Slick have?

As of Jul 31, 2021, the latest employee count at Slick is 18.

What does Slick do?

Slick is established as a provider of salon management software tailored for hairdressers, barbers, and beauty salons. Solutions are offered in the beauty and personal care sector, including tools for online booking, client notifications, marketing, payments via SlickPay, and staff management. Comprehensive support and educational resources are provided to enhance salon operations and reduce administrative burdens.

Who are the top competitors of Slick?

Slick's top competitors include Booksy, GlossGenius and Zenoti.

What products or services does Slick offer?

Slick offers Slick Salon Management, SlickPay, and Online Booking.

Who are Slick's investors?

Slick has 6 investors. Key investors include DaySmart, Founders Factory, Mike Wroe, Nick Telson, and Andrew Webster.

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