Smart Digital

Gerlingen, Germany Founded: 2011 • Age: 15 yrs Acquired By Omnicom Group
Smart Digital is focused on AI-driven marketing optimization solutions.
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About Smart Digital

Smart Digital is a company based in Gerlingen (Germany) founded in 2011 was acquired by Omnicom Group in September 2019. It operates as a AI-as-a-Service, and Professional Services. Smart Digital offers products and services including AI & Data Strategy, Integrated Media & Content Services, Personalization & Engagement Services, Applied Analytics & Media Intelligence, and MarTech Consulting & Solutions. Smart Digital operates in a competitive market with competitors including Townsquare Media, Tinuiti, AKQA, Prophet and Advantage Solutions, among others.

  • Headquarter Gerlingen, Germany
  • Sectors
    Business Services
  • Phone
    *********
  • Website
    *********
  • Social
    *********
  • Legal Name Smart Digital Gmbh
Operational Areas
Business Services → Customer Experience & Marketing Services
Key Metrics
  • Annual Revenue
  • Net Profit
  • EBITDA
  • Latest Funding Round
  • Investors
  • Employee Count
    Employee Count
  • Acquired by
    Omnicom Group

    (Sep 26, 2019)

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Products & Services of Smart Digital

Smart Digital offers a comprehensive portfolio of products and services, including AI & Data Strategy, Integrated Media & Content Services, Personalization & Engagement Services, Applied Analytics & Media Intelligence, and MarTech Consulting & Solutions. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.

Primary

AI-driven data strategies are developed for business growth.

Marketing campaigns are optimized using AI-driven data insights.

User journeys are personalized with real-time data analytics.

Targeting precision is enhanced through AI data modeling.

Digital business models are supported with MarTech solutions.

People of Smart Digital
Headcount 50-200
Employee Profiles 18
Employee Profiles
People
Christian Weber
Chief Operating Officer
People
Timo Platt
Senior Business Intelligent Manager
People
Ron Finger
Business Development Manager | Enterprise Sales
People
Christian Haas
Director New Business Enablement

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Funding Insights of Smart Digital

Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Investors in Smart Digital

Smart Digital has secured backing from 1 investor, including institutional investors. Prominent investors backing the company include Omnicom Group. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.

All
Institutional
Investor Description Founded Year Domain Location
Marketing & communications company
Founded Year Domain Location
Investor Description Founded Year Domain Location
Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
Founded Year Domain Location
Startup ecosystems are ignited through strategic investments by Signite Partners.
Founded Year Domain Location
Venture capital is directed toward companies in multiple sectors.
Founded Year Domain Location
Venture capital is invested in cybersecurity, fintech, and AI startups.
Founded Year Domain Location

Investments & Acquisitions by Smart Digital

Investments
Company Name Description Domain Location Founded Year Amount
Bionic investment advisor platform
2016
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Fine Asian gourmet food is offered by an internet-first restaurant.
2016

Financial Statements - Smart Digital

Tata Steel revenue growth over time
Tata Steel profit and loss trends over time
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Smart Digital Comparisons

Employees
+
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Competitors of Smart Digital

Smart Digital operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Townsquare Media, Tinuiti, AKQA, Prophet and Advantage Solutions, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.

Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Media Company focused on radio broadcasting, live events, marketing solutions
domain founded_year HQ Location
Digital marketing services including paid search and e-commerce are provided.
domain founded_year HQ Location
Integrated digital marketing campaigns are developed and executed across channels.
domain founded_year HQ Location
Brand and marketing consulting solutions provider
domain founded_year HQ Location
Consumer packaged goods sales and digital marketing services are provided.
domain founded_year HQ Location
Advertising and marketing services are delivered globally by Interpublic.
Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Multiple services are booked via an app-based platform.
domain founded_year HQ Location
On-demand services are booked through an app-based platform.
domain founded_year HQ Location
App based platform offering on demand delivery and ride-hailing services
domain founded_year HQ Location
Operates an on-demand hyperlocal delivery app for food and groceries.

Latest news on Smart Digital

Frequently Asked Questions about Smart Digital

When was Smart Digital founded?

Smart Digital was founded in 2011.

Where is Smart Digital located?

Smart Digital is headquartered in Gerlingen, Germany. It is registered at Gerlingen, Baden-wurttemberg, Germany.

What does Smart Digital do?

Smart Digital is engaged in providing AI-powered solutions for marketing optimization and real-time personalization. The company operates within the technology and marketing sectors, offering data-driven strategies, integrated media services, and personalized customer engagement. Tailored enterprise solutions are developed to leverage big data and AI, enhancing business growth and digital communication efficiency. Consulting in MarTech and intelligent data utilization is also provided to address complex digital business challenges across various industries.

Who are the top competitors of Smart Digital?

Smart Digital's top competitors include S⁴Capital, Townsquare Media and Tinuiti.

What products or services does Smart Digital offer?

Smart Digital offers AI & Data Strategy, Integrated Media & Content Services, Personalization & Engagement Services, Applied Analytics & Media Intelligence, and MarTech Consulting & Solutions.

Who are Smart Digital's investors?

Smart Digital has 1 investor. Key investors include Omnicom Group.

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