About Smart Digital
Smart Digital is a Business Services company based in Gerlingen (Germany) founded in 2011, and was acquired by Omnicom Group in September 2019. Smart Digital is focused on AI-driven marketing optimization solutions. It operates on a AI-as-a-Service and Professional Services model. Smart Digital offers products and services including AI & Data Strategy, Integrated Media & Content Services, Personalization & Engagement Services, Applied Analytics & Media Intelligence, and MarTech Consulting & Solutions. Its focus areas include Technology, Artificial Intelligence and Marketing Technology. Its legal entity is Smart Digital GmbH.
Company details
Smart Digital is engaged in providing AI-powered solutions for marketing optimization and real-time personalization. The company operates within the technology and marketing sectors, offering data-driven strategies, integrated media services, and personalized customer engagement. Tailored enterprise solutions are developed to leverage big data and AI, enhancing business growth and digital communication efficiency. Consulting in MarTech and intelligent data utilization is also provided to address complex digital business challenges across various industries.
- Headquarters Gerlingen, Germany
- Stage Acquired
- SectorsBusiness Services
- Phone•••• ••••
- Website smart-digital.de
- Social LinkedIn X
- Acquired by Omnicom Group (Sep 2019)
- Legal Name Smart Digital Gmbh
- Investors
- Acquired byOmnicom Group
(Sep 2019)
Products & Services of Smart Digital
Smart Digital offers a comprehensive portfolio of products and services, including AI & Data Strategy, Integrated Media & Content Services, Personalization & Engagement Services, Applied Analytics & Media Intelligence, and MarTech Consulting & Solutions.
AI-driven data strategies are developed for business growth.
Marketing campaigns are optimized using AI-driven data insights.
User journeys are personalized with real-time data analytics.
Targeting precision is enhanced through AI data modeling.
Digital business models are supported with MarTech solutions.
Investors in Smart Digital
Smart Digital has secured backing from 1 investor, including institutional investors. Prominent investors backing the company include Omnicom Group.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Marketing & communications company | 1944 | omnicomgroup.com | New York, United States |
Investor details for Smart Digital
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People of Smart Digital
19 people are tracked at Smart Digital (6 in leadership, 13 in team).
| Name | Role | Group |
|---|---|---|
Thomas Vogt | Managing Director | Leadership |
Christian Weber | Chief Operating Officer | Leadership |
Christian Haas | Director New Business Enablement | Leadership |
Christina Straß | Team Head Customer Success Management | Leadership |
Friederike Vogt | CFO | Leadership |
Lars Heppert | Chief Technology Officer | Leadership |
Timo Platt | Senior Business Intelligent Manager | Team |
Ron Finger | Business Development Manager | Enterprise Sales | Team |
Jennifer S. | Lead Solutions Operations | Team |
Kristina Schneider | Project Manager Data-Driven Marketing | Team |
Nevnur Çetinkaya | Marketing & Communication Manager | Team |
Linxi Kälber-Zhang | Project Manager Data-Driven Marketing | Team |
Laura Porras Salguero | Project Manager Data-Driven Marketing | Team |
Alexandra Vysotskaya, FCCA, MBA | Controlling Manager | Team |
Bettina Stickel | Business Development @smart Digital A Credera Company | Team |
Frederic Herrbach | Engineering Manager | Team |
Shangeetha Wagner | Team Lead Customer Success Management | Team |
Ann Christine Stähler | Digital Project Manager | Team |
Sidharth Arora | Senior Software Engineer | Team |
Complete people profiles for Smart Digital
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
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Timeline of Smart Digital
2 dated milestones of Smart Digital across 8 years, from founding to its latest funding, stage changes and deals.
- Founded Smart Digital is founded.
- Exit Acquired by Omnicom Group.
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Frequently Asked Questions about Smart Digital
Smart Digital was founded in 2011.
Smart Digital is headquartered in Gerlingen, Germany. It is registered at Gerlingen, Baden-wurttemberg, Germany.
Smart Digital is engaged in providing AI-powered solutions for marketing optimization and real-time personalization. The company operates within the technology and marketing sectors, offering data-driven strategies, integrated media services, and personalized customer engagement. Tailored enterprise solutions are developed to leverage big data and AI, enhancing business growth and digital communication efficiency. Consulting in MarTech and intelligent data utilization is also provided to address complex digital business challenges across various industries.
Smart Digital offers AI & Data Strategy, Integrated Media & Content Services, Personalization & Engagement Services, Applied Analytics & Media Intelligence, and MarTech Consulting & Solutions.
Smart Digital has 1 investor. Key investors include Omnicom Group.
Smart Digital operates through Smart Digital Gmbh.
Yes. Smart Digital was acquired by Omnicom Group in September 2019.