About Smart Me Up
Smart Me Up is a Technology company based in Meylan (France) founded in 2012 by Loic Lecerf, and was acquired by Magneti Marelli in August 2018. It operates as an AI-based computer vision technology is provided for the automotive industry. It operates in the Technology and Transportation, Automotive & Logistics sectors. Smart Me Up has raised $2.2 million across 1 funding round from investors including Xavier Niel and Marelli. Its chief executive is Loic Lecerf. The company was acqui-hired. Its focus areas include Auto Tech, Autonomous Vehicles, Enabling Technologies and Perception. Its competitors include Mobileye, Indie Semiconductor, Black Sesame Technologies, StradVision and RideFlux and 1 more; 6 of its 6 listed competitors have raised funding.
Company details
Smart Me Up was founded in 2012 in Meylan, France, as a provider of AI-based computer vision solutions focused on the automotive sector. A lightweight processor has been developed by the company to detect and process objects through autonomous learning algorithms. Applications are extended to autonomous vehicles, smart cities, and various computer vision-based systems, supporting operations in object recognition and processing.
- Headquarters Meylan, France
- Founders Loic Lecerf
- Stage Acquired
- SectorsTechnologyTransportation, Automotive & Logistics
- Emailβ’β’β’β’β’β’β’β’
- Website smartmeup.io
- Social LinkedIn X
- Acquired by Magneti Marelli (Aug 2018)
- Total Equity Funding$2.2M (USD)
in 1 rounds
- Latest Funding Round$2.2M (USD), Angel Round
Mar 2016
- InvestorsMarelli
& 1 more
- Acquired byMagneti Marelli
(Aug 2018)
Funding Insights of Smart Me Up
Smart Me Up has successfully raised a total of $2.2M through 1 strategic funding round. The most recent funding activity was a Angel Round of $2.2 million completed in March 2016. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $2.2M
- Total Rounds 1
- Last Round Angel Round β $2.2M
- First Round $2.2M
(Mar 2016)
- Investors Count 1
All 1 funding rounds of Smart Me Up with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Mar 2016 | $2.2M | Angel Round | β | β |
2 investors in total: 1 institutional and 1 angel.
Investors in Smart Me Up
Smart Me Up has secured backing from 2 investors, including angel and institutional investors. Prominent investors backing the company include Xavier Niel and Marelli.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Marelli is engaged in transforming the automotive industry through innovative technologies. | – | magnetimarelli.com | - | |
XN Xavier Niel | French billionaire, founder of Iliad, angel investor in Indian startups | – | unknown_bf301403f7d140a09 | - |
Investor details for Smart Me Up
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People of Smart Me Up
1 people are tracked at Smart Me Up (1 in leadership).
| Name | Role | Group |
|---|---|---|
Loic Lecerf | Founder & CEO | Leadership |
Complete people profiles for Smart Me Up
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Timeline of Smart Me Up
3 dated milestones of Smart Me Up across 6 years, from founding to its latest funding, stage changes and deals.
- Founded Smart Me Up is founded.
- Funding First funding round of $2.2M.
- Exit Acquired by Magneti Marelli.
Competitors of Smart Me Up
Smart Me Up has 6 listed competitors in our database, 6 of them funded. They include Mobileye, Indie Semiconductor, Black Sesame Technologies, StradVision and RideFlux, among others.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| mobileye.com | 1999 | Jerusalem, Israel | $530M | – | AI-based system-on-chips are developed for advanced driver assistance systems. | |
| indiesemi.com | 2007 | Aliso Viejo, United States | $3M | 900 | Manufacturer of SoCs for automotive industry | |
| bst.ai | 2016 | Pudong, China | $500M | – | Developer of AI-based chips for machine vision tasks | |
| stradvision.com | 2014 | Seoul, South Korea | $136.73M | – | AI-enabled vision processing for autonomous vehicles is provided. | |
| rideflux.com | 2018 | South Korea | $27.99M | – | Online platform offering full-stack autonomous driving software and services | |
| tttech-auto.com | 2018 | Vienna, Austria | $285M | – | Provider of software and hardware solutions for autonomous driver assistance and mobility |
Detailed competitors of Smart Me Up
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Top companies in AI Core Platforms & Infrastructure
10 companies that operate in the same segment as Smart Me Up (AI Core Platforms & Infrastructure), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Photo editing and sharing apps are developed by Meitu. | 2008 | Xiamen, Fujian, China | USD 525 M | USD 536.99 M | 719 | |
Platform that provides data analysis and management solutions | 2003 | Denver, Colorado, United States | USD 2.46 B | USD 2.87 B | 5,915 | |
OpenAI is engaged in developing advanced artificial intelligence technologies. | 2015 | San Francisco, California, United States | USD 180.07 B | – | 11,115 | |
AI-based system-on-chips are developed for advanced driver assistance systems. | 1999 | Jerusalem, Jerusalem District, Israel | USD 530 M | USD 1.89 B | 3,820 | |
AI models and chatbots are offered for industry applications. | 2021 | San Francisco, California, United States | USD 132.31 B | – | 6,146 | |
AI and SaaS-based self-driving solutions for autonomous vehicles are provided. | 2017 | Mountain View, California, United States | USD 692.62 M | USD 3 M | 2,619 | |
AI-based conversational solutions are provided for user interactions and learning. | 2021 | Menlo Park, California, United States | USD 193 M | – | 325 | |
Analytics and digital solutions for healthcare and banking are provided. | 1999 | New York, New York, United States | USD 10 M | USD 2.09 B | 59,500 | |
Provider of AI-based drone surveillance solutions for defense and maritime sector | 2017 | Orange, California, United States | USD 11.29 B | – | 9,670 | |
Citation-based AI answer engine with real-time sourcing is operated. | 2022 | San Francisco, California, United States | USD 1.72 B | – | 1,401 |
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Related news about Smart Me Up
Complete news archive for Smart Me Up
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Frequently Asked Questions about Smart Me Up
Smart Me Up was founded in 2012 and raised its 1st funding round 4 years after it was founded.
Smart Me Up is headquartered in Meylan, France. It is registered at Meylan, Isere, France.
Loic Lecerf is the current CEO of Smart Me Up. They have also founded this company.
Smart Me Up is a funded company, having raised a total of $2.2M across 1 funding round to date. The company's 1st funding round was a Angel Round of $2.2M, raised on Mar 2016.
Smart Me Up was founded in 2012 in Meylan, France, as a provider of AI-based computer vision solutions focused on the automotive sector. A lightweight processor has been developed by the company to detect and process objects through autonomous learning algorithms. Applications are extended to autonomous vehicles, smart cities, and various computer vision-based systems, supporting operations in object recognition and processing.
Smart Me Up's top competitors include Mobileye, Indie Semiconductor and Black Sesame Technologies.
Smart Me Up has 2 investors. Key investors include Xavier Niel, and Marelli.
Yes. Smart Me Up was acquired by Magneti Marelli in August 2018.

