About Smartly
Smartly is a Technology company based in Singapore (Singapore) founded in 2015, and was acquired by VinaCapital in July 2019. Automated wealth management platform. Its focus areas include FinTech, Investment Tech, Wealth Management Platforms and Robo Advisors. Its legal entity is VCG PARTNERS PTE. LTD. Its competitors include Endowus, Kristal and StashAway; 3 of its 3 listed competitors have raised funding.
Company details
Smartly is a Singapore based robo advisory firm which helps in investment via its automated and digital platform. It creates portfolio based on the goals and risk apettite of the investors. Charges commission based on the investment amount.
- Headquarters Singapore, Singapore
- Stage Acquired
- SectorsTechnology
- Emailβ’β’β’β’β’β’β’β’
- Website smartly.sg
- Social LinkedIn X Facebook
- Acquired by VinaCapital (Jul 2019)
- Legal Name Vcg Partners Pte. Ltd
- Annual Revenue$920.56 K (USD)-12as on Jun 30, 2021
- Net Profit$77.36 K (USD)15000as on Jun 30, 2021
- Investors
- Acquired byVinaCapital
(Jul 2019)
Investors in Smartly
Smartly has secured backing from 1 investor, including institutional investors. Prominent investors backing the company include VinaCapital.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Real estate-focused investment management is provided by VinaCapital. | 2003 | vinacapital.com | Ho Chi Minh City, Vietnam |
Investor details for Smartly
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Timeline of Smartly
2 dated milestones of Smartly across 4 years, from founding to its latest funding, stage changes and deals.
- Founded Smartly is founded.
- Exit Acquired by VinaCapital.
Competitors of Smartly
Smartly has 3 listed competitors in our database, 3 of them funded. They include Endowus, Kristal and StashAway.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| endowus.com | 2017 | Singapore | $171.08M | Goal-based investment platform | ||
| kristal.ai | 2016 | Singapore | $19.1M | 42 | AI-based asset management is offered for individual investors. | |
| stashaway.sg | 2016 | Singapore | $74.71M | Robo advisory and savings services are provided via mobile app. |
Detailed competitors of Smartly
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Related news about Smartly
Complete news archive for Smartly
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Frequently Asked Questions about Smartly
Smartly was founded in 2015.
Smartly is headquartered in Singapore, Singapore.
Annual revenue of Smartly is $920.56K as on Jun 30, 2021.
Smartly is a Singapore based robo advisory firm which helps in investment via its automated and digital platform. It creates portfolio based on the goals and risk apettite of the investors. Charges commission based on the investment amount.
Smartly has 1 investor. Key investors include VinaCapital.
Smartly operates through Vcg Partners Pte. Ltd.
Yes. Smartly was acquired by VinaCapital in July 2019.

