SmashMallow

Sonoma, United States Founded: 2016 • Age: 10 yrs
Organic marshmallow products in various flavors are produced and sold.
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About SmashMallow

SmashMallow is a company based in Sonoma (United States) founded in 2016 by Jonathan Sebastiani.. SmashMallow has raised $10 million across 2 funding rounds from investors including ACG Partners and Sonoma Brands Capital. SmashMallow operates in a competitive market with competitors including Jelly Belly, Hammond’s Candies, Candy Club, M&M'S and StuffedPuffs, among others.

  • Headquarter Sonoma, United States
  • Founders Jonathan Sebastiani
  • Sectors
    Consumer
  • Email
    ***********
  • Phone
    *********
  • Website
    *********
  • Social
    *********
Operational Areas
Consumer → Food, Beverage & Nutrition
Key Metrics
  • Annual Revenue
  • Net Profit
  • EBITDA
  • Total Equity Funding
    $10 M (USD)

    in 2 rounds

  • Latest Funding Round
  • Investors
  • Employee Count
    Employee Count
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Funding Insights of SmashMallow

SmashMallow has successfully raised a total of $10M across 2 strategic funding rounds. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding
  • Total Rounds 2
  • Last Round
  • First Round

    (12 Jan 2018)

  • Investors Count 2
Date Amount Transaction Name Valuation Lead Investors Investors
Aug, 2019 Amount Series A - SmashMallow Valuation ACG
Jan, 2018 Amount Series A - SmashMallow Valuation

investors

Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Investors in SmashMallow

SmashMallow has secured backing from 2 investors, including venture fund investors. Prominent investors backing the company include ACG Partners and Sonoma Brands Capital. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.

All
Venture Fund
Investor Description Founded Year Domain Location
Private equity firm focused on growth-stage companies
Founded Year Domain Location
-
Founded Year Domain Location
Investor Description Founded Year Domain Location
Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
Founded Year Domain Location
Startup ecosystems are ignited through strategic investments by Signite Partners.
Founded Year Domain Location
Venture capital is directed toward companies in multiple sectors.
Founded Year Domain Location
Venture capital is invested in cybersecurity, fintech, and AI startups.
Founded Year Domain Location

Investments & Acquisitions by SmashMallow

Investments
Company Name Description Domain Location Founded Year Amount
Bionic investment advisor platform
2016
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Fine Asian gourmet food is offered by an internet-first restaurant.
2016

Financial Statements - SmashMallow

Tata Steel revenue growth over time
Tata Steel profit and loss trends over time
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Smashmallow Comparisons

Employees
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Competitors of SmashMallow

SmashMallow operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Jelly Belly, Hammond’s Candies, Candy Club, M&M'S and StuffedPuffs, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.

Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
A candy company specializing in high-quality confectionery products.
domain founded_year HQ Location
Confectionery company
domain founded_year HQ Location
Monthly subscriptions of candy products are provided by Candy Club.
domain founded_year HQ Location
Brand of gum & candy
domain founded_year HQ Location
Brand of candy
Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Multiple services are booked via an app-based platform.
domain founded_year HQ Location
On-demand services are booked through an app-based platform.
domain founded_year HQ Location
App based platform offering on demand delivery and ride-hailing services
domain founded_year HQ Location
Operates an on-demand hyperlocal delivery app for food and groceries.

Latest news on Smashmallow

Frequently Asked Questions about SmashMallow

When was SmashMallow founded?

SmashMallow was founded in 2016 and raised its 1st funding round 2 years after it was founded.

Where is SmashMallow located?

SmashMallow is headquartered in Sonoma, United States. It is registered at Sonoma, California, United States.

Is SmashMallow a funded company?

SmashMallow is a funded company, having raised a total of $10M across 2 funding rounds to date. The company's 1st funding round was a Series A of $10M, raised on Jan 12, 2018.

What does SmashMallow do?

SmashMallow was founded in 2016 as a brand focused on marshmallow confections in the food sector. A range of products, including rice treats and cinnamon varieties, is offered with claims of being organic, gluten-free, preservative-free, and non-GMO. Operations are centered in Sonoma, United States, where the majority of sales occur through local stores and an online platform.

Who are the top competitors of SmashMallow?

SmashMallow's top competitors include Candy Club, StuffedPuffs and Hammond’s Candies.

Who are SmashMallow's investors?

SmashMallow has 2 investors. Key investors include ACG Partners, and Sonoma Brands Capital.

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