Smulweb

Amersfoort, Netherlands Founded: 1998 • Age: 28 yrs Acquired By Jumbo
Online platform for users to discover recipes

About Smulweb

Smulweb is a Consumer company based in Amersfoort (Netherlands) founded in 1998, and was acquired by Jumbo in August 2018. Online platform for users to discover recipes. Its website smulweb.nl draws about 26 thousand monthly visits. The company was acqui-hired. Smulweb offers products and services including Grocery Platform, Recipe Service, and App Service. Its focus areas include Food and Agriculture Tech, Food Tech and Recipe Discovery. Its legal entity is Jumbo Supermarkten.

Company details

Founded in 1998 and based in Amersfoort, Netherlands, Smulweb functions as a digital platform in the food and recipes sector. Recipes covering vegetables, baking, dairy, fruits, grains, and other categories are made available online, with additional distribution through TV and magazine formats. User recipes and restaurant information are stored on the platform to support personalized access and recommendations.

  • Headquarters Amersfoort, Netherlands
  • Stage Acquired
  • Sectors
    Consumer
  • Email
    β€’β€’β€’β€’β€’β€’β€’β€’
  • Phone
    β€’β€’β€’β€’ β€’β€’β€’β€’
  • Website smulweb.nl
  • Social X Facebook
  • Acquired by Jumbo (Aug 2018)
  • Legal Name Jumbo Supermarkten
Operational Areas
Key Metrics

Products & Services of Smulweb

Smulweb offers a comprehensive portfolio of products and services, including Grocery Platform, Recipe Service, and App Service.

Grocery Platform
Ecommerce

Online service for grocery ordering and home delivery

Recipe Service
Content Platform

Platform providing recipes and cooking tips

App Service
Mobile Application

App for quick shopping and recipe access

Apps and channels of Smulweb

Smulweb publishes 1 mobile app.

Jumbo
App Store Food & Drink 4+
Developer: Jumbo Supermarkten
View on App Store

Investors in Smulweb

Smulweb has secured backing from 1 investor. Prominent investors backing the company include Jumbo.

All
InvestorDescriptionFounded YearDomainLocation
Daily groceries are provided at consistently low prices by Jumbo.
jumbo.comNetherlands
Premium access

Investor details for Smulweb

The complete investor list, round-by-round participation and investor portfolios require an active premium plan.

  • Complete investor list
  • Round participation
  • Investor portfolios
  • Co-investor network

Verified entity values are shown only after access is granted.

Timeline of Smulweb

2 dated milestones of Smulweb across 20 years, from founding to its latest funding, stage changes and deals.

  1. Founded Smulweb is founded.
  2. Exit Acquired by Jumbo.

Web traffic of Smulweb

The website of Smulweb (smulweb.nl) receives about 26K visits a month.

  • Monthly visits
    26K

    ▲ 131.5% vs previous month

Similar websites

Websites whose visitors overlap most with Smulweb. Affinity shows how closely the audiences match.

WebsiteDomainAudience affinityMonthly visitsGlobal rankProfile
ragu.com
33%
55.3K#658,032View details
Upgrade to premium

Unlock complete access to The Company Check

Get unrestricted viewing across everything we track β€” from companies and brands to investors, funding rounds, acquisitions, financials, and more.

Upgrade to Premium No viewing limits. Your plan controls exports and screening usage.
Included in your Premium account
  • βœ“
    Unlimited viewing on all profiles Companies, investors, financials, funding, acquisitions & directors
  • βœ“
    Full access to every database India & global coverage, advanced filters and rich profile details
  • βœ“
    Always-on access from your team account Single premium plan for everything you see on the portal

Frequently Asked Questions about Smulweb

Smulweb was founded in 1998.

Smulweb is headquartered in Amersfoort, Netherlands. It is registered at Amersfoort, Utrecht, Netherlands.

Founded in 1998 and based in Amersfoort, Netherlands, Smulweb functions as a digital platform in the food and recipes sector. Recipes covering vegetables, baking, dairy, fruits, grains, and other categories are made available online, with additional distribution through TV and magazine formats. User recipes and restaurant information are stored on the platform to support personalized access and recommendations.

Smulweb offers Grocery Platform, Recipe Service, and App Service.

Smulweb has 1 investor. Key investors include Jumbo.

Smulweb operates through Jumbo Supermarkten.

Yes. Smulweb was acquired by Jumbo in August 2018.

Yes. Smulweb publishes Jumbo.

Explore millions of companies β€” effortlessly

Access structured, verified intelligence on 7M+ companies across industries, sectors, and global markets. From early-stage startups to large enterprises, discover ownership, leadership, funding, financials, acquisitions, and market signals β€” all in one powerful platform.

Free account with essential features Instant access to company reports Enterprise solutions available