About Smyle
Smyle is a Technology company based in Hertford (United Kingdom) founded in 1999 by Rick Stainton. Smyle is recognized as a brand experience agency in London. It operates on a Professional Services model. The company has 6 employees. Smyle has completed 2 acquisitions, including Human Network Group and Pump House. Its chief executive, as recorded, is Keith O'Loughlin. Smyle offers products and services including Brand Experience, Digital Experience, Content Creation, and Strategy & Creative Consulting. Its focus areas include Marketing, Experiential Marketing and Brand Activation. Its legal entity is Smyle Creative Ltd.
Company details
Smyle is established as a creative agency specializing in brand experiences. Digital activations and in-person events are crafted to connect brands with audiences. Compelling content is produced to support marketing objectives. Services are offered across sectors like experiential and digital marketing. Solutions are driven by insight and innovation to influence culture, behaviors, and beliefs. Operations are based in multiple locations including London, Manchester, and Amsterdam.
- Headquarters Hertford, United Kingdom
- Employees 6
- Founders Rick Stainton
- SectorsTechnology
- Email••••••••
- Phone•••• ••••
- Website smyle.co.uk
- Social LinkedIn X Facebook Instagram
- Legal Name Smyle Creative Ltd
- Annual Revenue$35.57 M (USD)112as on Mar 31, 2022
- Net Profit-$1.94 M (USD)51as on Mar 31, 2022
- Latest Funding Round$162.41K (USD), Grant
Sep 2020
- InvestorsGov.uk
& 1 more
- Employee Count6
- Investments & AcquisitionsHuman Network Group
& 1 more
Products & Services of Smyle
Smyle offers a comprehensive portfolio of products and services, including Brand Experience, Digital Experience, Content Creation, and Strategy & Creative Consulting.
Brand experiences are created to engage audiences effectively.
Digital experiences are developed for online audience interaction.
Compelling content is produced for brand storytelling purposes.
Strategic insights are provided for creative brand solutions.
Funding Insights of Smyle
- Total Rounds 2
- Last Round Grant — $162,409
- Investors Count 2
All 2 funding rounds of Smyle with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Sep 2020 | $162,409 | Grant | – | – | |
| May 2018 | Series A | – | Rockpool Investments | – |
2 investors in total: 2 institutional.
Investors in Smyle
Smyle has secured backing from 2 investors, including institutional and venture fund investors. Prominent investors backing the company include Gov.uk and Rockpool Investments.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Rockpool Investments is focused on connecting investors with UK private companies. | rockpool.uk.com | London, United Kingdom | ||
Online government services and information are provided to users. | 1707 | gov.uk | London, United Kingdom |
Investor details for Smyle
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
People of Smyle
33 people are tracked at Smyle (7 in leadership, 26 in team); the tracked headcount is 6.
| Name | Role | Group |
|---|---|---|
Rick Stainton | Founder | Leadership |
Keith O'Loughlin | CEO | Leadership |
Charlotte Key McIpd | Head Of People Experience | Leadership |
Heni Zakrzewski Cipd | People Experience Partner | Leadership |
Dave Glass | Head Of Moving Image At Smyle | Leadership |
James Howitt | Director, Client Experience & Development | Leadership |
Emma MacDonald (was Fagan) | Event Director - Operations | Leadership |
Kate Hinchliffe | Exec Content Producer | Team |
Connor P. | Senior Infrastructure Architect | Team |
Tom Skelton | Post Production Manager / Senior Editor & Motion Designer | Team |
Sam Gable | Creative Lead | Team |
Hayley Casbon | Senior Event Producer | Team |
Tej Limbu | Senior Production Manager | Team |
Jonathan Hamilton | Creative Lead, Graphics | Team |
Lily Prosser | People Experience Advisor | Team |
Katie Windsor | Office Manager | Team |
Jeni Wright | Digital Project Manager | Team |
Mumin Abdul | Senior Support Engineer | Team |
Jacob Palmer | Project Manager | Team |
Bhavik Oza | Lighting Project Manager | Team |
13 more people are available in the full profile.
Complete people profiles for Smyle
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Investments & Acquisitions by Smyle
Smyle has strategically engaged in corporate development activities, having acquired 2 companies. Notable acquisitions include Human Network Group and Pump House.
| Company Name | Description | Domain | Location | Founded | Acquired | Amount |
|---|---|---|---|---|---|---|
Multiple industries are served by a global collective of agencies. | humannetworkgroup.com | London, United Kingdom | 2023 | Jul 2024 | •••• | |
Provider of event management services | pumphouse.co.uk | Royston, United Kingdom | 1989 | Feb 2015 | •••• |
Complete acquisition details for Smyle
Acquired stakes, deal sources and the complete acquisition history require an active premium plan.
- Acquired stakes
- Deal sources
- Complete history
- Exports
Verified entity values are shown only after access is granted.
Timeline of Smyle
5 dated milestones of Smyle across 25 years, from founding to its latest funding, stage changes and deals.
- Founded Smyle is founded.
- Acquisition Acquires Pump House.
- Funding First funding round.
- Funding Latest funding round, Grant, of $162K.
- Acquisition Acquires Human Network Group.
Web traffic of Smyle
The website of Smyle (smyle.co.uk) receives about 2.5K visits a month.
- Monthly visits2.5K
▼ 33.4% vs previous month
Websites whose visitors overlap most with Smyle. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| tro.com | 100% | #1,810,854 | View details | ||
| weareamplify.com | 97% | 20.7K | #1,527,524 | View details | |
insider-trends.com | insider-trends.com | 92% | #1,985,043 | – | |
platonik.co.uk | platonik.co.uk | 78% | – | ||
| jackmorton.com | 71% | 41.9K | #916,077 | View details |
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Frequently Asked Questions about Smyle
Smyle was founded in 1999 and raised its 1st funding round 19 years after it was founded.
Smyle is headquartered in Hertford, United Kingdom. It is registered at Hertford, Hertfordshire, United Kingdom.
Keith O'Loughlin is the CEO of Smyle, as recorded in our data.
Smyle has 6 employees.
Annual revenue of Smyle is $35.57M as on Mar 31, 2022.
Smyle is established as a creative agency specializing in brand experiences. Digital activations and in-person events are crafted to connect brands with audiences. Compelling content is produced to support marketing objectives. Services are offered across sectors like experiential and digital marketing. Solutions are driven by insight and innovation to influence culture, behaviors, and beliefs. Operations are based in multiple locations including London, Manchester, and Amsterdam.
Smyle offers Brand Experience, Digital Experience, Content Creation, and Strategy & Creative Consulting.
Smyle has made 2 acquisitions, including Human Network Group, and Pump House.
Smyle has 2 investors. Key investors include Gov.uk, and Rockpool Investments.
Smyle operates through Smyle Creative Ltd.