About Snorkel Lifts
Snorkel Lifts is an Industrial Goods & Manufacturing company based in Elwood (United States) founded in 1959 by Art Moore, and was acquired by Xtreme Manufacturing in October 2013. Aerial work platforms and telehandlers are manufactured for industrial use. It operates on a Reseller / Distribution model. Snorkel Lifts offers products and services including Snorkel 2100SJ Mega Boom, Telehandlers, and Scissor Lifts. Its focus areas include Industrial Goods, Machinery and Construction Equipment. Its competitors include United Rentals, EquipmentShare and Sunbelt Rentals; 1 of its 3 listed competitors has raised funding.
Company details
Snorkel Lifts is involved in the design and production of aerial work platforms, including boom lifts, scissor lifts, and telehandlers. Operations are focused on providing equipment for construction, industrial, and maintenance sectors. Solutions are offered for both indoor and outdoor applications, with a range of working heights to meet diverse needs. The company maintains a global presence with facilities across multiple continents.
- Headquarters Elwood, United States
- Founders Art Moore
- Stage Acquired
- SectorsIndustrial Goods & Manufacturing
- Phoneβ’β’β’β’ β’β’β’β’
- Website snorkellifts.com
- Social LinkedIn X Facebook
- Acquired by Xtreme Manufacturing (Oct 2013)
- InvestorsJPMorgan Chase
& 1 more
- Acquired byXtreme Manufacturing
(Oct 2013)
Products & Services of Snorkel Lifts
Snorkel Lifts offers a comprehensive portfolio of products and services, including Snorkel 2100SJ Mega Boom, Telehandlers, and Scissor Lifts.
Largest self-propelled boom lift reaches 216 ft height.
Equipment designed for lifting and moving heavy materials.
Platforms used for elevated work in various environments.
Funding Insights of Snorkel Lifts
- Total Rounds 1
- Investors Count 1
All 1 funding rounds of Snorkel Lifts with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| May 2018 | Debt – Conventional | β | β |
2 investors in total: 2 institutional.
Investors in Snorkel Lifts
Snorkel Lifts has secured backing from 2 investors, including institutional investors. Prominent investors backing the company include JPMorgan Chase and Xtreme Manufacturing.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Financial services are provided to consumers and corporations worldwide. | 2000 | jpmorganchase.com | New York, United States | |
Heavy equipment and construction machinery are manufactured by Xtreme Manufacturing. | 2003 | xmfg.com | Las Vegas, United States |
Investor details for Snorkel Lifts
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People of Snorkel Lifts
18 people are tracked at Snorkel Lifts (6 in leadership, 12 in team).
| Name | Role | Group |
|---|---|---|
Art Moore | Ex-Founder | Leadership |
Matthew Elvin | Chief Executive Officer | Leadership |
Andrew Fishburn | Vice President Sales UK & EMEA | Leadership |
Scott Holtby | Sales Director - UK | Leadership |
Charles Brooks | Regional President EMEA | Leadership |
Sam Guron | Vice President Of Engineering | Leadership |
Lauren Knowlson | Senior Spare Parts Co-ordinator | Team |
James Waters | Parts Manager | Team |
John Dawson | Technician | Team |
Milt Sharon Hutchinson McIps (Chartered) | Fulfillment Manager (emea) | Team |
Andy Robertson | EMEA Financial Controller | Team |
Heindl Roman | District Sales Manager | Team |
Tony Deatherage | Service Manager | Team |
Tommy Bonnett | Parts And Service | Team |
Simon Eyre | Access Engineer | Team |
Norman Collins | Manufacturing Engineer | Team |
Lauryn Kerton | Spare Parts Co Ordinator | Team |
Paul Hurst | Warehouse Team Leader | Team |
Complete people profiles for Snorkel Lifts
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- Full employee list
- Team structure
- Board tenure
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Timeline of Snorkel Lifts
3 dated milestones of Snorkel Lifts across 59 years, from founding to its latest funding, stage changes and deals.
- Founded Snorkel Lifts is founded.
- Exit Acquired by Xtreme Manufacturing.
- Funding First funding round.
Competitors of Snorkel Lifts
Snorkel Lifts has 3 listed competitors in our database, 1 of them funded. They include United Rentals, EquipmentShare and Sunbelt Rentals.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| unitedrentals.com | 1997 | Long Beach, United States | 22,397 | Heavy equipment is rented via an online platform. | ||
| equipmentshare.com | 2014 | Columbia, United States | $806.48M | 2,377 | Equipment rental marketplace and digital tools for construction are offered. | |
| sunbeltrentals.com | 1983 | Fort Mill, United States | 12,923 | Construction and industrial equipment is rented across North America. |
Detailed competitors of Snorkel Lifts
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- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
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Web traffic of Snorkel Lifts
The website of Snorkel Lifts (snorkellifts.com) receives about 8.1K visits a month.
- Monthly visits8.1K
▼ 21.6% vs previous month
Websites whose visitors overlap most with Snorkel Lifts. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
snorkelusa.com | snorkelusa.com | 100% | β | ||
mecawp.com | mecawp.com | 94% | #1,494,716 | β | |
| aerialliftequipment.com | 91% | #5,660,903 | View details | ||
snorkeljp.com | snorkeljp.com | 91% | #3,054,969 | β | |
| plafolift.com | 82% | View details | |||
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
All 19 similar websites and full traffic analytics for Snorkel Lifts
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- 19 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Top companies in Manufacturing Tech Solutions
3 companies that operate in the same segment as Snorkel Lifts (Manufacturing Tech Solutions) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Cloud-based ERP software is offered for multiple industries. | 2002 | New York, New York, United States | USD 1.52 B | USD 3.17 B | 22,153 | |
Platform for on-demand distributed manufacturing and prototyping is provided. | 2013 | Gaithersburg, Maryland, United States | USD 200.44 M | USD 686.63 M | 1,090 | |
AI-based robotic arms are developed for industrial automation tasks. | 2010 | San Francisco, California, United States | USD 123.02 M |
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Related news about Snorkel Lifts
Complete news archive for Snorkel Lifts
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Frequently Asked Questions about Snorkel Lifts
Snorkel Lifts was founded in 1959 and raised its 1st funding round 59 years after it was founded.
Snorkel Lifts is headquartered in Elwood, United States.
Snorkel Lifts is involved in the design and production of aerial work platforms, including boom lifts, scissor lifts, and telehandlers. Operations are focused on providing equipment for construction, industrial, and maintenance sectors. Solutions are offered for both indoor and outdoor applications, with a range of working heights to meet diverse needs. The company maintains a global presence with facilities across multiple continents.
Snorkel Lifts's top competitors include EquipmentShare, United Rentals and Sunbelt Rentals.
Snorkel Lifts offers Snorkel 2100SJ Mega Boom, Telehandlers, and Scissor Lifts.
Snorkel Lifts has 2 investors. Key investors include JPMorgan Chase, and Xtreme Manufacturing.
Yes. Snorkel Lifts was acquired by Xtreme Manufacturing in October 2013.

