So Good

Indonesia Founded: 1999 • Age: 27 yrs Acquired By Japfa Comfeed
Meat products are branded and distributed by So Good.

About So Good

So Good is a company based in Indonesia founded in 1999 was acquired by Japfa Comfeed in August 2020. It operates as a Direct-to-Consumer (D2C) and Reseller / Distribution. So Good offers products and services including Nugget, Sosis, Bakso, Seafood, and Whole Muscle Chicken. So Good operates in a competitive market with competitors including Vital Farms, 2 Sisters Food Group, JBS, Minerva Foods and Fleury Michon, among others.

  • Headquarter Indonesia
  • Sectors
    Consumer
  • Email
    ••••••••
  • Phone
    •••• ••••
  • Website sogood.id
  • Social X Facebook Instagram YouTube
  • Acquired by Japfa Comfeed (Aug 2020)
Key Metrics

Products & Services of So Good

So Good offers a comprehensive portfolio of products and services, including Nugget, Sosis, Bakso, Seafood, and Whole Muscle Chicken.

Nugget
Processed Meat

Processed meat nuggets are offered for quick meals.

Sosis
Processed Meat

Sausages are provided for convenient and tasty dishes.

Bakso
Processed Meat

Meatballs are made for traditional and easy recipes.

Seafood
Processed Seafood

Seafood products are prepared for diverse meal options.

Whole Muscle Chicken
Poultry

Whole muscle chicken is supplied for fresh cooking.

Apps and channels of So Good

its YouTube channel So Good ID has 10.3K subscribers and 30 videos.

So Good ID
YouTube 10.3K subscribers 30 videos Travel & Events
Open channel

Videos from So Good

The most watched videos on So Good's YouTube channel, So Good ID (10.3K subscribers). Click a video to play it here.

SO GOOD Sosis Jepang, Bikin Mood Auto Good!
24.8M views
SO GOOD Crispy Chicken Stick, Bikin Mood Auto Good!
20.5M views
So Good Mac & Cheese Chicken Nugget, PERTAMA di Indonesia! Juicy, Melty, Tasty
10M views
BARU! Chill-in pedesnya harimu dengan SO GOOD Hot Crispy Chicken Nugget yang #PedesnyaNgena
3.1M views

More on So Good ID.

Investors in So Good

So Good has secured backing from 1 investor. Prominent investors backing the company include Japfa Comfeed.

All
InvestorDescriptionFounded YearDomainLocation
Integrated agri-food provider of poultry, aquaculture, and beef products
1971japfacomfeed.co.idJakarta, Indonesia
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Investor details for So Good

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  • Round participation
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Timeline of So Good

2 dated milestones of So Good across 21 years, from founding to its latest funding, stage changes and deals.

  1. Founded So Good is founded.
  2. Exit Acquired by Japfa Comfeed.

Competitors of So Good

So Good operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Vital Farms, 2 Sisters Food Group, JBS, Minerva Foods and Fleury Michon, among others.

Company NameDomainFoundedHQ LocationTotal fundingEmployeesDescription
vitalfarms.com2007Austin, United States$49.96M213
Hens and cattle are reared to supply eggs and butter.
2sfg.com1993Birmingham, United Kingdom$398M9,478
Meat processing is conducted by 2 Sisters Food Group.
jbs.com.br1953Sao Paulo, Brazil–233,797
Fully integrated company in rearing, breeding, processing, and marketing of chicken, beef and pork products
minervafoods.com1992Barretos, Brazil––
Meat products are processed and distributed by Minerva Foods.
fleurymichon.fr1905Pouzauges, France––
Meat products are processed and branded in France.
sandersonfarms.com1947Laurel, United States–14,117
Fresh and frozen chicken products are produced and distributed.
marr.it1972Rimini, Italy––
Food products are supplied and distributed across Italy.
verdenw.org2005Portland, United States––
Environmental wealth is built via social enterprise, outreach, and advocacy.
seaboardcorp.com1918Kansas, United States–13,000
Integrated food, energy, and transportation operations are managed globally.
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Detailed competitors of So Good

The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.

  • Full competitor set
  • Operating metrics
  • Benchmarks
  • Competitive positioning

Verified entity values are shown only after access is granted.

Web traffic of So Good

The website of So Good (sogood.id) receives about 40.1K visits a month.

  • Monthly visits
    40.1K

    ▲ 49.6% vs previous month

Similar companies to So Good

10 companies that operate in the same segment as So Good (Food & Beverage Products & Processing), ranked by their profile score on The Company Check.

CompanyDescriptionFoundedLocationTotal fundingRevenueEmployees
Platform offering a subscription-based delivery service for fresh milk and groceries
2015Gurugram, Haryana, IndiaUSD 221.1 MUSD 99.78 M3,464
Hens and cattle are reared to supply eggs and butter.
2007Austin, Texas, United StatesUSD 49.96 MUSD 759.44 M598
Subscription-based coffee products are offered by an internet-first brand.
2013Gurugram, Haryana, IndiaUSD 112.84 MUSD 25.83 M2,059
Provider of bakery-cafe services and a loyalty program
1987St. Louis, Missouri, United StatesUSD 145.61 M––
Dry snacks and coffee are manufactured and distributed.
2015Chennai, Tamil Nadu, IndiaUSD 16.52 MUSD 208 K29
Food, snacks, and beverages are produced and distributed globally.
1898Purchase, New York, United States–USD 93.92 B319,000
Multi-category organic dairy products are offered online.
2010Tiptur, Karnataka, IndiaUSD 58.15 MUSD 23.34 M810
Packaged food products are offered through an online platform.
2019Mumbai, Maharashtra, IndiaUSD 37.6 MUSD 4.41 M168
Multi-category food and beverage products are produced and distributed globally.
1866Vevey, Vaud, Switzerland–USD 2.36 B16,250
Subscription-based dairy products are delivered via an internet-first brand.
2013Hyderabad, Telangana, IndiaUSD 19.41 MUSD 14.66 M250
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Frequently Asked Questions about So Good

So Good was founded in 1999.

So Good is headquartered in Indonesia.

So Good is engaged in the production of processed meat and poultry products, including nuggets, sausages, meatballs, seafood, and whole muscle chicken. The company operates within the food and beverage sector, focusing on ready-to-cook and ready-to-eat solutions. Products are processed with high technology to ensure hygiene, quality, and nutritional value, catering to the needs of families seeking convenient and balanced meal options in Indonesia.

So Good's top competitors include Vital Farms, 2 Sisters Food Group and JBS.

So Good offers Nugget, Sosis, Bakso, Seafood, and Whole Muscle Chicken.

So Good has 1 investor. Key investors include Japfa Comfeed.

Yes. So Good was acquired by Japfa Comfeed in August 2020.

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