
About Soho
Soho is a Real Estate & Construction company based in Sydney (Australia) founded in 2017. Soho is an AI-powered real estate platform in Australia. It operates on a AI-as-a-Service and Two-Sided Marketplace model. Soho has raised $4.55 million across 4 funding rounds from investors including Found8, Feedback Ventures and Tank Stream Ventures. Its website soho.com.au draws about 47 thousand monthly visits. Soho offers products and services including PropertyMatchâ„¢, SohoAI, and Soho Home Loans. Its focus areas include Technology, Real Estate Tech and Property Platforms. Its legal entity is Soho Property Pte Ltd.
Company details
Soho is an AI-driven real estate platform based in Australia, focused on simplifying property searches for buyers and renters. It operates within the real estate technology sector, offering solutions like PropertyMatch to provide personalized property recommendations. The platform supports over 400,000 listings and connects users with agents for free, while also delivering market insights and research tools for investors and analysts. Services are extended through mobile apps and web interfaces, covering property sales, rentals, and financial assistance like home loans across various Australian regions.
- Total Equity Funding$4.55M (USD)
in 4 rounds
- Latest Funding Round$493.57K (USD), Series A
Nov 2023
- InvestorsFound8
& 3 more
Products & Services of Soho
Soho offers a comprehensive portfolio of products and services, including PropertyMatch™, SohoAI, and Soho Home Loans.
AI-driven tool matches properties to user preferences automatically.
AI platform provides real-time property market research insights.
Service assists users in finding competitive home loans.
Apps and channels of Soho
Soho publishes 2 mobile apps with over 50K+ downloads; its YouTube channel Soho has 77 subscribers.
Funding Insights of Soho
Soho has successfully raised a total of $4.55M across 4 strategic funding rounds. The most recent funding activity was a Series A round of $493.57 thousand completed in November 2023. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $4.55M
- Total Rounds 4
- Last Round Series A — $493,566
- First Round $758,869
(May 2017)
- Investors Count 4
All 4 funding rounds of Soho with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Nov 2023 | $493,566 | Series A | – | Feedback Ventures | – |
| Aug 2021 | $2M | Series A | – | – | |
| Feb 2018 | $1.3M | Seed | – | BridgeLane | – |
| May 2017 | $758,869 | Seed | – | – |
4 investors in total: 4 institutional.
Investors in Soho
Soho has secured backing from 4 investors, including institutional and venture fund investors. Prominent investors backing the company include Found8, Feedback Ventures and Tank Stream Ventures.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Seed and Early stage Tech focused VC firm investing in Australia | tankstream.vc | Sydney, Australia | ||
BridgeLane is operated as a single family office for investments. | bridgelane.com.au | Sydney, Australia | ||
| feedback.ventures | ||||
Managed co-working spaces are offered to freelancers and startups. | 2012 | found8.com | Singapore, Singapore |
Investor details for Soho
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
Timeline of Soho
3 dated milestones of Soho across 6 years, from founding to its latest funding, stage changes and deals.
- Founded Soho is founded.
- Funding First funding round of $759K.
- Funding Latest funding round, Series A, of $494K.
Web traffic of Soho
The website of Soho (soho.com.au) receives about 46.6K visits a month and ranks #397,028 among all websites worldwide, #2,734 in Real Estate.
- Monthly visits46.6K
▼ 19.9% vs previous month
- Unique visitors26.5K
per month
- Global rank#397,028
among all websites
- Category rank#2,734
Business and Consumer Services · Real Estate
- Bounce rate41%
- Pages per visit5.2
- Average visit1 min 19 sec
- DevicesDesktop 37% · Mobile 63%
Websites whose visitors overlap most with Soho. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
property.com.au | property.com.au | 100% | #5,086 | – | |
| domain.com.au | 99% | 20.2M | #2,660 | View details | |
realsearch.com.au | realsearch.com.au | 96% | #824,167 | – | |
homely.com.au | homely.com.au | 96% | #79,848 | – | |
beforeyoubuy.com.au | beforeyoubuy.com.au | 96% | #332,874 | – | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 40 similar websites and full traffic analytics for Soho
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 40 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
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Frequently Asked Questions about Soho
Soho was founded in 2017.
Soho is headquartered in Sydney, Australia. It is registered at Sydney, New South Wales, Australia.
Soho is a funded company, having raised a total of $4.55M across 4 funding rounds to date. The company's 1st funding round was a Seed of $758.87K, raised on May 2017.
Soho is an AI-driven real estate platform based in Australia, focused on simplifying property searches for buyers and renters. It operates within the real estate technology sector, offering solutions like PropertyMatch to provide personalized property recommendations. The platform supports over 400,000 listings and connects users with agents for free, while also delivering market insights and research tools for investors and analysts. Services are extended through mobile apps and web interfaces, covering property sales, rentals, and financial assistance like home loans across various Australian regions.
Soho offers PropertyMatchâ„¢, SohoAI, and Soho Home Loans.
Soho has 4 investors. Key investors include Found8, Feedback Ventures, Tank Stream Ventures, and BridgeLane.
Soho operates through Soho Property Pte Ltd.
Yes. Soho publishes Soho and 1 more app, with over 50,000 downloads.
