About Sonder
Sonder is a publicly listed company based in Thornton (United States) founded in 2012 by Martin Picard, Lucas Pellan, and Francis Davidson. Managed vacation rentals are booked through an app-based platform. It operates on a On-Demand Services and Two-Sided Marketplace model. Sonder has raised $680 million across 7 funding rounds from investors including Fidelity Investments, Lennar and HarbourVest Partners. The company has 609 employees. Sonder was last valued at $1.93 billion in January 2022. Its website sonder.com draws about 250 thousand monthly visits. Sonder offers products and services including Apartment Stays and Boutique Hotel Stays. Its focus areas include Hospitality, Accommodation and Short-Term Rentals. Its legal entity is Sonder Holdings Inc. Its competitors include Vacasa, Blueground and TurnKeyVR; 3 of its 3 listed competitors have raised funding.
Company details
Short-term stays in apartments and boutique hotels are offered by Sonder across more than 40 cities worldwide. Unique stays with designer details, keyless entry, and digital concierge services are ensured. Integration with Marriott Bonvoy for earning points is included. A mobile app is utilized to customize stays and provide 247 support. The hospitality sector is primarily served with a focus on seamless, technology-driven guest experiences.
- Headquarters Thornton, United States
- Employees 609
- Founders Martin Picard, Lucas Pellan, Francis Davidson
- Stage Public
- SectorsTravel & Hospitality
- Website category Business and Consumer Services · Business Services
- Email••••••••
- Phone•••• ••••
- Website sonder.com
- Social LinkedIn X Facebook Instagram
- Legal Name Sonder Holdings Inc.
- Annual Revenue$621.27 M (USD)3.19as on Dec 31, 2024
- Net Profit-$224.09 M (USD)24.21as on Dec 31, 2024
- EBITDA$23.59 M (USD)9262.3as on Dec 31, 2024
- Total Equity Funding$680M (USD)
in 7 rounds
- Latest Funding Round$18M (USD), Post-IPO
Apr 2025
- InvestorsFidelity Investments
& 40 more
- Employee Count609
Products & Services of Sonder
Sonder offers a comprehensive portfolio of products and services, including Apartment Stays and Boutique Hotel Stays.
Apartment stays are offered in multiple global cities.
Boutique hotel stays are provided in various locations.
Apps and channels of Sonder
Sonder publishes 2 mobile apps with over 100K+ downloads.
Funding Insights of Sonder
Sonder has successfully raised a total of $680M across 7 strategic funding rounds. The most recent funding activity was a Post-IPO round of $18 million completed in April 2025. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $680M
- Total Rounds 7
- Last Round Post-IPO — $18M
- First Round $6.5M
(Feb 2015)
- Investors Count 41
All 7 funding rounds of Sonder with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Apr 2025 | $18M | Post-IPO | – | – | – |
| Oct 2021 | $110M | Post-IPO | $1.93B | The Gores Group | |
| Jun 2020 | $170M | Series E | – | Fidelity Investments, Inovia Capital | |
| Jul 2019 | $225M | Series D | $1B | Valor Equity Partners, Tao Capital Partners | |
| Aug 2018 | $85M | Series C | – | Greenoaks | |
| Sep 2016 | $10M | Series A | – | Spark Capital | |
| Feb 2015 | $6.5M | Seed | – | BDC | – |
| Date | Valuation | Stage |
|---|---|---|
| Oct 2021 | $1.93B | •••••••• |
| Jul 2019 | $1B | •••••••• |
Last known valuation $1.93B (Jan 2022). 41 investors in total: 41 institutional.
Investors in Sonder
Sonder has secured backing from 41 investors, including venture fund and institutional investors. Prominent investors backing the company include Fidelity Investments, Lennar and HarbourVest Partners.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Private investments are made in mature businesses across multiple sectors. | 1987 | gores.com | Los Angeles, United States | |
Investments are made in early-stage technology companies by Inovia Capital. | inovia.vc | Montreal, Canada | ||
Venture capital investments are directed toward multiple sectors by WestCap. | westcap.com | San Francisco, United States | ||
Spark Capital is engaged in venture capital investments. | sparkcapital.com | San Francisco, United States | ||
Tech-enabled businesses are funded by Greenoaks venture capital firm. | greenoaks.com | San Francisco, United States | ||
Private equity firm | valorep.com | Chicago, United States | ||
Venture capital firm focused on multiple sectors | taocap.com | Marlborough, United States | ||
Venture capital firm specializing in early-stage tech investments and founder support. | 1965 | greylock.com | ||
Technology and consumer sectors are targeted through private equity investments. | atreidesmgmt.com | Boston, United States | ||
Private equity investments are managed across multiple sectors by Westcap. | westcapmgt.ca | Saskatoon, Canada |
Investor details for Sonder
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
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People of Sonder
43 people are tracked at Sonder (19 in leadership, 8 in board & advisors, 16 in team); the tracked headcount is 609.
| Name | Role | Group |
|---|---|---|
Martin Picard | Co-Founder | Leadership |
Lucas Pellan | Founder | Leadership |
Francis Davidson | Founder | Leadership |
Janice Sears | Interim CEO | Leadership |
David Zabinski | Vice President Of Technology | Leadership |
Wynnie Seznec | Regional Director Of Sales | Leadership |
Ana C. Britten | Managing Director, Co-Head of Real Estate - Americas | Leadership |
Marquies Willis | Regional Director Of Sales, (us) West Coast Region | Leadership |
Clay Jackson | Office Of The Ceo, Director Of Strategic Initiatives | Leadership |
Will Marshall | Key Account Director | Leadership |
Jasmin Acevedo | Regional Director Of Sales | Leadership |
Claudio Costantino | Senior Director Of Real Estate, Canada | Leadership |
Jason Epstein | Managing Director, Co-Head of Real Estate Americas | Leadership |
Andrea Bermúdez | General Manager | Leadership |
Alessandro Giuffrè | General Manager | Leadership |
Heather Alexsa | General Manager, South Florida | Leadership |
Nitin Dokania | Head Of IT Strategic Sourcing (indirect) | Leadership |
Caitlyn Gehrke | Senior Director Of IT | Leadership |
Drew Parker | Head Of Sales | Leadership |
Frits Dirk van Paasschen | Lead Independent Director | Board & advisors |
23 more people are available in the full profile.
Complete people profiles for Sonder
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
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- Professional contacts
Verified entity values are shown only after access is granted.
IPO & Listings of Sonder
Sonder is a publicly listed company on the NASDAQ with ticker symbol SOND in USA, operating in the Consumer services sector. As a publicly traded entity, the company provides investors with opportunities to participate in its growth story through equity ownership. The listing enables access to capital markets, enhances corporate visibility, and provides liquidity for shareholders while maintaining transparency through regulatory compliance and regular financial disclosures.
- IPO date19 Jan 2022
- Listed onNASDAQ: SOND
- Listed entitySonder Holdings Inc.
- Exchange sectorConsumer services
- ISINUS83542D3008
- Share price$0.13 (-23.45% on the day) · 2025-11-24
- Market capitalisation$1.7M
- EPS (diluted, trailing year)$-22.34
- Volume (last session)42,571,275
- Analyst consensusNeutral
Financials of Sonder
| Year | Revenue | Net income | EBITDA |
|---|---|---|---|
| 2024 | $621.3M | -$224.1M | $23.6M |
| 2023 | $602.1M | -$295.7M | $252,000 |
| 2022 | $465.0M | -$245.0M | -$113.5M |
Detailed financial statements for Sonder
Statement rows, ratios, five-year trends and downloadable financials of the group companies require an active premium plan.
- Statement rows
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Timeline of Sonder
5 dated milestones of Sonder across 13 years, from founding to its latest funding, stage changes and deals.
- Founded Sonder is founded.
- Funding First funding round of $6.5M.
- Milestone Reaches Unicorn status.
- IPO Lists on the stock exchange (IPO).
- Funding Latest funding round, Post-IPO, of $18.0M.
Competitors of Sonder
Sonder has 3 listed competitors in our database, 3 of them funded. They include Vacasa, Blueground and TurnKeyVR.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| vacasa.com | 2009 | Portland, United States | $639.5M | 7,114 | Vacation rentals are booked via an app-based platform by travelers. | |
| theblueground.com | 2013 | New York, United States | $274.24M | 258 | Furnished apartments are rented for flexible mid- to long-term stays. | |
| turnkeyvr.com | 2012 | Austin, United States | $119.53M | 403 | Vacation rental management and booking services are provided to homeowners. |
Detailed competitors of Sonder
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
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- Competitive positioning
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Web traffic of Sonder
The website of Sonder (sonder.com) receives about 250.5K visits a month and ranks #151,426 among all websites worldwide, #4,040 in Business Services.
- Monthly visits250.5K
▼ 20.2% vs previous month
- Unique visitors152.8K
per month
- Global rank#151,426
among all websites
- Category rank#4,040
Business and Consumer Services · Business Services
- Bounce rate38%
- Pages per visit2.3
- Average visit35 sec
- DevicesDesktop 29% · Mobile 71%
Websites whose visitors overlap most with Sonder. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| bobw.co | 100% | 173.3K | #199,976 | View details | |
| holstee.com | 80% | #470,860 | View details | ||
| zillow.com | 77% | 321.9M | #68 | View details | |
| ups.com | 70% | 210.9M | #157 | View details | |
| apartments.com | 70% | 40.4M | #843 | View details | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 14 similar websites and full traffic analytics for Sonder
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- 14 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Top companies in Online Travel
3 companies that operate in the same segment as Sonder (Online Travel) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Corporate travel and expense management are facilitated through SaaS platform. | 2015 | Palo Alto, California, United States | USD 1.58 B | USD 3.52 M | 847 | |
Spend management and accounts payable solutions are delivered to businesses. | 2019 | New York, New York, United States | USD 5.07 B | 6,209 | ||
Multiple travel services are booked via an app-based platform. | 1999 | Miami, Florida, United States | USD 331.37 M | 5,191 |
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Related news about Sonder
Complete news archive for Sonder
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Frequently Asked Questions about Sonder
Sonder was founded in 2012 and raised its 1st funding round 3 years after it was founded.
Sonder is headquartered in Thornton, United States. It is registered at Thornton, Colorado, United States.
Sonder is a funded company, having raised a total of $680M across 7 funding rounds to date. The company's 1st funding round was a Seed of $6.5M, raised on Feb 2015.
Sonder has 609 employees.
Annual revenue of Sonder is $621.27M as on Dec 31, 2024.
Short-term stays in apartments and boutique hotels are offered by Sonder across more than 40 cities worldwide. Unique stays with designer details, keyless entry, and digital concierge services are ensured. Integration with Marriott Bonvoy for earning points is included. A mobile app is utilized to customize stays and provide 247 support. The hospitality sector is primarily served with a focus on seamless, technology-driven guest experiences.
Sonder's top competitors include Vacasa, Blueground and TurnKeyVR.
Sonder offers Apartment Stays and Boutique Hotel Stays.
Yes, Sonder is publicly traded on NASDAQ under the ticker symbol SOND.
Sonder has 41 investors. Key investors include Fidelity Investments, Lennar, HarbourVest Partners, Thayer Ventures, and The Gores Group.
The valuation of Sonder is $1.93B as of Jan 2022.
Sonder operates through Sonder Holdings Inc..