Sorabel

Jakarta, Indonesia Founded: 2014 • Age: 12 yrs
Operates an online retail platform offering products across multiple categories.

About Sorabel

Sorabel is a company based in Jakarta (Indonesia) founded in 2014 by Lingga Madu and Ariza Novianti. It operates as a B2C. Sorabel has raised $27 million across 3 funding rounds from investors including Korea Investment Holdings, Media Nusantara Citra and 17Live. Sorabel operates in a competitive market with competitors including Pomelo, Berrybenka, Bobobobo, Shopdeca.com and GrosirImpor, among others.

  • Headquarter Jakarta, Indonesia
  • Founders Lingga Madu, Ariza Novianti
  • Sectors
    Retail
  • Website sorabel.com
  • Social X Facebook
Key Metrics

Funding Insights of Sorabel

Sorabel has successfully raised a total of $27M across 3 strategic funding rounds. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding $27M
  • Total Rounds 3
  • First Round $27M

    (Aug 2017)

  • Investors Count 11

All 3 funding rounds of Sorabel with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.

DateAmountTransaction NameValuationLead InvestorsInvestors
Aug 2019–Series B–Ncore Ventures
–
Jun 2019–Series B–Shift.
Aug 2017$27MSeries B–Gobi Partners, 17Live
Valuation history

11 investors in total: 11 institutional.

Investors in Sorabel

Sorabel has secured backing from 11 investors, including venture fund and institutional investors. Prominent investors backing the company include Korea Investment Holdings, Media Nusantara Citra and 17Live.

All
Venture Fund
Institutional
InvestorDescriptionFounded YearDomainLocation
Early-stage startups are funded by Seoul-based Ncore Ventures.
–ncorevc.comSeoul, South Korea
-
–kejorahq.com-
Venture capital firm investing in early-stage tech startups
–gobi.vcKuala Lumpur, Malaysia
Early-stage tech investments in Asia are targeted by the firm.
–convergencevc.comJakarta, Indonesia
Tech focused VC firm making investment in seed and early stage companies in the US & Asia
–alphajwc.comJakarta, Indonesia
Tech startups are invested in by SMDV venture capital firm.
–smdv.comJakarta, Indonesia
Private equity investment firm
–goldenequatorcapital.comSingapore, Singapore
Investment holding firm established in Seoul in 2003.
2003koreainvestment.comSeoul, South Korea
-
–shifts.asia-
Retailers are connected with sports clubs via a fundraising platform.
1997mnc.co.idJakarta, Indonesia
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Investor details for Sorabel

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  • Round participation
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People of Sorabel

2 people are tracked at Sorabel (2 in leadership).

NameRoleGroup
Lingga Madu
Co-FounderLeadership
Ariza Novianti
Co-FounderLeadership
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Complete people profiles for Sorabel

Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.

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  • Team structure
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Timeline of Sorabel

3 dated milestones of Sorabel across 5 years, from founding to its latest funding, stage changes and deals.

  1. Founded Sorabel is founded.
  2. Funding First funding round of $27.0M.
  3. Funding Latest funding round, Series B,.

Competitors of Sorabel

Sorabel operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Pomelo, Berrybenka, Bobobobo, Shopdeca.com and GrosirImpor, among others.

Company NameDomainFoundedHQ LocationTotal fundingEmployeesDescription
pomelo.company2013Renens, Switzerland––
Operates retail shop for consumer goods and provides logistics warehousing services
berrybenka.com2012Jakarta, Indonesia$5M–
Online fashion and beauty store for women and men
bobobobo.com2012Jakarta, Indonesia––
Fashion and lifestyle products are sold via an online marketplace.
shopdeca.com2013Jakarta, Indonesia$1M–
Fashion and lifestyle products are curated and offered online.
grosirimpor.com2015Batam, Indonesia––
Wholesale provider of imported bags, shoes, and fashion accessories in Batam.
shoxfashion.com2018Jakarta, Indonesia$5.5M–
An app-based retailer specializing in a wide range of fashion products.
paraplougroup.com2012Brooklyn, United States$1.5M–
Functions as a fashion retail platform and brand partner.
thefepi.com2016Jakarta, Indonesia––
Multi-category fashion products are retailed through an online platform.
maskoolin.com2012Jakarta, Indonesia––
Multi-category men's fashion products are retailed online.
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Detailed competitors of Sorabel

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  • Full competitor set
  • Operating metrics
  • Benchmarks
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Web traffic of Sorabel

The website of Sorabel (sorabel.com) receives about 680.7K visits a month.

  • Monthly visits
    680.7K

    ▼ 6.7% vs previous month

Similar websites

Websites whose visitors overlap most with Sorabel. Affinity shows how closely the audiences match.

WebsiteDomainAudience affinityMonthly visitsGlobal rankProfile
falconebiz.com
100%
959.8K#63,970View details
tofler.in
97%
556K#105,509View details
zaubacorp.com
96%
4.9M#12,689View details
tracxn.com
92%
2.9M#16,597View details
indiafilings.com
90%
2.1M#29,959View details
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
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All 40 similar websites and full traffic analytics for Sorabel

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  • 40 similar websites
  • Audience overlap
  • Engagement analytics
  • Traffic by brand

Verified entity values are shown only after access is granted.

Latest news on Sorabel

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Complete news archive for Sorabel

Full article history, source details, and older brand coverage require an active premium plan.

  • Full article archive
  • Source and publication date
  • Older coverage
  • Brand-specific news history

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Similar companies to Sorabel

10 companies that operate in the same segment as Sorabel (Fashion & Lifestyle E-Commerce), ranked by their profile score on The Company Check.

CompanyDescriptionFoundedLocationTotal fundingRevenueEmployees
Eyewear is offered online for men, women, and kids.
2010Gurugram, Haryana, IndiaUSD 1.08 BUSD 939.4 M–
Fashion and lifestyle products are offered via an online marketplace.
2007Bengaluru, Karnataka, IndiaUSD 123.71 MUSD 542.17 M1,108
Gold and silver jewellery, lab-grown diamonds, and accessories are retailed.
2019Bengaluru, Karnataka, IndiaUSD 142.34 MUSD 32.66 M711
Photo editing and sharing apps are developed by Meitu.
2008Xiamen, Fujian, ChinaUSD 525 MUSD 536.99 M2,420
Subscription-based jewelry is provided by digital-first brand BlueStone.
2011Bengaluru, Karnataka, IndiaUSD 254.97 MUSD 259.64 M3,210
Men's fashion apparel is offered online by Bonobos.
2007New York, New York, United StatesUSD 127.67 M––
Metabolic health is tracked via devices and fitness platforms.
2019Bengaluru, Karnataka, IndiaUSD 163.28 MUSD 65.48 M274
Pre-owned fashion products are sold via an online marketplace.
2008Vilnius, LithuaniaUSD 872.04 M––
Online rental platform offering multi-category fashion products and accessories
2009New York, New York, United StatesUSD 326.35 MUSD 306.2 M850
Customizable smart lock screen experiences are developed for mobile devices.
2019Bengaluru, Karnataka, IndiaUSD 390 M––
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Frequently Asked Questions about Sorabel

Sorabel was founded in 2014 and raised its 1st funding round 3 years after it was founded.

Sorabel is headquartered in Jakarta, Indonesia. It is registered at Jakarta, Jakarta, Indonesia.

Sorabel is a funded company, having raised a total of $27M across 3 funding rounds to date. The company's 1st funding round was a Series B of $27M, raised on Aug 2017.

Sorabel operates an online retail platform offering products across multiple categories, focusing on engaging in retail operations, operating online marketplaces, selling products via the internet, and multi-category products. It serves clients with dedicated solutions, emphasizing quality, innovation, and sustainable growth in its core markets.

Sorabel's top competitors include Berrybenka, Bobobobo and Shopdeca.com.

Sorabel has 11 investors. Key investors include Korea Investment Holdings, Media Nusantara Citra, 17Live, Ncore Ventures, and Shift.

The website of Sorabel receives about 681 thousand visits a month.

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