About Specific Step
Specific Step is a Financial Services company based in Ahmedabad (India) founded in 2012 by Ravi Palan. It provides mobile recharge, DTH services, bill payments, and API solutions in India. It operates on a B2B and B2C model. Its chief executive, as recorded, is Ravi Palan. Its Indian entity Sri Samarth Utility Services Private Limited reported revenue of ₹154 Cr. Specific Step offers products and services including Mobile Recharge API, DTH Recharge API, Domestic Money Transfer, White Label Solutions, and Bill Payment Service. Its focus areas include FinTech, Payment Tech, Recharge Services and Mobile and DTH APIs. Its competitors include Dvara KGFS, Kaleidofin and Spice Money; 3 of its 3 listed competitors have raised funding.
Company details
Specific Step, Under Sri Samarth Utility Services , Operates As A Recharge Service Provider In India, Offering Mobile Recharge, Dth Recharge, Bill Payments, And Domestic Money Transfer Through Web And Sms Platforms. They Provide Apis For Businesses And White Label Solutions To Partners. Based In Ahmedabad With A Regional Office In Noida, The Company Serves Retailers, Distributors, And Consumers Across Various Indian States. Their Services Facilitate Electronic Distribution Of Prepaid Services And Utility Payments.
- Headquarters Ahmedabad, India
- Founders Ravi Palan
- SectorsFinancial Services
- Email••••••••
- Phone•••• ••••
- Website specificstep.com
- Social X Facebook
- Legal Name Sri Samarth Utility Services Private Limited
- Date of Incorporation 11 Feb, 2012
- Jurisdiction Ahmedabad, Gujarat, India
- Annual Revenue₹154 Cr
FY 2025 · -11% YoY
- Net Loss-₹19.4 Lakh
FY 2025 · 0% margin
- EBITDA₹47.8 Lakh
FY 2025 · 0% margin
Associated legal entities of Specific Step
Specific Step operates through Sri Samarth Utility Services Private Limited (active). Its filings, financials, charges and directors are on the company page.
| Legal entity | Status | Incorporated | Registered in | Revenue (FY 2025) | Employees | Directors | Company page |
|---|---|---|---|---|---|---|---|
| Sri Samarth Utility Services Private Limited CIN U52390GJ2012PTC068988 | Active | 11 Feb 2012 | Ahmedabad, Gujarat | ₹154 Cr | 2 | View details |
Products & Services of Specific Step
Specific Step offers a comprehensive portfolio of products and services, including Mobile Recharge API, DTH Recharge API, Domestic Money Transfer, White Label Solutions, and Bill Payment Service.
API for mobile recharge and payment processing in India
API for DTH recharge and subscription management
Service for direct money transfers to bank accounts
Custom platforms for branded recharge businesses
Platform for online bill payments and data card recharges
Board of directors of Sri Samarth Utility Services Private Limited (Specific Step)
Sri Samarth Utility Services Private Limited is the primary company behind Specific Step. The board of Sri Samarth Utility Services Private Limited currently have 2 directors; the longest-serving is Ravi Chetan Palan, appointed in 2012.
| Director | Designation | Appointed | Tenure | Entity |
|---|---|---|---|---|
| Ravi Chetan Palan DIN 05189353 | Director | 11 Feb 2012 | 14 yrs 8 mo | Sri Samarth Utility Services Private Limited |
| Devyani Chetan Palan DIN 05189355 | Director | 11 Feb 2012 | 14 yrs 8 mo | Sri Samarth Utility Services Private Limited |
People of Specific Step
1 people are tracked at Specific Step (1 in leadership).
| Name | Role | Group |
|---|---|---|
| Founder, CEO | Leadership |
Complete people profiles for Specific Step
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Financials of Specific Step
Figures of Sri Samarth Utility Services Private Limited, the primary company behind Specific Step, for FY 2025. Revenue was ₹154 Cr (-11% year on year). Net loss was -₹19.4 Lakh (0% margin). EBITDA was ₹47.8 Lakh (0% margin). Revenue has grown at a compounded annual rate of -18% over three years and +6% over five years.
- ₹154 CrRevenue · FY 2025 · -11% YoY
- -₹19.4 LakhNet loss · 0% margin
- ₹47.8 LakhEBITDA · 0% margin
- ₹5 LakhPaid-up capital
- -18%Revenue CAGR, 3 years
- +6%Revenue CAGR, 5 years
Balance sheet, profit and loss, cash flow and ratios of Sri Samarth Utility Services Private Limited are on its company page.
Detailed financial statements for Specific Step
Statement rows, ratios, five-year trends and downloadable financials of the group companies require an active premium plan.
- Statement rows
- Financial ratios
- Five-year trends
- Downloads
Verified entity values are shown only after access is granted.
Competitors of Specific Step
Specific Step has 3 listed competitors in our database, 3 of them funded. They include Dvara KGFS, Kaleidofin and Spice Money.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| dvarakgfs.com | 2008 | Chennai, India | $43.71M | 4,134 | Loans for consumers and SMEs are provided alongside financial services. | |
| kaleidofin.com | 2017 | Chennai, India | $47.39M | 141 | Provider of financial technology solutions for inclusive lending | |
| spicemoney.com | 2000 | Noida, India | $15.42M | 1,164 | Digital payment and banking service provider in rural areas |
Detailed competitors of Specific Step
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
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Frequently Asked Questions about Specific Step
Specific Step was founded in 2012.
Specific Step is headquartered in Ahmedabad, India. It is registered at Ahmedabad, Gujarat, India.
Ravi Palan is the CEO of Specific Step, as recorded in our data. They have also founded this company.
The primary company behind Specific Step, Sri Samarth Utility Services Private Limited, reported revenue of ₹154 Cr for FY 2025, down 11% year on year.
Specific Step, Under Sri Samarth Utility Services , Operates As A Recharge Service Provider In India, Offering Mobile Recharge, Dth Recharge, Bill Payments, And Domestic Money Transfer Through Web And Sms Platforms. They Provide Apis For Businesses And White Label Solutions To Partners. Based In Ahmedabad With A Regional Office In Noida, The Company Serves Retailers, Distributors, And Consumers Across Various Indian States. Their Services Facilitate Electronic Distribution Of Prepaid Services And Utility Payments.
Specific Step's top competitors include Spice Money, Kaleidofin and Dvara KGFS.
Specific Step offers Mobile Recharge API, DTH Recharge API, Domestic Money Transfer, White Label Solutions, and Bill Payment Service.
Specific Step operates through Sri Samarth Utility Services Private Limited.
The legal entities of Specific Step currently have 2 directors, including Ravi Chetan Palan, Devyani Chetan Palan.