About SpecMetrix
SpecMetrix is a Chemicals & Materials company based in Greensboro (United States) founded in 2006, and was acquired by Industrial Physics in August 2024. Coating thickness measurement instruments are manufactured for industrial applications. SpecMetrix has raised $780.01 thousand across 3 funding rounds from investors including Industrial Physics and Wilmington Investor Network. Its chief executive, as recorded, is Greg Frisby. SpecMetrix offers products and services including Coating Testing, Adhesion Testing, Thickness Testing, Abrasion Testing, and Hardness Testing. Its focus areas include Chemicals and Materials Tech, Chemicals Tech and Coating Thickness Measurement. Its legal entity is SENSORY ANALYTICS LLC. Its competitors include K ALPHA and FenderSplendor.
Company details
SpecMetrix was founded in 2006 and is based in Greensboro, United States. Systems for measuring real-time coating thickness and film layers are produced, with capabilities extending to multi-layer coatings and thin films at sub-micron levels. Measurements are conducted on wet and dry webs, coils, flat sheets, small samples, and finished parts. Services are provided to sectors including aerospace, automotive, metal packaging, industrial, electronics, and mechanical industries.
- Headquarters Greensboro, United States
- Stage Acquired
- SectorsChemicals & Materials
- Emailβ’β’β’β’β’β’β’β’
- Phoneβ’β’β’β’ β’β’β’β’
- Website specmetrix.com
- Social LinkedIn X Instagram YouTube
- Acquired by Industrial Physics (Aug 2024)
- Legal Name Sensory Analytics Llc
- Total Equity Funding$780.01K (USD)
in 3 rounds
- Latest Funding Round$390K (USD), Seed
May 2016
- InvestorsIndustrial Physics
& 1 more
- Acquired byIndustrial Physics
(Aug 2024)
Products & Services of SpecMetrix
SpecMetrix offers a comprehensive portfolio of products and services, including Coating Testing, Adhesion Testing, Thickness Testing, Abrasion Testing, and Hardness Testing.
Equipment for analyzing coating thickness and quality in manufacturing.
Tools for evaluating material adhesion in industrial applications.
Devices for precise measurement of material thickness and layers.
Systems for assessing abrasion resistance in various materials.
Instruments for measuring material hardness and durability.
Apps and channels of SpecMetrix
its YouTube channel Industrial Physics has 587 subscribers and 30 videos.
Videos from SpecMetrix
The most watched videos on SpecMetrix's YouTube channel, Industrial Physics (587 subscribers). Click a video to play it here.
More on Industrial Physics.
Funding Insights of SpecMetrix
SpecMetrix has successfully raised a total of $780.01K across 3 strategic funding rounds. The most recent funding activity was a Seed round of $390 thousand completed in May 2016. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $780,008
- Total Rounds 3
- Last Round Seed β $390,004
- First Round $1M
(Dec 2008)
- Investors Count 1
All 3 funding rounds of SpecMetrix with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| May 2016 | $390,004 | Seed | β | β | β |
| Apr 2016 | $390,004 | Series A | β | β | β |
| Dec 2008 | $1M | Debt – Convertible | β | β |
2 investors in total: 2 institutional.
Investors in SpecMetrix
SpecMetrix has secured backing from 2 investors, including venture fund investors. Prominent investors backing the company include Industrial Physics and Wilmington Investor Network.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
| wilmingtoninvestor.com | ||||
Packaging and material testing equipment is manufactured for industrial use. | 1964 | industrialphysics.com | Boston, United States |
Investor details for SpecMetrix
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
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- Round participation
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Verified entity values are shown only after access is granted.
People of SpecMetrix
12 people are tracked at SpecMetrix (3 in leadership, 9 in team).
| Name | Role | Group |
|---|---|---|
Greg Frisby | CEO | Leadership |
Vivek Komaragiri | Chief Technology Officer | Leadership |
Jason Jelks | Director of Software Development | Leadership |
Dmitry Smolentsev | Business Development Manager | Team |
Charlie Gillespie | Automation Engineer | Team |
Harshil Gadhia | Senior Application Engineer | Team |
Deidre Sawyer | HR Manager | Team |
aziz mahfoud familia | Technical Sales and R&D Manager | Team |
Donatas Vasauskas | Software Engineer | Team |
Michael Wood | Senior Product Engineer | Team |
Tanvir Patel | Sales Manager India | Team |
Candy Johnson | Controller | Team |
Complete people profiles for SpecMetrix
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
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Verified entity values are shown only after access is granted.
Timeline of SpecMetrix
4 dated milestones of SpecMetrix across 18 years, from founding to its latest funding, stage changes and deals.
- Founded SpecMetrix is founded.
- Funding First funding round of $1.0M.
- Funding Latest funding round, Seed, of $390K.
- Exit Acquired by Industrial Physics.
Competitors of SpecMetrix
SpecMetrix has 2 listed competitors in our database. They include K ALPHA and FenderSplendor.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| kalphaxray.com | 2009 | Schaumburg, United States | Manufactures XRF instruments for industrial coating thickness and elemental analysis. | |||
| fendersplendorpaintmeter.com | 2014 | Folsom, United States | Sells paint thickness gauges to help car dealers detect hidden damage on vehicles. |
Detailed competitors of SpecMetrix
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Top companies in Chemicals Tech
3 companies that operate in the same segment as SpecMetrix (Chemicals Tech) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Microbe-based plant protection products and yield optimization services are provided. | 2013 | Boston, Massachusetts, United States | USD 1.4 B | 1,316 | ||
Conductive nanocoatings are delivered via atomic layer deposition technology. | 2013 | Boulder, Colorado, United States | USD 202.75 M | |||
Sustainable bio-based chemicals are manufactured using a proprietary platform. | 2016 | Houston, Texas, United States | USD 656.05 M | 133 |
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Related news about Specmetrix
Complete news archive for SpecMetrix
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Frequently Asked Questions about SpecMetrix
SpecMetrix was founded in 2006 and raised its 1st funding round 2 years after it was founded.
SpecMetrix is headquartered in Greensboro, United States. It is registered at Greensboro, North Carolina, United States.
Greg Frisby is the CEO of SpecMetrix, as recorded in our data.
SpecMetrix is a funded company, having raised a total of $780.01K across 3 funding rounds to date. The company's 1st funding round was a Debt β Convertible of $1M, raised on Dec 2008.
SpecMetrix was founded in 2006 and is based in Greensboro, United States. Systems for measuring real-time coating thickness and film layers are produced, with capabilities extending to multi-layer coatings and thin films at sub-micron levels. Measurements are conducted on wet and dry webs, coils, flat sheets, small samples, and finished parts. Services are provided to sectors including aerospace, automotive, metal packaging, industrial, electronics, and mechanical industries.
SpecMetrix's top competitors include K ALPHA and FenderSplendor.
SpecMetrix offers Coating Testing, Adhesion Testing, Thickness Testing, Abrasion Testing, and Hardness Testing.
SpecMetrix has 2 investors. Key investors include Industrial Physics, and Wilmington Investor Network.
SpecMetrix operates through Sensory Analytics Llc.
Yes. SpecMetrix was acquired by Industrial Physics in August 2024.

