About Spiir
Spiir is a Technology company based in Aarhus (Denmark) founded in 2011 by Gudmundur Hreidarsson and Rune Mai. Expenses are tracked automatically and budgets are created for individuals. Spiir has raised $24.32 million across 8 funding rounds from investors including Danske Bank and DNB. Spiir was last valued at $109.81 million in April 2021. Its website spiir.dk draws about 38 thousand monthly visits. Spiir offers products and services including Spiir App and Challenges Feature. Its focus areas include FinTech, Investment Tech, Wealth Management Platforms and Expense Management. Its legal entity is Mastercard OB Services Europe A/S.
Company details
Spiir was founded in 2011 in Aarhus, Denmark, operating in the personal finance sector. Bank accounts are linked to the platform, where expenses are monitored and categorized across various segments. Graphical representations of costs are provided to users. Automated budgeting is facilitated based on tracked spending patterns, supporting individual financial management.
- Total Equity Funding$24.32M (USD)
in 8 rounds
- Latest Funding Round$17.24M (USD), Series A
Apr 2021
- InvestorsDanske Bank
& 1 more
Products & Services of Spiir
Spiir offers a comprehensive portfolio of products and services, including Spiir App and Challenges Feature.
App for automatic transaction categorization and savings insights.
In-app challenges to reduce spending and promote financial habits.
Apps and channels of Spiir
Spiir publishes 2 mobile apps with over 100K+ downloads.
Funding Insights of Spiir
Spiir has successfully raised a total of $24.32M across 8 strategic funding rounds. The most recent funding activity was a Series A round of $17.24 million completed in April 2021. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $24.32M
- Total Rounds 8
- Last Round Series A — $17.24M
- First Round $19,692
(Apr 2011)
- Investors Count 2
All 8 funding rounds of Spiir with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Apr 2021 | $17.24M | Series A | $109.81M | – | – |
| Apr 2020 | $4.99M | Debt – Conventional | – | – | |
| May 2018 | Debt – Conventional | – | – | ||
| May 2018 | $6.37M | Seed | $26.81M | – | – |
| Jun 2017 | $26,537 | Seed | $••••• | – | – |
| Aug 2016 | $494,033 | Seed | $••••• | – | – |
| Jul 2012 | $169,520 | Seed | $••••• | – | – |
| Apr 2011 | $19,692 | Seed | $••••• | – | – |
| Date | Valuation | Stage |
|---|---|---|
| Apr 2021 | $109.81M | •••••••• |
| May 2018 | $26.81M | •••••••• |
| Jun 2017 | $••••• | •••••••• |
| Aug 2016 | $••••• | •••••••• |
Full valuation and stage history of Spiir
Every valuation point, the growth-stage changes (minicorn, soonicorn, unicorn) and the dates behind them require an active premium plan.
- All valuation points
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Verified entity values are shown only after access is granted.
Last known valuation $109.81M (Apr 2021). 2 investors in total: 2 institutional.
Investors in Spiir
Spiir has secured backing from 2 investors, including institutional investors. Prominent investors backing the company include Danske Bank and DNB.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Financial services including banking and insurance are provided globally. | 1871 | danskebank.com | Copenhagen, Denmark | |
Commercial banking services are provided to individuals and corporations. | 1822 | dnb.no | Oslo, Norway |
Investor details for Spiir
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
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People of Spiir
977 people are tracked at Spiir (671 in leadership, 10 in board & advisors, 296 in team).
| Name | Role | Group |
|---|---|---|
Gudmundur Hreidarsson | Co-Founder | Leadership |
Rune Mai | Founder | Leadership |
Merete Hansen | Director Information Security Operations | Leadership |
Jean-Robert Raynier | Vice President Products & Solutions France | Leadership |
Jaser Toumi | Manager, Managing Consultant, Marketing Data & Services | Leadership |
Earl Mundy | Vice President, Direct To Corporate Business Development | Leadership |
Esra Adibelli | Vice President Corporate Strategy | Leadership |
Sanket Dantara | Vice President (principal) Services Business Lead - South Asia | Leadership |
Thomas Krois | Vice President | Leadership |
Steven Ryniec | Director Of Business Development | Leadership |
Nick Vechiarella | Director, Finance Business Partner | Leadership |
Jimena Delfino | Vice President Of Business Development - North LAC Division | Leadership |
Ramesh Jayakrishnan | Vice President - New Payment Platforms | Leadership |
Karin Fuchs | Executive Assistant, Office Of The President, Mastercard Europe | Leadership |
Krzyk Sebastian | Svp, Commercial Head Mastercard Processing Europe (located In Spain) | Leadership |
Matteo Piccolo | Executive Vice President, Business Development Europe | Leadership |
Adam Percy | Senior Managing Consultant, Data And Services | Leadership |
Axel Lintermans | Head Of Sponsorships Europe | Leadership |
Ercan Muskara | Director - Product Management - Merchant Solutions Europe | Leadership |
Maxence Lefebvre | Director, Business Development, Security Solutions Belux | Leadership |
957 more people are available in the full profile.
Complete people profiles for Spiir
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
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Timeline of Spiir
4 dated milestones of Spiir across 10 years, from founding to its latest funding, stage changes and deals.
- Founded Spiir is founded.
- Funding First funding round of $20K.
- Milestone Reaches Minicorn status.
- Funding Latest funding round, Series A, of $17.2M.
Web traffic of Spiir
The website of Spiir (spiir.dk) receives about 37.9K visits a month.
- Monthly visits37.9K
▼ 8.5% vs previous month
Websites whose visitors overlap most with Spiir. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
sundoekonomi.dk | sundoekonomi.dk | 100% | – | ||
| dr.dk | 93% | 35.9M | #2,041 | View details | |
budgetskemaet.dk | budgetskemaet.dk | 90% | – | ||
budgethuset.dk | budgethuset.dk | 88% | #3,519,290 | – | |
santanderconsumer.dk | santanderconsumer.dk | 86% | #144,848 | – | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 16 similar websites and full traffic analytics for Spiir
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- 16 similar websites
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- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
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Related news about Spiir
Complete news archive for Spiir
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Frequently Asked Questions about Spiir
Spiir was founded in 2011.
Spiir is headquartered in Aarhus, Denmark.
Spiir is a funded company, having raised a total of $24.32M across 8 funding rounds to date. The company's 1st funding round was a Seed of $19.69K, raised on Apr 2011.
Spiir was founded in 2011 in Aarhus, Denmark, operating in the personal finance sector. Bank accounts are linked to the platform, where expenses are monitored and categorized across various segments. Graphical representations of costs are provided to users. Automated budgeting is facilitated based on tracked spending patterns, supporting individual financial management.
Spiir offers Spiir App and Challenges Feature.
Spiir has 2 investors. Key investors include Danske Bank, and DNB.
The valuation of Spiir is $109.81M as of Apr 2021.
Spiir operates through Mastercard Ob Services Europe A/S.
Yes. Spiir publishes Spiir and 1 more app, with over 100,000 downloads.