About Splitbee
Splitbee is a Technology company based in Vienna (Austria) founded in 2020 by Tobias Lins, and was acquired by Vercel in October 2022. It operates as a cloud-based customer journey analytics solutions are offered. Its chief executive is Tobias Lins. Splitbee offers products and services including Splitbee Analytics, User Explorer, and Automations. Its focus areas include Enterprise Applications, MarketingTech, Marketing Optimization and Conversion Rate Optimization. Its competitors include SimilarWeb, Heap, AB Tasty, Wingify and Clicktale and 3 more; 7 of its 8 listed competitors have raised funding.
Company details
Splitbee was founded in 2020 and is headquartered in Vienna, Austria. Cloud-based tools for customer journey analytics are developed and provided by the company, focusing on the analytics and conversion sector. Operations include real-time traffic analysis, automated page view tracking, notifications, customizable dashboards, and various integrations. Clients such as PS Tunnel and lemoon are served through these solutions.
- Headquarters Vienna, Austria
- Founders Tobias Lins
- SectorsTechnology
- Phoneβ’β’β’β’ β’β’β’β’
- Website splitbee.io
- Social X
- Acquired by Vercel (Oct 2022)
Products & Services of Splitbee
Splitbee offers a comprehensive portfolio of products and services, including Splitbee Analytics, User Explorer, and Automations.
Platform for real-time tracking of website traffic and user behavior
Tool to monitor individual user actions and session details
System for creating event-triggered flows like notifications
Investors in Splitbee
Splitbee has secured backing from 1 investor, including institutional investors. Prominent investors backing the company include Vercel.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Developer tools and cloud infrastructure for web applications are provided. | 2015 | vercel.com | Covina, United States |
Investor details for Splitbee
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People of Splitbee
1 people are tracked at Splitbee (1 in leadership).
| Name | Role | Group |
|---|---|---|
Tobias Lins | Founder & CEO | Leadership |
Complete people profiles for Splitbee
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Timeline of Splitbee
2 dated milestones of Splitbee across 2 years, from founding to its latest funding, stage changes and deals.
- Founded Splitbee is founded.
- Exit Acquired by Vercel.
Competitors of Splitbee
Splitbee has 8 listed competitors in our database, 7 of them funded. They include SimilarWeb, Heap, AB Tasty, Wingify and Clicktale, among others.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| similarweb.com | 2007 | New York, United States | $232.1M | – | Cloud-based analytics for website traffic and mobile apps are delivered. | |
| heap.io | 2012 | San Francisco, United States | $245M | 283 | Cloud based product analytics software | |
| abtasty.com | 2009 | New York, United States | $63.87M | – | Website content is optimized via A/B testing and multivariate analysis. | |
| wingify.com | 2009 | Delhi, India | – | 424 | Provider of software products for digital experience management | |
| clicktale.com | 2006 | New York, United States | $52.6M | – | AI-based customer experience analytics and visualization are offered. | |
| matomo.org | 2007 | Wellington, New Zealand | $2M | – | Web analytics solutions are delivered for conversion rate optimization. | |
| dolead.com | 2012 | Paris, France | $15M | – | Online ad campaigns are managed and optimized via cloud platform. | |
| vizit.com | 2014 | Boston, United States | $35M | 8 | AI-based visual brand performance analytics platform |
Detailed competitors of Splitbee
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Web traffic of Splitbee
Websites that share an audience with Splitbee (splitbee.io).
Websites whose visitors overlap most with Splitbee. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
uidesign.tips | uidesign.tips | 100% | – | #1,808,641 | β |
simpleanalytics.com | simpleanalytics.com | 100% | – | #278,528 | β |
Top companies in MarketingTech
10 companies that operate in the same segment as Splitbee (MarketingTech), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Provider of AI-powered customer relationship management software | 2005 | Cambridge, Massachusetts, United States | USD 100.7 M | USD 3.13 B | 8,250 | |
Zeta Global is recognized as an AI-powered marketing cloud. | 2007 | New York, New York, United States | USD 360.17 M | USD 1.3 B | 2,190 | |
Multi-channel online marketing tools are provided for small businesses. | 1998 | Waltham, Massachusetts, United States | USD 37 M | – | – | |
Cloud-based omnichannel communication and customer engagement platform is utilized. | 2008 | San Francisco, California, United States | USD 239.77 M | USD 5.07 B | 5,540 | |
Mobile marketing platform for attribution and user acquisition | 2012 | San Francisco, California, United States | USD 1.72 B | USD 4.71 B | 1,560 | |
AI-powered platform manages marketing creatives and customer journeys. | 1982 | San Jose, California, United States | – | USD 23.77 B | 30,710 | |
SaaS email marketing solutions are offered to e-commerce businesses. | 2012 | Boston, Massachusetts, United States | USD 778.5 M | USD 1.23 B | 2,180 | |
Contact databases and sales intelligence are supplied to businesses. | 2000 | Vancouver, Washington, United States | USD 32 M | USD 1.25 B | 3,510 | |
Automated usability testing and feedback for mobile experiences is provided. | 2007 | San Francisco, California, United States | USD 148.5 M | USD 21.68 M | 557 | |
Video hosting, creation, management, and streaming services are provided. | 2004 | New York, New York, United States | USD 450 M | USD 417.01 M | 1,100 |
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Related news about Splitbee
Complete news archive for Splitbee
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Frequently Asked Questions about Splitbee
Splitbee was founded in 2020.
Splitbee is headquartered in Vienna, Austria.
Tobias Lins is the current CEO of Splitbee. They have also founded this company.
Splitbee was founded in 2020 and is headquartered in Vienna, Austria. Cloud-based tools for customer journey analytics are developed and provided by the company, focusing on the analytics and conversion sector. Operations include real-time traffic analysis, automated page view tracking, notifications, customizable dashboards, and various integrations. Clients such as PS Tunnel and lemoon are served through these solutions.
Splitbee's top competitors include SimilarWeb, Wingify and Heap.
Splitbee offers Splitbee Analytics, User Explorer, and Automations.
Splitbee has 1 investor. Key investors include Vercel.
Yes. Splitbee was acquired by Vercel in October 2022.

