About Strong Roots
Strong Roots is a Consumer company based in Dublin (Ireland) founded in 2015, and was acquired by McCain in April 2024. Chain of restaurants offering healthy food. Strong Roots has raised $73.3 million across 2 funding rounds from investors including McCain and Goode Partners. Its website strongroots.com draws about 20 thousand monthly visits. Strong Roots offers products and services including Spinach Bites, Garlic Roasted Sweet Potato, Tomato Soup with Cauliflower Hash Browns, Cauliflower Hash Brown Brunch Burger, and Pumpkin and Spinach Toastie. Its focus areas include Food and Agriculture, Food Service Chains, Restaurants and Limited Service.
Company details
Strong Roots was founded in 2015 in Dublin, Ireland. A network of restaurants is maintained by the company within the food service sector. Healthy meals and nutritious options are provided to patrons across its locations. Operations emphasize sustainable and balanced dining experiences, with the primary base established in Ireland. The domain strongroots.com is utilized for online presence and reservations.
- Headquarters Dublin, Ireland
- Stage Acquired
- SectorsConsumer
- Website category Food and Drink · Groceries
- Website strongroots.com/en-us
- Social X Facebook Instagram
- Acquired by McCain (Apr 2024)
Products & Services of Strong Roots
Strong Roots offers a comprehensive portfolio of products and services, including Spinach Bites, Garlic Roasted Sweet Potato, Tomato Soup with Cauliflower Hash Browns, Cauliflower Hash Brown Brunch Burger, and Pumpkin and Spinach Toastie.
Vegan-friendly bites made from spinach for quick, healthy meals.
Roasted sweet potato dish with garlic for easy, nutritious eating.
Soup paired with cauliflower hash browns for a balanced vegan option.
Burger alternative using cauliflower hash browns for versatile meals.
Toastie with pumpkin and spinach for a simple, plant-based breakfast.
Funding Insights of Strong Roots
Strong Roots has successfully raised a total of $73.3M across 2 strategic funding rounds. The most recent funding activity was a Series B round of $55 million completed in December 2021. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $73.3M
- Total Rounds 2
- Last Round Series B — $55M
- First Round $18.3M
(Sep 2019)
- Investors Count 2
All 2 funding rounds of Strong Roots with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Dec 2021 | $55M | Series B | – | McCain | – |
| Sep 2019 | $18.3M | Series A | – | Goode Partners | – |
2 investors in total: 2 institutional.
Investors in Strong Roots
Strong Roots has secured backing from 2 investors, including institutional and venture fund investors. Prominent investors backing the company include McCain and Goode Partners.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Buyouts are targeted through private equity investments by the firm. | goodepartners.com | New York, United States | ||
Frozen potato products are manufactured and marketed worldwide. | 1957 | mccain.com | Toronto, Canada |
Investor details for Strong Roots
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- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
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Timeline of Strong Roots
4 dated milestones of Strong Roots across 9 years, from founding to its latest funding, stage changes and deals.
- Founded Strong Roots is founded.
- Funding First funding round of $18.3M.
- Funding Latest funding round, Series B, of $55.0M.
- Exit Acquired by McCain.
Web traffic of Strong Roots
The website of Strong Roots (strongroots.com) receives about 19.8K visits a month and ranks #961,729 among all websites worldwide, #6,150 in Groceries.
- Monthly visits19.8K
▼ 27.2% vs previous month
- Unique visitors10.9K
per month
- Global rank#961,729
among all websites
- Category rank#6,150
Food and Drink · Groceries
- Bounce rate49%
- Pages per visit2.7
- Average visit2 min 11 sec
- DevicesDesktop 13% · Mobile 87%
Websites whose visitors overlap most with Strong Roots. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| balduccis.com | 100% | 45.8K | #420,693 | View details | |
| mightyplants.com | 96% | 680.7K | View details | ||
| alexiafoods.com | 95% | 32.2K | #895,735 | View details | |
ketoconnect.net | ketoconnect.net | 76% | #329,258 | – | |
kirbiecravings.com | kirbiecravings.com | 68% | #28,544 | – | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 7 similar websites and full traffic analytics for Strong Roots
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- 7 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
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Frequently Asked Questions about Strong Roots
Strong Roots was founded in 2015 and raised its 1st funding round 4 years after it was founded.
Strong Roots is headquartered in Dublin, Ireland.
Strong Roots is a funded company, having raised a total of $73.3M across 2 funding rounds to date. The company's 1st funding round was a Series A of $18.3M, raised on Sep 2019.
Strong Roots was founded in 2015 in Dublin, Ireland. A network of restaurants is maintained by the company within the food service sector. Healthy meals and nutritious options are provided to patrons across its locations. Operations emphasize sustainable and balanced dining experiences, with the primary base established in Ireland. The domain strongroots.com is utilized for online presence and reservations.
Strong Roots offers Spinach Bites, Garlic Roasted Sweet Potato, Tomato Soup with Cauliflower Hash Browns, Cauliflower Hash Brown Brunch Burger, and Pumpkin and Spinach Toastie.
Strong Roots has 2 investors. Key investors include McCain, and Goode Partners.
Yes. Strong Roots was acquired by McCain in April 2024.