About Strutta
Strutta is a company based in Vancouver (Canada) founded in 2007. Strutta has raised $1.2 million across 2 funding rounds from investors including GrowthWorks Capital and Telefilm. Strutta offers products and services including Strutta Promotions, Strutta DIY, and Strutta Enterprise. Strutta operates in a competitive market with competitors including Tezign, Typeface, Ceros, Unfold and Apester, among others.
- Headquarter Vancouver, Canada
- SectorsTechnology
- Website strutta.com
- Social LinkedIn X Facebook Instagram
- Total Equity Funding$1.2M (USD)
in 2 rounds
- Latest Funding Round$400K (USD), Debt – Venture
Oct 2009
- InvestorsGrowthWorks Capital
& 1 more
Products & Services of Strutta
Strutta offers a comprehensive portfolio of products and services, including Strutta Promotions, Strutta DIY, and Strutta Enterprise.
Tool for creating and managing social media contests to generate leads.
Platform for users to run their own social promotions independently.
Service offering tailored contests for large-scale business needs.
Funding Insights of Strutta
Strutta has successfully raised a total of $1.2M across 2 strategic funding rounds. The most recent funding activity was a Debt – Venture round of $400 thousand completed in October 2009. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $1.2M
- Total Rounds 2
- Last Round Debt – Venture — $400,000
- First Round $1.2M
(Apr 2008)
- Investors Count 2
All 2 funding rounds of Strutta with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Oct 2009 | $400,000 | Debt – Venture | – | – | |
| Apr 2008 | $1.2M | Seed | – | – |
2 investors in total: 2 institutional.
Investors in Strutta
Strutta has secured backing from 2 investors, including venture fund and institutional investors. Prominent investors backing the company include GrowthWorks Capital and Telefilm.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Stage-agnostic sector-agnostic VC firm investing in Canada and the US | – | growthworks.ca | Vancouver, Canada | |
- | – | telefilm.ca | - |
Investor details for Strutta
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
People of Strutta
1 people are tracked at Strutta (1 in leadership).
| Name | Role | Group |
|---|---|---|
Laurie Baggio | CEO | Leadership |
Complete people profiles for Strutta
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Timeline of Strutta
3 dated milestones of Strutta across 2 years, from founding to its latest funding, stage changes and deals.
- Founded Strutta is founded.
- Funding First funding round of $1.2M.
- Funding Latest funding round, Debt – Venture, of $400K.
Competitors of Strutta
Strutta operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Tezign, Typeface, Ceros, Unfold and Apester, among others.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| tezign.com | 2014 | Shanghai, China | $56.1M | 200 | Digital infrastructure for brand content creation and management is provided. | |
| typeface.ai | 2022 | San Francisco, United States | $205.61M | – | AI-based content creation platform is offered for businesses. | |
| ceros.com | 2012 | New York, United States | $143.15M | – | Interactive content creation platform is provided for brands. | |
| unfold.com | 2010 | Los Angeles, United States | $30M | 30 | Government policy changes are tracked and analyzed for advocacy strategies. | |
| apester.com | 2011 | New York, United States | $18M | – | A content engagement platform is provided for interactive media creation. | |
| rockcontent.com | 2013 | Belo Horizonte, Brazil | $35.68M | – | Content creation solutions are offered to brands and marketers. | |
| richrelevance.com | 2005 | San Francisco, United States | $84.27M | 41 | Omnichannel personalization is delivered for ecommerce retailers and brands. | |
| crowdriff.com | 2011 | Toronto, Canada | $11.06M | – | CrowdRiff is focused on destination marketing through visual content. | |
| thisisgusto.com | 2020 | Hong Kong, China | $11M | – | Provider of tech-enabled game marketing services |
Detailed competitors of Strutta
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Web traffic of Strutta
The website of Strutta (strutta.com) receives about 2K visits a month.
- Monthly visits2K
▲ 713.1% vs previous month
Websites whose visitors overlap most with Strutta. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| onlinevideocontests.com | 100% | – | – | View details | |
| votigo.com | 54% | 28.4K | #973,327 | View details | |
| contestcore.com | 54% | – | – | View details | |
ibsurvival.com | ibsurvival.com | 53% | – | – | – |
addedin.com | addedin.com | 53% | – | – | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 8 similar websites and full traffic analytics for Strutta
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 8 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Similar companies to Strutta
10 companies that operate in the same segment as Strutta (MarketingTech), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Provider of AI-powered customer relationship management software | 2005 | Cambridge, Massachusetts, United States | USD 100.7 M | USD 3.13 B | 8,250 | |
Zeta Global is recognized as an AI-powered marketing cloud. | 2007 | New York, New York, United States | USD 360.17 M | USD 1.3 B | 2,190 | |
Multi-channel online marketing tools are provided for small businesses. | 1998 | Waltham, Massachusetts, United States | USD 37 M | – | – | |
Cloud-based omnichannel communication and customer engagement platform is utilized. | 2008 | San Francisco, California, United States | USD 239.77 M | USD 5.07 B | 5,540 | |
Mobile marketing platform for attribution and user acquisition | 2012 | San Francisco, California, United States | USD 1.72 B | USD 4.71 B | 1,560 | |
AI-powered platform manages marketing creatives and customer journeys. | 1982 | San Jose, California, United States | – | USD 23.77 B | 30,710 | |
SaaS email marketing solutions are offered to e-commerce businesses. | 2012 | Boston, Massachusetts, United States | USD 778.5 M | USD 1.23 B | 2,180 | |
Contact databases and sales intelligence are supplied to businesses. | 2000 | Vancouver, Washington, United States | USD 32 M | USD 1.25 B | 3,510 | |
Automated usability testing and feedback for mobile experiences is provided. | 2007 | San Francisco, California, United States | USD 148.5 M | USD 21.68 M | 557 | |
Video hosting, creation, management, and streaming services are provided. | 2004 | New York, New York, United States | USD 450 M | USD 417.01 M | 1,100 |
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Frequently Asked Questions about Strutta
Strutta was founded in 2007 and raised its 1st funding round 1 year after it was founded.
Strutta is headquartered in Vancouver, Canada. It is registered at Vancouver, British Columbia, Canada.
Strutta is a funded company, having raised a total of $1.2M across 2 funding rounds to date. The company's 1st funding round was a Seed of $1.2M, raised on Apr 2008.
Strutta was founded in 2007 in Vancouver, Canada, as a technology company focused on marketing tools. A platform is provided for brands to conduct competitions and sweepstakes across social media channels and microsites. DIY tools are utilized to support these activities for agencies, large corporations, and small businesses. Clients served encompass entities such as Microsoft, Airbnb, Edelman, Comcast, Dove, Coca-Cola, and Shutterfly. Operations emphasize connections between brands and target customers.
Strutta offers Strutta Promotions, Strutta DIY, and Strutta Enterprise.
Strutta has 2 investors. Key investors include GrowthWorks Capital, and Telefilm.