Suave

London, United Kingdom Founded: 1937 • Age: 89 yrs Acquired By Yellow Wood Partners
Brand of hair body care products

About Suave

Suave is a Consumer company based in London (United Kingdom) founded in 1937, and was acquired by Yellow Wood Partners in February 2023. Brand of hair body care products. The company has 2 employees. Suave has completed 1 acquisition, including ChapStick. Its website suave.com draws about 68 thousand monthly visits. Suave offers products and services including Keratin Infusion Smoothing Shampoo, Almond & Shea Butter Moisturizing Conditioner, Ocean Breeze Body Wash, and Powder Invisible Solid Antiperspirant. Its focus areas include Consumer Goods, Beauty & Personal Care Products and Multi Category. Its legal entity is SUAVE LTD. Its competitors include Unilever, Avon and Revolution Beauty.

Company details

Suave was established in 1937 and is headquartered in London, United Kingdom. The company operates within the personal care sector, where hair and body care products are developed and marketed. These items are distributed through various retail channels and made available online via the domain suave.com. Focus is placed on standard formulations for everyday use, with operations spanning international markets from its UK base.

  • Headquarters London, United Kingdom
  • Employees 2
  • Stage Acquired
  • Sectors
    Consumer
  • Website suave.com
  • Social X Facebook Instagram
  • Acquired by Yellow Wood Partners (Feb 2023)
  • Legal Name Suave Ltd
  • Date of Incorporation 18 Feb, 2010
  • Jurisdiction LONDON, ENGLAND
Key Metrics

Products & Services of Suave

Suave offers a comprehensive portfolio of products and services, including Keratin Infusion Smoothing Shampoo, Almond & Shea Butter Moisturizing Conditioner, Ocean Breeze Body Wash, and Powder Invisible Solid Antiperspirant.

Keratin Infusion Smoothing Shampoo
Hair Care

Shampoo for smoothing and keratin infusion in hair care.

Almond & Shea Butter Moisturizing Conditioner
Hair Care

Conditioner providing moisture and nourishment for dry hair.

Ocean Breeze Body Wash
Body Care

Body wash for refreshing and cleansing skin daily.

Powder Invisible Solid Antiperspirant
Deodorant

Deodorant offering odor protection without aluminum.

Investors in Suave

Suave has secured backing from 1 investor. Prominent investors backing the company include Yellow Wood Partners.

All
InvestorDescriptionFounded YearDomainLocation
Yellow Wood Partners is focused on consumer industry investments.
2011yellowwoodpartners.comBoston, United States
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People of Suave

42 people are tracked at Suave (21 in leadership, 21 in team); the tracked headcount is 2.

NameRoleGroup
Kathleen Silverman
Director, Regulatory & QualityLeadership
Rafael Lopes
Head Of Innovation & Brand EquityLeadership
Daniel Alter
Chief Executive OfficerLeadership
Rachel Behm
Senior Vice President MarketingLeadership
Gail Harmon
Senior Director Of MarketingLeadership
Noah Knoblauch
Head Of EcommerceLeadership
Andrew Ruppar
Head Of TechnologyLeadership
Jack Gdovin
Chief Financial OfficerLeadership
Kristopher Widener
Senior Vice President Of SalesLeadership
Douglas Roy
Chief Operating OfficerLeadership
Joshua Allen
Vp, Sales Strategy & PlanningLeadership
Shawna Saporito
Head Of Product QualityLeadership
Tina Ghory
Senior Director, Consumer EngagementLeadership
Jolyn Lineburg
Director Of Sales (value,club,drug)Leadership
Anna Rose
Director Formulation & DeploymentLeadership
Laura Beaupre
Senior Director Of Supply Chain PlanningLeadership
Carolina Barcelos
Director, International SalesLeadership
Brian Haavig
Sales DirectorLeadership
Jackie Haney
Operations Director For Project Management, Innovation, And IntegrationLeadership
y Brannan
Sr Director Sales, Head Of Walmart And Sam’s ClubLeadership

22 more people are available in the full profile.

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Investments & Acquisitions by Suave

Suave has strategically engaged in corporate development activities, having acquired 1 company. Notable acquisitions include ChapStick.

Acquisitions
Company NameDescriptionDomainLocationFoundedAcquiredAmount
Internet first brand offering natural lip care products
chapstick.comKings Mountain, United States1880Jan 2024$430M
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Timeline of Suave

3 dated milestones of Suave across 87 years, from founding to its latest funding, stage changes and deals.

  1. Founded Suave is founded.
  2. Exit Acquired by Yellow Wood Partners.
  3. Acquisition Acquires ChapStick.

Competitors of Suave

Suave has 3 listed competitors in our database. They include Unilever, Avon and Revolution Beauty.

Company NameDomainFoundedHQ LocationTotal fundingEmployeesDescription
unilever.com1872London, United Kingdom128
A global consumer goods business with diverse product offerings.
avonworldwide.com1886London, United Kingdom
Beauty and spa services are provided globally by Avon.
revolutionbeauty.com2014Queenborough, United Kingdom158
Internet first brand of beauty and personal care products
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Detailed competitors of Suave

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Web traffic of Suave

The website of Suave (suave.com) receives about 68K visits a month.

  • Monthly visits
    68K

    ▼ 5.2% vs previous month

Similar websites

Websites whose visitors overlap most with Suave. Affinity shows how closely the audiences match.

WebsiteDomainAudience affinityMonthly visitsGlobal rankProfile
dove.us
dove.us
100%
–
ouidad.com
98%
154.8K#237,540View details
pantene.com
85%
238.4K#213,053View details
nexxus.com
nexxus.com
82%
#297,265–
oarsandalps.com
76%
57K#539,915View details
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β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
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Related news about Suave

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Frequently Asked Questions about Suave

Suave was founded in 1937.

Suave is headquartered in London, United Kingdom. It is registered at London, England, United Kingdom.

Suave has 2 employees.

Suave was established in 1937 and is headquartered in London, United Kingdom. The company operates within the personal care sector, where hair and body care products are developed and marketed. These items are distributed through various retail channels and made available online via the domain suave.com. Focus is placed on standard formulations for everyday use, with operations spanning international markets from its UK base.

Suave's top competitors include Unilever, Revolution Beauty and Avon.

Suave offers Keratin Infusion Smoothing Shampoo, Almond & Shea Butter Moisturizing Conditioner, Ocean Breeze Body Wash, and Powder Invisible Solid Antiperspirant.

Suave has made 1 acquisition, including ChapStick.

Suave has 1 investor. Key investors include Yellow Wood Partners.

Suave operates through Suave Ltd.

Yes. Suave was acquired by Yellow Wood Partners in February 2023.

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