About Sulake
Sulake is a company based in Helsinki (Finland) founded in 2000 was acquired by Azerion in January 2021.. Sulake has raised $11.65 million across 2 funding rounds from investors including Elisa, 3i Group and Azerion. Sulake offers products and services including Habbo and Hotel Hideaway. Sulake operates in a competitive market with competitors including IMVU, Moon Active, Meta, MIXI and Thatgamecompany, among others.
- Headquarter Helsinki, Finland
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Sectors
TechnologyMedia & Entertainment
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Phone
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Website
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Social
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- Legal Name Sulake Oy
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Products & Services of Sulake
Sulake offers a comprehensive portfolio of products and services, including Habbo and Hotel Hideaway. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.
Online hangout for users to interact and share content virtually.
3D mobile app for social interactions in a virtual environment.
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Funding Insights of Sulake
Sulake has successfully raised a total of $11.65M across 2 strategic funding rounds. The most recent funding activity was a Series B round of $7.65 million completed in July 2006. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding Total Funding
- Total Rounds 2
- Last Round Series B — $7.7M
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First Round
First Round
(16 Dec 2003)
- Investors Count 2
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
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| Jul, 2006 | Amount | Series B - Sulake | Valuation |
investors |
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| Dec, 2003 | Amount | Series A - Sulake | Valuation |
investors |
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investors in Sulake
Sulake has secured backing from 5 investors, including institutional and venture fund investors. Prominent investors backing the company include Elisa, 3i Group and Azerion. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
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Private equity firm focused on mid-market businesses
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Early-stage venture capital is invested in European startups across sectors.
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PE and VC fund focused on fintech, Adtech, gaming, eCommerce, and multiple sectors
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Founded Year | Domain | Location |
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Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
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Startup ecosystems are ignited through strategic investments by Signite Partners.
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Venture capital is directed toward companies in multiple sectors.
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Investments & Acquisitions by Sulake
| Company Name | Description | Domain | Location | Founded Year | Amount |
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
Financial Statements - Sulake
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Sulake Comparisons
Competitors of Sulake
Sulake operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as IMVU, Moon Active, Meta, MIXI and Thatgamecompany, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
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Provider of an online 3D avatar-based social network
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Mobile and social games developer
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Metaverse platforms and VR devices are developed for immersive interactions.
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Mobile games and social platforms are developed and published.
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Developer of PC and mobile-based games
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Virtual world games are facilitated through an NFT-based platform.
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| Company Name | Domain | Founded year | HQ Location | Description |
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Multiple services are booked via an app-based platform.
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On-demand services are booked through an app-based platform.
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App based platform offering on demand delivery and ride-hailing services
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Operates an on-demand hyperlocal delivery app for food and groceries.
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Latest news on Sulake
Frequently Asked Questions about Sulake
When was Sulake founded?
Sulake was founded in 2000 and raised its 1st funding round 3 years after it was founded.
Where is Sulake located?
Sulake is headquartered in Helsinki, Finland.
Is Sulake a funded company?
Sulake is a funded company, having raised a total of $11.65M across 2 funding rounds to date. The company's 1st funding round was a Series A of $4M, raised on Dec 16, 2003.
What does Sulake do?
Sulake was founded in 2000 and is headquartered in Helsinki, Finland. Operations focus on the game development sector, with online social games such as Habbo and Hotel Hideaway created for mobile and console platforms. A metaverse-oriented social networking service is maintained, featuring virtual currency-based trading. Income is derived from advertisements and in-app purchases.
Who are the top competitors of Sulake?
Sulake's top competitors include ZEPETO, Thatgamecompany and Moon Active.
What products or services does Sulake offer?
Sulake offers Habbo and Hotel Hideaway.
Who are Sulake's investors?
Sulake has 5 investors. Key investors include Elisa, 3i Group, Azerion, SoftBank, and Lifeline Ventures.
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