About Superior Auto
Superior Auto is a company based in Fort Wayne (United States) founded in 1975. Superior Auto offers products and services including Used Vehicles and Financing Services.
- Headquarter Fort Wayne, United States
- Website category Vehicles
- Email••••••••
- Phone•••• ••••
- Website superior-auto.com
- Social LinkedIn X Facebook Instagram
- Legal Name Superior Auto Inc
- InvestorsParallel Investment Partners
& 1 more
Products & Services of Superior Auto
Superior Auto offers a comprehensive portfolio of products and services, including Used Vehicles and Financing Services.
Used cars, SUVs, trucks, and other vehicles are sold through dealership operations
Financing and loan options are provided to support vehicle purchases for customers
Funding Insights of Superior Auto
- Total Rounds 1
- Investors Count 2
All 1 funding rounds of Superior Auto with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Oct 2012 | – | Private Equity Round | – | Parallel Investment Partners |
2 investors in total: 2 institutional.
Investors in Superior Auto
Superior Auto has secured backing from 2 investors, including venture fund investors. Prominent investors backing the company include Parallel Investment Partners and Brookside Equity Partners.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Private equity investments are targeted at the lower mid-market. | – | parallelip.com | Dallas, United States | |
Private equity investments are directed toward North American companies. | – | brooksideequity.com | Stamford, United States |
Investor details for Superior Auto
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
People of Superior Auto
7 people are tracked at Superior Auto (6 in leadership, 1 in team).
| Name | Role | Group |
|---|---|---|
Chad Melchi | CEO & President | Leadership |
Jason Lile | Chief Financial Officer | Leadership |
Jessica H. | General Manager | Leadership |
Kelli Bennett | Chief Human Resources Officer | Leadership |
Tracey Tillar | Chief Revenue Officer | Leadership |
Daniel Fernandez | Finance Director | Leadership |
Chrissy McKee | Regional Manager | Team |
Complete people profiles for Superior Auto
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Timeline of Superior Auto
2 dated milestones of Superior Auto across 37 years, from founding to its latest funding, stage changes and deals.
- Founded Superior Auto is founded.
- Funding First funding round.
Web traffic of Superior Auto
The website of Superior Auto (superior-auto.com) receives about 93.9K visits a month and ranks #222,751 among all websites worldwide, #5,098 in Vehicles.
- Monthly visits93.9K
▲ 7.3% vs previous month
- Unique visitors34.6K
per month
- Global rank#222,751
among all websites
- Category rank#5,098
Vehicles · Vehicles
- Bounce rate38%
- Pages per visit13.3
- Average visit5 min 24 sec
- DevicesDesktop 16% · Mobile 84%
Websites whose visitors overlap most with Superior Auto. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
stykemain.com | stykemain.com | 100% | – | #5,832,881 | – |
| terryhenrickschryslerdodge.com | 98% | – | #1,965,370 | View details | |
kennykenttoyota.com | kennykenttoyota.com | 97% | – | #935,827 | – |
evansvilleford.com | evansvilleford.com | 96% | – | #2,573,375 | – |
yorkchevy.com | yorkchevy.com | 96% | – | #3,929,842 | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 40 similar websites and full traffic analytics for Superior Auto
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 40 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
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Frequently Asked Questions about Superior Auto
Superior Auto was founded in 1975 and raised its 1st funding round 37 years after it was founded.
Superior Auto is headquartered in Fort Wayne, United States. It is registered at Fort Wayne, Indiana, United States.
Chad Melchi is the current CEO of Superior Auto.
Superior Auto was founded in 1975 and is based in Fort Wayne, United States. Operations focus on the automotive sector, where vehicle sales, maintenance, and related services are handled. The company serves local customers through its established presence in the region. Leadership is provided by CEO and President Chad Melchi. Limited details on specific offerings are available from public sources.
Superior Auto offers Used Vehicles and Financing Services.
Superior Auto has 2 investors. Key investors include Parallel Investment Partners, and Brookside Equity Partners.
Superior Auto operates through Superior Auto Inc.