About SureCam
SureCam is an Industrial Goods & Manufacturing company based in St. Louis (United States) founded in 2013. Camera cloud-based fleet management and tracking solution. It operates in the Industrial Goods & Manufacturing and Transportation, Automotive & Logistics sectors. SureCam has raised $24 million across 3 funding rounds from investors including Boundary Street Capital, Lewis & Clark Capital and CCA Financial. Its chief executive, as recorded, is Max Hillman. Its website surecam.com draws about 34 thousand monthly visits. Its focus areas include Consumer, Logistics Tech, Freight and Trucking. Its competitors include Spireon, Lytx and EquipmentShare; 3 of its 3 listed competitors have raised funding.
Company details
SureCam was founded in 2013 in St. Louis, United States, within the fleet management sector. An integrated camera and tracking device is provided alongside a cloud-based user interface. Real-time location tracking and video footage are enabled, along with claims management, reporting, and analytics features. Integration with third-party systems is supported to enhance operations.
- Headquarters St. Louis, United States
- SectorsIndustrial Goods & ManufacturingTransportation, Automotive & Logistics
- Phone•••• ••••
- Website surecam.com
- Social LinkedIn X Facebook
- Total Equity Funding$24M (USD)
in 3 rounds
- Latest Funding Round$23.5M (USD), Debt – Conventional
Jan 2024
- InvestorsBoundary Street Capital
& 2 more
Funding Insights of SureCam
SureCam has successfully raised a total of $24M across 3 strategic funding rounds. The most recent funding activity was a Debt – Conventional round of $23.5 million completed in January 2024. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $24M
- Total Rounds 3
- Last Round Debt – Conventional — $23.5M
- First Round $11.5M
(May 2022)
- Investors Count 3
All 3 funding rounds of SureCam with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jan 2024 | $23.5M | Debt – Conventional | – | Boundary Street Capital | – |
| Jan 2024 | $12.5M | Series B | – | Lewis & Clark Capital | – |
| May 2022 | $11.5M | Series B | – | Lewis & Clark Capital |
3 investors in total: 3 institutional.
Investors in SureCam
SureCam has secured backing from 3 investors, including venture fund and institutional investors. Prominent investors backing the company include Boundary Street Capital, Lewis & Clark Capital and CCA Financial.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Lewis & Clark Capital is engaged in private equity investments. | lewisandclarkcapital.com | St. Louis, United States | ||
Flexible credit solutions are provided to digital infrastructure businesses. | 2018 | boundarystreetcapital.com | Alexandria, United States | |
Provides comprehensive asset financing solutions to support business growth and investments. | 1972 | ccafinancial.com | Richmond, United States |
Investor details for SureCam
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
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People of SureCam
10 people are tracked at SureCam (5 in leadership, 5 in team).
| Name | Role | Group |
|---|---|---|
Justin White | Managing Director | Leadership |
Max Hillman | CEO | Leadership |
Staci Harvatin | Chief Of Staff | Leadership |
Davis Gammage | Vice President / Senior Advisor - Product Management | Leadership |
Hull McKinnon | COO / CFO | Leadership |
Blake Loomis | Ux/ui Designer | Team |
Mitch Brasher | Fulfillment Specialist | Team |
Jamie Watson | Group Field Operations Manager | Team |
An Cao | Senior Accountant | Team |
Scott Sumner | Global Controller | Team |
Complete people profiles for SureCam
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
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Timeline of SureCam
3 dated milestones of SureCam across 11 years, from founding to its latest funding, stage changes and deals.
- Founded SureCam is founded.
- Funding First funding round of $11.5M.
- Funding Latest funding round, Debt – Conventional, of $23.5M.
Competitors of SureCam
SureCam has 3 listed competitors in our database, 3 of them funded. They include Spireon, Lytx and EquipmentShare.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| spireon.com | 2003 | Knoxville, United States | $7.71M | 364 | SaaS-enabled solutions for fleet and field service management are offered. | |
| lytx.com | 1998 | San Diego, United States | $152.4M | 979 | Provider of video telematics and fleet management solutions | |
| equipmentshare.com | 2014 | Columbia, United States | $806.48M | 2,377 | Equipment rental marketplace and digital tools for construction are offered. |
Detailed competitors of SureCam
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
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Web traffic of SureCam
The website of SureCam (surecam.com) receives about 34.4K visits a month.
- Monthly visits34.4K
▲ 31.1% vs previous month
Websites whose visitors overlap most with SureCam. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| hologram.io | 100% | 83.7K | #430,634 | View details | |
paymoapp.com | paymoapp.com | 84% | #143,812 | – | |
| calamp.com | 72% | 51.5K | #687,511 | View details | |
| elainnovation.com | 70% | 18.5K | #1,528,380 | View details | |
| pozyx.io | 66% | 25.7K | #1,172,626 | View details | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 26 similar websites and full traffic analytics for SureCam
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- 26 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Top companies in Physical Security & Surveillance
3 companies that operate in the same segment as SureCam (Physical Security & Surveillance) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Cloud-based business telephony and home security services are provided. | 2004 | Palo Alto, California, United States | USD 87.97 M | USD 273.6 M | 1,190 | |
AI-powered cloud-based vehicle tracking solutions are offered for fleet owners. | 2015 | San Francisco, California, United States | USD 915 M | USD 1.62 B | 5,792 | |
Cloud-based smart security cameras are manufactured for home use. | 1999 | Provo, Utah, United States | USD 172 M | USD 341.04 M | 11,275 |
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Related news about Surecam
Complete news archive for SureCam
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Frequently Asked Questions about SureCam
SureCam was founded in 2013 and raised its 1st funding round 9 years after it was founded.
SureCam is headquartered in St. Louis, United States. It is registered at St. Louis, Missouri, United States.
Max Hillman is the CEO of SureCam, as recorded in our data.
SureCam is a funded company, having raised a total of $24M across 3 funding rounds to date. The company's 1st funding round was a Series B of $11.5M, raised on May 2022.
SureCam was founded in 2013 in St. Louis, United States, within the fleet management sector. An integrated camera and tracking device is provided alongside a cloud-based user interface. Real-time location tracking and video footage are enabled, along with claims management, reporting, and analytics features. Integration with third-party systems is supported to enhance operations.
SureCam's top competitors include EquipmentShare, Lytx and Spireon.
SureCam has 3 investors. Key investors include Boundary Street Capital, Lewis & Clark Capital, and CCA Financial.