About SureSmile
SureSmile is a company based in Richardson (United States) founded in 1998 was acquired by Dentsply Sirona in March 2018. SureSmile has raised $112.48 million across 16 funding rounds from investors including Dentsply Sirona, GE Healthcare Equipment Finance and Rho Capital Partners. SureSmile offers products and services including Aligners and Braces.
- Headquarter Richardson, United States
- Website category Health · Dentist and Dental Services
- Phone•••• ••••
- Website suresmile.com/en-us
- Social LinkedIn X Facebook
- Acquired by Dentsply Sirona (Mar 2018)
- Legal Name Dentsply Sirona
- Total Equity Funding$112.48M (USD)
in 16 rounds
- Latest Funding Round$2.07M (USD), Debt – Conventional
Jan 2017
- InvestorsDentsply Sirona
& 8 more
- Acquired byDentsply Sirona
(Mar 2018)
Products & Services of SureSmile
SureSmile offers a comprehensive portfolio of products and services, including Aligners and Braces.
Aligners are provided for teeth straightening in a comfortable and convenient manner
Braces are utilized for correcting teeth alignment using advanced, digitally designed technology
Funding Insights of SureSmile
SureSmile has successfully raised a total of $112.48M across 16 strategic funding rounds. The most recent funding activity was a Debt – Conventional round of $2.07 million completed in January 2017. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $112.48M
- Total Rounds 16
- Last Round Debt – Conventional — $2.07M
- First Round $15M
(Jun 2000)
- Investors Count 8
Latest 10 of 16 funding rounds of SureSmile with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jan 2017 | $2.07M | Debt – Conventional | – | – | – |
| Nov 2015 | $4M | Debt – Conventional | – | – | – |
| Jul 2014 | $2.5M | Debt – Conventional | – | – | |
| Apr 2013 | $4M | Debt – Conventional | – | – | – |
| Jul 2012 | $2M | Series C | – | – | – |
| May 2012 | $1.11M | Series C | – | – | – |
| Sep 2010 | $5M | Debt – Conventional | – | – | – |
| Nov 2009 | $8.16M | Series C | – | Rho Capital Partners, Star Ventures | – |
| Feb 2008 | $20M | Series C | – | – | |
| May 2007 | $5.21M | Series C | – | – | – |
9 investors in total: 9 institutional.
Investors in SureSmile
SureSmile has secured backing from 9 investors, including institutional and venture fund investors. Prominent investors backing the company include Dentsply Sirona, GE Healthcare Equipment Finance and Rho Capital Partners.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Early-stage tech startups are invested in by Rho Capital Partners. | – | rho.com | New York, United States | |
Early & late stage sector-agnostic VC firm investing in the US, Asia and Middle East | – | star-ventures.com | Herzliya, Israel | |
Brentwood Associates is engaged in growth-oriented private equity investments. | – | brentwood.com | Los Angeles, United States | |
Venture capital firm managing investments in biotechnology and pharmaceuticals since 1999. | – | versantventures.com | - | |
Venture capital firm focused on multiple sectors | – | ibbventures.de | Berlin, Germany | |
- | – | centerpointvp.com | - | |
Tech & Offline focused stage agnostic VC firm investing in the US | – | coralgrp.com | Jackson, United States | |
Offers flexible financing and risk-sharing for healthcare industry assets globally. | 2015 | gehcfinance.com | Boston, United States | |
Dental products, equipment, and medical devices are developed and manufactured. | 1899 | dentsplysirona.com | Charlotte, United States |
Investor details for SureSmile
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
People of SureSmile
1 people are tracked at SureSmile (1 in leadership).
| Name | Role | Group |
|---|---|---|
Chuck L. Abraham | Chief Executive Officer | Leadership |
Complete people profiles for SureSmile
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Timeline of SureSmile
4 dated milestones of SureSmile across 20 years, from founding to its latest funding, stage changes and deals.
- Founded SureSmile is founded.
- Funding First funding round of $15.0M.
- Funding Latest funding round, Debt – Conventional, of $2.1M.
- Exit Acquired by Dentsply Sirona.
Web traffic of SureSmile
The website of SureSmile (suresmile.com) receives about 165K visits a month and ranks #211,571 among all websites worldwide, #6,920 in Dentist and Dental Services.
- Monthly visits165K
▲ 22.3% vs previous month
- Unique visitors34.4K
per month
- Global rank#211,571
among all websites
- Category rank#6,920
Health · Dentist and Dental Services
- Bounce rate23%
- Pages per visit6.9
- Average visit6 min 43 sec
- DevicesDesktop 83% · Mobile 17%
Websites whose visitors overlap most with SureSmile. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
invisalign.com | invisalign.com | 100% | – | #15,648 | – |
braces.org | braces.org | 80% | – | – | – |
classiccityorthodontics.com | classiccityorthodontics.com | 78% | – | #4,869,227 | – |
orthodontics4u.com | orthodontics4u.com | 73% | – | – | – |
lingualbraces.org | lingualbraces.org | 72% | – | #11,874,260 | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 16 similar websites and full traffic analytics for SureSmile
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 16 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
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Frequently Asked Questions about SureSmile
SureSmile was founded in 1998 and raised its 1st funding round 2 years after it was founded.
SureSmile is headquartered in Richardson, United States. It is registered at Richardson, Texas, United States.
SureSmile is a funded company, having raised a total of $112.48M across 16 funding rounds to date. The company's 1st funding round was a Series C of $5.21M, raised on Jun 2000.
SureSmile was founded in 1998 and is headquartered in Richardson, United States. Operations focus on the dental healthcare sector, where software solutions for diagnostics and treatment planning are developed and delivered. Services include digital tools that assist orthodontists in analyzing patient data and simulating outcomes. The company serves professionals across the United States through its online platform at suresmile.com, emphasizing precision in orthodontic care.
SureSmile offers Aligners and Braces.
SureSmile has 9 investors. Key investors include Dentsply Sirona, GE Healthcare Equipment Finance, Rho Capital Partners, Star Ventures, and Brentwood Associates.
SureSmile operates through Dentsply Sirona.
Yes. SureSmile was acquired by Dentsply Sirona in March 2018.
The website of SureSmile receives about 165 thousand visits a month and ranks #211,571 among all websites worldwide.