SureSwipe

Sandton, South Africa Founded: 2008 • Age: 18 yrs Acquired By Crossfin
POS solutions including card processing machines are provided for e-commerce.
Request Access

About SureSwipe

SureSwipe is a company based in Sandton (South Africa) founded in 2008 was acquired by Crossfin in May 2019.. SureSwipe offers products and services including Card Machines, Payment Gateway, POS Integrations, Loyalty Rewards, and Payment Link. SureSwipe operates in a competitive market with competitors including Ezetap, Ingenico, POSRocket, ThumbzUp and Kasir Pintar, among others.

  • Headquarter Sandton, South Africa
  • Sectors
    Retail
    Financial Services
  • Phone
    *********
  • Website
    *********
  • Social
    *********
  • Legal Name Adumo (Rf) Pty Ltd
Operational Areas
Retail → Retail Technology & Automation
Financial Services → FinTech & Digital Finance
Key Metrics
  • Annual Revenue
  • Net Profit
  • EBITDA
  • Latest Funding Round
  • Investors
    Crossfin

    & 1 more

  • Employee Count
    Employee Count
  • Acquired by
    Crossfin

    (May 28, 2019)

Upgrade to premium

Unlock complete access to The Company Check

Get unrestricted viewing across everything we track — from companies and brands to investors, funding rounds, acquisitions, financials, and more.

Upgrade to Premium No viewing limits. Your plan controls exports and screening usage.
Included in your Premium account
  • Unlimited viewing on all profiles Companies, investors, financials, funding, acquisitions & directors
  • Full access to every database India & global coverage, advanced filters and rich profile details
  • Always-on access from your team account Single premium plan for everything you see on the portal

Products & Services of SureSwipe

SureSwipe offers a comprehensive portfolio of products and services, including Card Machines, Payment Gateway, POS Integrations, Loyalty Rewards, and Payment Link. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.

Primary

Devices for accepting card payments in retail settings.

Platform to accept payments on websites securely.

Integrations with over 70 providers for seamless transactions.

Solutions for dynamic rewards to boost business loyalty.

Tool to send payment requests via email or SMS.

Funding Insights of SureSwipe

Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Investors in SureSwipe

SureSwipe has secured backing from 2 investors, including venture fund investors. Prominent investors backing the company include Crossfin and Apis Partners. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.

All
Venture Fund
Investor Description Founded Year Domain Location
Investor in and builder of FinTech businesses in emerging markets
Founded Year Domain Location
Private equity and venture capital asset management firm
Founded Year Domain Location
Investor Description Founded Year Domain Location
Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
Founded Year Domain Location
Startup ecosystems are ignited through strategic investments by Signite Partners.
Founded Year Domain Location
Venture capital is directed toward companies in multiple sectors.
Founded Year Domain Location
Venture capital is invested in cybersecurity, fintech, and AI startups.
Founded Year Domain Location

Investments & Acquisitions by SureSwipe

Investments
Company Name Description Domain Location Founded Year Amount
Bionic investment advisor platform
2016
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Fine Asian gourmet food is offered by an internet-first restaurant.
2016

Financial Statements - SureSwipe

Tata Steel revenue growth over time
Tata Steel profit and loss trends over time
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Sureswipe Comparisons

Employees
+
Add Comparison
Available on Premium

Competitors of SureSwipe

SureSwipe operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Ezetap, Ingenico, POSRocket, ThumbzUp and Kasir Pintar, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.

Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Cloud-based mPOS software and hardware solutions are provided for businesses.
domain founded_year HQ Location
POS hardware and software solutions are provided to businesses.
domain founded_year HQ Location
Cloud-based POS software and hardware are supplied to offline retailers.
domain founded_year HQ Location
Wireless card payment terminal provider.
domain founded_year HQ Location
Provides cloud-based mPOS software solutions for offline retailers.
domain founded_year HQ Location
Digital signage software solution
Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Multiple services are booked via an app-based platform.
domain founded_year HQ Location
On-demand services are booked through an app-based platform.
domain founded_year HQ Location
App based platform offering on demand delivery and ride-hailing services
domain founded_year HQ Location
Operates an on-demand hyperlocal delivery app for food and groceries.

Latest news on Sureswipe

Frequently Asked Questions about SureSwipe

When was SureSwipe founded?

SureSwipe was founded in 2008.

Where is SureSwipe located?

SureSwipe is headquartered in Sandton, South Africa. It is registered at Sandton, Gauteng, South Africa.

What does SureSwipe do?

SureSwipe was established in 2008 and is based in Sandton, South Africa. POS systems are supplied to e-commerce businesses, featuring fixed, portable, and mobile machines for credit and debit card transactions. A dedicated POS application is included, alongside white-label options for gift cards and loyalty schemes. Operations center on payment processing tools within the fintech sector for online retail environments.

Who are the top competitors of SureSwipe?

SureSwipe's top competitors include Ezetap, Ingenico and POSRocket.

What products or services does SureSwipe offer?

SureSwipe offers Card Machines, Payment Gateway, POS Integrations, Loyalty Rewards, and Payment Link.

Who are SureSwipe's investors?

SureSwipe has 2 investors. Key investors include Crossfin, and Apis Partners.

Explore millions of companies — effortlessly

Access structured, verified intelligence on 7M+ companies across industries, sectors, and global markets. From early-stage startups to large enterprises, discover ownership, leadership, funding, financials, acquisitions, and market signals — all in one powerful platform.

Free account with essential features Instant access to company reports Enterprise solutions available