About Surex
Surex is a company based in Magrath (Canada) founded in 2012 was acquired by iA Financial Group in November 2021.. Surex offers products and services including Auto Insurance, Home Insurance, Condo Insurance, and Tenant Insurance. Surex operates in a competitive market with competitors including Rates.ca, Foxquilt, InsurEye, EasyInsure and CAA Manitoba, among others.
- Headquarter Magrath, Canada
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Sectors
Financial Services
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Email
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Phone
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Website
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Social
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- Legal Name Surexdirect.Com Ltd
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Annual Revenue
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Net Profit
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Latest Funding Round
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Employee Count
Employee Count
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Acquired by
iA Financial Group
(Nov 02, 2021)
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Products & Services of Surex
Surex offers a comprehensive portfolio of products and services, including Auto Insurance, Home Insurance, Condo Insurance, and Tenant Insurance. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.
Platform for comparing and purchasing auto insurance quotes online
Service for obtaining and comparing home insurance rates
Online tool for condo insurance quotes and purchases
Assistance in comparing and buying tenant insurance policies
Funding Insights of Surex
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
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| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investors in Surex
Surex has secured backing from 1 investor, including institutional investors. Prominent investors backing the company include iA Financial Group. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
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Private foundations focused on insurance sectors
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Founded Year | Domain | Location |
| Investor | Description | Founded Year | Domain | Location |
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Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
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Founded Year | Domain | Location | |
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Startup ecosystems are ignited through strategic investments by Signite Partners.
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Venture capital is directed toward companies in multiple sectors.
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Founded Year | Domain | Location |
Investments & Acquisitions by Surex
| Company Name | Description | Domain | Location | Founded Year | Amount |
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
Financial Statements - Surex
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
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| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Surex Comparisons
Competitors of Surex
Surex operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Rates.ca, Foxquilt, InsurEye, EasyInsure and CAA Manitoba, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
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| domain | founded_year | HQ Location |
Online insurance comparison platform for individuals
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Social groups are formed via platform for insurance premium savings.
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Functions as an insurance comparison and review platform.
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| domain | founded_year | HQ Location |
Online insurance broker platform
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| domain | founded_year | HQ Location |
Offers membership benefits including roadside assistance, travel planning, insurance, and automotive services.
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| Company Name | Domain | Founded year | HQ Location | Description |
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| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
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| domain | founded_year | HQ Location |
On-demand services are booked through an app-based platform.
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| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
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| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
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Latest news on Surex
Frequently Asked Questions about Surex
When was Surex founded?
Surex was founded in 2012.
Where is Surex located?
Surex is headquartered in Magrath, Canada. It is registered at Magrath, Alberta, Canada.
What does Surex do?
Surex was founded in 2012 in Magrath, Canada, as a platform in the insurance sector. Comparison tools for auto, home, business, and other insurance types are provided to users. Connections to relevant insurance agents are facilitated based on individual requirements. Operations focus on enabling informed choices across diversified insurance needs within the Canadian market.
Who are the top competitors of Surex?
Surex's top competitors include Rates.ca, Foxquilt and Kanetix.ca.
What products or services does Surex offer?
Surex offers Auto Insurance, Home Insurance, Condo Insurance, and Tenant Insurance.
Who are Surex's investors?
Surex has 1 investor. Key investors include iA Financial Group.