Surf excel

Mumbai, India Founded: 1959 • Age: 67 yrs
Pioneer detergent brand providing innovative laundry solutions for tough stains.

About Surf excel

Surf excel is a company based in Mumbai (India) founded in 1959. It operates as a B2C. The company has 17,455 employees as of March 31, 2023. Surf excel offers products and services including Surf excel Powders, Surf excel Matic Liquid, and Surf excel Matic Smart Shots. Surf excel operates in a competitive market with competitors including Henkel, Ugees, Bio-Ayurvedic Naturals and Lok Kavach, among others.

  • Headquarter Mumbai, India
  • Employees 17455 as on 31 Mar, 2023
  • Sectors
    Consumer
  • Phone
    *********
  • Website
    *********
  • Social
    *********
  • Legal Name Hindustan Unilever Limited
  • Date of Incorporation 17 Oct, 1933
  • Jurisdiction Mumbai, Maharashtra, India
Operational Areas
Consumer → Beauty, Personal & Household Care
Consumer → Baby, Parenting & Pet Care
Key Metrics
  • Annual Revenue
    $7.35 B (USD)
    15.92
    as on Mar 31, 2023
  • Net Profit
    $1.22 B (USD)
    14.07
    as on Mar 31, 2023
  • EBITDA
    $1.7 B (USD)
    10.05
    as on Mar 31, 2023
  • Latest Funding Round
  • Investors
  • Employee Count
    17455

    as on Mar 31, 2023

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Products & Services of Surf excel

Surf excel offers a comprehensive portfolio of products and services, including Surf excel Powders, Surf excel Matic Liquid, and Surf excel Matic Smart Shots. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.

Primary

Powder for effective removal of tough stains like grease and mud.

Liquid for machine washing to tackle dried stains in one cycle.

Capsules using Nano Lift technology for fabric care and fragrance.

Funding Insights of Surf excel

Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Investments & Acquisitions by Surf excel

Investments
Company Name Description Domain Location Founded Year Amount
Bionic investment advisor platform
2016
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Fine Asian gourmet food is offered by an internet-first restaurant.
2016

Financial Statements - Surf excel

Tata Steel revenue growth over time
Tata Steel profit and loss trends over time
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Surf Excel Comparisons

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Competitors of Surf excel

Surf excel operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Henkel, Ugees, Bio-Ayurvedic Naturals and Lok Kavach, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.

Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Consumer goods are produced by Henkel in the global industry.
domain founded_year HQ Location
Internet first brand of liquid wash products
domain founded_year HQ Location
Organic fabric care products are provided by the company.
domain founded_year HQ Location
Provides solutions including fabric protectors, textiles, and hearing aids for various consumer needs.
Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Multiple services are booked via an app-based platform.
domain founded_year HQ Location
On-demand services are booked through an app-based platform.
domain founded_year HQ Location
App based platform offering on demand delivery and ride-hailing services
domain founded_year HQ Location
Operates an on-demand hyperlocal delivery app for food and groceries.

Latest news on Surf Excel

Frequently Asked Questions about Surf excel

When was Surf excel founded?

Surf excel was founded in 1959.

Where is Surf excel located?

Surf excel is headquartered in Mumbai, India. It is registered at Mumbai, Maharashtra, India.

How many employees does Surf excel have?

As of Mar 31, 2023, the latest employee count at Surf excel is 17,455.

What is the annual revenue of Surf excel?

Annual revenue of Surf excel is $7.35B as on Mar 31, 2023.

What does Surf excel do?

Surf excel, part of Hindustan Unilever Limited, revolutionizes laundry with advanced formulations for stain removal, including powders for bucket washing and liquids for machines. It humanizes dirt as a learning experience for kids, emphasizing resilience through products like powders, liquids, and capsules. Based in India, it serves consumers by offering top performance in cleaning while promoting sustainable and effective home care practices.

Who are the top competitors of Surf excel?

Surf excel's top competitors include Ugees, Bio-Ayurvedic Naturals and Henkel.

What products or services does Surf excel offer?

Surf excel offers Surf excel Powders, Surf excel Matic Liquid, and Surf excel Matic Smart Shots.

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