Surreal

Melbourne, Australia Founded: 2018 • Age: 8 yrs
Cloud-based solutions are provided for managing live entertainment events.
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About Surreal

Surreal is a company based in Melbourne (Australia) founded in 2018 by Brandon Crimmins, Alan Jin, and Jeremiah Siemianow. It operates as a SaaS (Software-as-a-Service). Surreal has raised $3.5 million across 2 funding rounds from investors including Rampersand, Alberts and Flying Fox Ventures. Surreal offers products and services including Surreal Platform. Surreal operates in a competitive market with competitors including GigTripper, FIND MY DJ, Questflair, GigKoo and System One Software, among others.

  • Headquarter Melbourne, Australia
  • Founders Brandon Crimmins, Alan Jin, Jeremiah Siemianow
  • Sectors
    Technology
    Media & Entertainment
  • Email
    ***********
  • Phone
    *********
  • Website
    *********
  • Social
    *********
  • Legal Name Muso - We Hear You Pty. Ltd.
Operational Areas
Technology → Enterprise Software & Productivity Solutions
Media & Entertainment → Music, Audio & Performing Arts
Key Metrics
  • Annual Revenue
  • Net Profit
  • EBITDA
  • Total Equity Funding
    $3.5 M (USD)

    in 2 rounds

  • Latest Funding Round
    $2 M (USD), Seed

    Oct 18, 2021

  • Investors
    Rampersand

    & 7 more

  • Employee Count
    Employee Count
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Products & Services of Surreal

Surreal offers a comprehensive portfolio of products and services, including Surreal Platform. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.

Primary

Software for booking and managing live entertainment events.

People of Surreal
Headcount 10-50
Employee Profiles 7
Employee Profiles
People
Brandon Crimmins
Co-Founder & Head of Growth
People
Jeremiah Siemianow
Co-Founder & CEO
People
Steph Ridnell
Senior Software Engineer
People
Alan Jin
Co-Founder & COO

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Funding Insights of Surreal

Surreal has successfully raised a total of $3.5M across 2 strategic funding rounds. The most recent funding activity was a Seed round of $2 million completed in October 2021. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding
  • Total Rounds 2
  • Last Round Seed — $2.0M
  • First Round

    (29 Oct 2019)

  • Investors Count 8
Date Amount Transaction Name Valuation Lead Investors Investors
Oct, 2021 Amount Seed - Surreal Valuation Rampersand
Oct, 2019 Amount Seed - Surreal Valuation Investible
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Investors in Surreal

Surreal has secured backing from 8 investors, including venture fund, institutional, and angel investors. Prominent investors backing the company include Rampersand, Alberts and Flying Fox Ventures. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.

All
Venture Fund
Institutional
Angel
Investor Description Founded Year Domain Location
Venture capital funding is offered to early-stage tech founders.
Founded Year Domain Location
-
Founded Year Domain Location
-
Founded Year Domain Location
Investor Description Founded Year Domain Location
Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
Founded Year Domain Location
Startup ecosystems are ignited through strategic investments by Signite Partners.
Founded Year Domain Location
Venture capital is directed toward companies in multiple sectors.
Founded Year Domain Location
Venture capital is invested in cybersecurity, fintech, and AI startups.
Founded Year Domain Location

Investments & Acquisitions by Surreal

Investments
Company Name Description Domain Location Founded Year Amount
Bionic investment advisor platform
2016
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Fine Asian gourmet food is offered by an internet-first restaurant.
2016

Financial Statements - Surreal

Tata Steel revenue growth over time
Tata Steel profit and loss trends over time
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Surreal Comparisons

Employees
+
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Competitors of Surreal

Surreal operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as GigTripper, FIND MY DJ, Questflair, GigKoo and System One Software, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.

Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Artists and venues are connected via an online community platform.
domain founded_year HQ Location
Offers DJ services for weddings, engagements, and birthdays in Melbourne area.
domain founded_year HQ Location
Delivers cloud-based software for efficient artist profile management.
domain founded_year HQ Location
A marketplace platform connecting live music artists with events and audiences.
domain founded_year HQ Location
Cloud-based platform for artist booking, scheduling, and management tools.
Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Multiple services are booked via an app-based platform.
domain founded_year HQ Location
On-demand services are booked through an app-based platform.
domain founded_year HQ Location
App based platform offering on demand delivery and ride-hailing services
domain founded_year HQ Location
Operates an on-demand hyperlocal delivery app for food and groceries.

Latest news on Surreal

Frequently Asked Questions about Surreal

When was Surreal founded?

Surreal was founded in 2018 and raised its 1st funding round 1 year after it was founded.

Where is Surreal located?

Surreal is headquartered in Melbourne, Australia. It is registered at Melbourne, Victoria, Australia.

Who is the current CEO of Surreal?

Jeremiah Siemianow is the current CEO of Surreal. They have also founded this company.

Is Surreal a funded company?

Surreal is a funded company, having raised a total of $3.5M across 2 funding rounds to date. The company's 1st funding round was a Seed of $1.5M, raised on Oct 29, 2019.

What does Surreal do?

Surreal is utilized as a productivity tool for the live entertainment industry. It is designed to streamline booking processes across venues, manage entertainer rosters securely, and automate invoicing. The platform serves booking agencies, venues, and hospitality groups by replacing manual administrative tasks with smart workflows. Features include scheduling, entertainer availability tracking, automated payments, and compliance with local regulations. Surreal operates in multiple regions, including Australia, New Zealand, the United Kingdom, and the United States, catering to the specific needs of the entertainment sector.

Who are the top competitors of Surreal?

Surreal's top competitors include GigTripper, FurOr Group and FIND MY DJ.

What products or services does Surreal offer?

Surreal offers Surreal Platform.

Who are Surreal's investors?

Surreal has 8 investors. Key investors include Rampersand, Alberts, Flying Fox Ventures, Hotel Esplanade, and Sand Hill Road.

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