About Swipii
Swipii is a company based in Glasgow (United Kingdom) founded in 2012.. Swipii has raised $7.43 million across 12 funding rounds from investors including Scottish Enterprise, Par Equity and Green Shores Capital. Swipii has completed 1 acquisition, including DripApp. Swipii offers products and services including Swipii App and Retailer Network. Swipii operates in a competitive market with competitors including The City Pub Company, Bink, Reward, Tastecard and Wriggle, among others.
- Headquarter Glasgow, United Kingdom
-
Sectors
ConsumerRetail Technology
-
Email
***********
-
Phone
*********
-
Website
*********
-
Social
*********
- Legal Name Swipii Labs Ltd
- Date of Incorporation 26 Nov, 2012
- Jurisdiction GLASGOW
-
Annual Revenue
-
Net Profit
-
EBITDA
-
Total Equity Funding
$7.43 M (USD)
in 12 rounds
-
Latest Funding Round
$1.19 M (USD), Seed
Mar 25, 2021
-
Investors
Scottish Enterprise
& 8 more
-
Employee Count
Employee Count
- Investments & Acquisitions
Unlock complete access to The Company Check
Get unrestricted viewing across everything we track — from companies and brands to investors, funding rounds, acquisitions, financials, and more.
- Unlimited viewing on all profiles Companies, investors, financials, funding, acquisitions & directors
- Full access to every database India & global coverage, advanced filters and rich profile details
- Always-on access from your team account Single premium plan for everything you see on the portal
Products & Services of Swipii
Swipii offers a comprehensive portfolio of products and services, including Swipii App and Retailer Network. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.
App for earning cashback on purchases at local retailers.
Service to connect businesses for user rewards programs.
Funding Insights of Swipii
Swipii has successfully raised a total of $7.43M across 12 strategic funding rounds. The most recent funding activity was a Seed round of $1.19 million completed in March 2021. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding Total Funding
- Total Rounds 12
- Last Round Seed — $1.2M
-
First Round
First Round
(26 Mar 2014)
- Investors Count 9
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Mar, 2021 | Amount | Seed - Swipii | Valuation |
investors |
|
| Mar, 2020 | Amount | Seed - Swipii | Valuation | Par Equity |
|
| Mar, 2019 | Amount | Seed - Swipii | Valuation | Par Equity |
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
|
| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
|
| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
|
| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investors in Swipii
Swipii has secured backing from 9 investors, including venture fund, institutional, and angel investors. Prominent investors backing the company include Scottish Enterprise, Par Equity and Green Shores Capital. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
|
Venture capital and natural capital investments are managed by Par Equity.
|
Founded Year | Domain | Location | |
|
Funding is provided to tech startups by Green Shores Capital.
|
Founded Year | Domain | Location | |
|
Business development and leadership training programs are offered to companies.
|
Founded Year | Domain | Location |
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
|
Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
|
Founded Year | Domain | Location | |
|
Startup ecosystems are ignited through strategic investments by Signite Partners.
|
Founded Year | Domain | Location | |
|
Venture capital is directed toward companies in multiple sectors.
|
Founded Year | Domain | Location | |
|
Venture capital is invested in cybersecurity, fintech, and AI startups.
|
Founded Year | Domain | Location |
Investments & Acquisitions by Swipii
Swipii has strategically engaged in corporate development activities, having acquired 1 company. Notable acquisitions include DripApp. These strategic investments and acquisitions demonstrate the company's commitment to growth through portfolio expansion, market consolidation, technology integration, and strategic partnerships that enhance competitive positioning and drive long-term value creation.
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
|
Bionic investment advisor platform
|
2016 | ||||
|
Fine Asian gourmet food is offered by an internet-first restaurant.
|
2016 | ||||
|
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
|
2014 | ||||
|
Fine Asian gourmet food is offered by an internet-first restaurant.
|
2016 |
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
|
Coffee takeaway is ordered via a mobile app platform.
|
2014 |
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
|
OVO is recognized as a smart digital payment application.
|
2017 | ||||
|
Bionic investment advisor platform
|
2016 | ||||
|
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
|
2014 | ||||
|
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
|
2014 |
Financial Statements - Swipii
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
|
| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
|
| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
|
| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Swipii Comparisons
Competitors of Swipii
Swipii operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as The City Pub Company, Bink, Reward, Tastecard and Wriggle, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Chain of pubs
|
|
| domain | founded_year | HQ Location |
Delivers mobile-based customer loyalty program management solutions for businesses.
|
|
| domain | founded_year | HQ Location |
Card-linked marketing solutions are provided for merchants and banks.
|
|
| domain | founded_year | HQ Location |
Restaurant dining discounts are offered via membership cards.
|
|
| domain | founded_year | HQ Location |
Provides on-the-day deals for bars and restaurants to enhance customer experiences.
|
| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
|
|
| domain | founded_year | HQ Location |
On-demand services are booked through an app-based platform.
|
|
| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
|
|
| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
|
Latest news on Swipii
Frequently Asked Questions about Swipii
When was Swipii founded?
Swipii was founded in 2012 and raised its 1st funding round 2 years after it was founded.
Where is Swipii located?
Swipii is headquartered in Glasgow, United Kingdom. It is registered at Glasgow, Scotland, United Kingdom.
Is Swipii a funded company?
Swipii is a funded company, having raised a total of $7.43M across 12 funding rounds to date. The company's 1st funding round was a Seed of $2.51M, raised on Mar 26, 2014.
What does Swipii do?
Swipii offers a customer-facing app for iOS and Android users enabling them to discover local stores, earn points, and redeem rewards. Its partnered businesses are assisted in creating a personalized loyalty program, run email marketing campaigns, tracking, and analyzing customer data, and act upon customer feedback in real-time, etc. It has partner businesses such as Temp Tea Bar, Curelys Urbane Barbers, and WEE Guys Cafe, etc.
Who are the top competitors of Swipii?
Swipii's top competitors include Reward, The City Pub Company and Tastecard.
What products or services does Swipii offer?
Swipii offers Swipii App and Retailer Network.
How many acquisitions has Swipii made?
Swipii has made 1 acquisition, including DripApp.
Who are Swipii's investors?
Swipii has 9 investors. Key investors include Scottish Enterprise, Par Equity, Green Shores Capital, Mark Logan, and Wayra Deutschland.
Book a demo & talk to our team
Share a few details and we’ll reach out to schedule a session.