
About Switch Automation
Switch Automation is a Business Services company based in Sydney (Australia) founded in 2012 by Deb Noller. IoT and SaaS solutions for building energy management are delivered. It operates in the Business Services, Energy & Utilities, and Real Estate & Construction sectors. Switch Automation has raised $9.48 million across 5 funding rounds from investors including RealtyNXT, Gaw Capital Partners and Allectus Capital. Its chief executive, as recorded, is Deb Noller. Switch Automation offers products and services including Switch Platform, Switch Dx3 Discovery Tool, Switch Rx, and Switch OpX. Its focus areas include Real Estate and Construction Tech, Property Management Tech, Building Energy Management and High Tech.
Company details
Switch Automation was founded in 2012 in Sydney, Australia, as a provider of IoT and SaaS-driven solutions in the building energy management sector. Energy metering devices, HVAC systems, lighting, and other electrical and mechanical sub-systems are integrated into a cloud-hosted platform for real-time monitoring and control. Operations serve financial services, retail, grocery, and commercial real estate industries across various geographies.
- Total Equity Funding$9.48M (USD)
in 5 rounds
- Latest Funding Round$5M (USD), Series A
Apr 2020
- InvestorsRealtyNXT
& 7 more
Products & Services of Switch Automation
Switch Automation offers a comprehensive portfolio of products and services, including Switch Platform, Switch Dx3 Discovery Tool, Switch Rx, and Switch OpX.
Aggregates building data for energy efficiency and operational analysis.
Provides digital audits of building networks and systems for optimization.
Offers I/O audits for enhancing building intelligence and performance.
Enables portfolio benchmarking and digital building prescriptions.
Apps and channels of Switch Automation
its YouTube channel Switch Automation has 272 subscribers and 30 videos.
Videos from Switch Automation
The most watched videos on Switch Automation's YouTube channel, Switch Automation (272 subscribers). Click a video to play it here.
More on Switch Automation.
Funding Insights of Switch Automation
Switch Automation has successfully raised a total of $9.48M across 5 strategic funding rounds. The most recent funding activity was a Series A round of $5 million completed in April 2020. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $9.48M
- Total Rounds 5
- Last Round Series A — $5M
- First Round $2M
(Jun 2012)
- Investors Count 8
All 5 funding rounds of Switch Automation with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Apr 2020 | $5M | Series A | – | GAW Capital Partners, Allectus Capital | – |
| Apr 2018 | $3.23M | Series A | – | – | – |
| Jan 2016 | Seed | – | Alchemist Accelerator | – | |
| Feb 2015 | $1.25M | Seed | – | Scale | |
| Jun 2012 | $2M | Grant | – | – |
8 investors in total: 8 institutional.
Investors in Switch Automation
Switch Automation has secured backing from 8 investors, including venture fund and institutional investors. Prominent investors backing the company include RealtyNXT, Gaw Capital Partners and Allectus Capital.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Real estate investment and fund management services in global markets. | 2005 | gawcapital.com | ||
Early to late stage tech investments in Australia are targeted. | allectuscapital.limited | |||
Enterprise startups are accelerated via a 6-month program. | alchemistaccelerator.com | San Francisco, United States | ||
Scale Investors is focused on funding women-led startups in Australia. | scaleinvestors.com.au | Richmond, Australia | ||
Australian growth-stage tech firms are invested in by Perle Ventures. | perleventures.com | Sydney, Australia | ||
Provides real estate news, apps, magazines, and podcasts in India. | 2020 | realtynxt.com | Mumbai, India | |
MetaProp is recognized as a leading PropTech venture capital firm. | metaprop.vc | |||
Government department focused on industry, science, and resource development in Australia. | industry.gov.au | Canberra, Australia |
Investor details for Switch Automation
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
People of Switch Automation
18 people are tracked at Switch Automation (8 in leadership, 4 in board & advisors, 6 in team).
| Name | Role | Group |
|---|---|---|
Deb Noller | Co-Founder & CEO | Leadership |
Katie McGee | VP, Product | Leadership |
Will Davidson | Director of Product, Building Science | Leadership |
John Darlington | Chief of Research & Development | Leadership |
Kok Soon Chai | Engineering Director | Leadership |
Kate Lade | Director of R&D, Data | Leadership |
Kelvin Teo | VP, Corporate Development | Leadership |
Peter Rake | Chief Product Owner | Leadership |
Leah Brownlee | Chairman | Board & advisors |
Matt Gould | Board Member | Board & advisors |
Steve Gallagher | Advisory Board Member | Board & advisors |
Herbin Koh | Board Member | Board & advisors |
Daryl Oliveros | Platform Architect | Team |
Avery Carleen Sigue | Data Scientist | Team |
Tommy Chang | Digital Building Engineer | Team |
Junilo Pagobo | Senior Software Engineer And Team Lead | Team |
Pavlo Stoyanovskyy | Software Developer | Team |
Michael Ching | Technical Team Lead | Team |
Complete people profiles for Switch Automation
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Timeline of Switch Automation
3 dated milestones of Switch Automation across 8 years, from founding to its latest funding, stage changes and deals.
- Founded Switch Automation is founded.
- Funding First funding round of $2.0M.
- Funding Latest funding round, Series A, of $5.0M.
Web traffic of Switch Automation
The website of Switch Automation (switchautomation.com) receives about 2.1K visits a month.
- Monthly visits2.1K
▼ 10% vs previous month
Websites whose visitors overlap most with Switch Automation. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| automationworld.com | 100% | 41.8K | #812,158 | View details | |
| i-a-i.com | 99% | View details | |||
compnetworking.about.com | compnetworking.about.com | 76% | – | ||
| metronik.net | 73% | 2K | #9,485,802 | View details | |
cleverhome.com.au | cleverhome.com.au | 55% | #7,384,874 | – | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 9 similar websites and full traffic analytics for Switch Automation
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 9 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Unlock complete access to The Company Check
Get unrestricted viewing across everything we track — from companies and brands to investors, funding rounds, acquisitions, financials, and more.
- Unlimited viewing on all profiles Companies, investors, financials, funding, acquisitions & directors
- Full access to every database India & global coverage, advanced filters and rich profile details
- Always-on access from your team account Single premium plan for everything you see on the portal
Related news about Switch Automation
Complete news archive for Switch Automation
Full article history, source details, and older brand coverage require an active premium plan.
- Full article archive
- Source and publication date
- Older coverage
- Brand-specific news history
Verified entity values are shown only after access is granted.
Frequently Asked Questions about Switch Automation
Switch Automation was founded in 2012.
Switch Automation is headquartered in Sydney, Australia. It is registered at Sydney, New South Wales, Australia.
Deb Noller is the CEO of Switch Automation, as recorded in our data. They have also founded this company.
Switch Automation is a funded company, having raised a total of $9.48M across 5 funding rounds to date. The company's 1st funding round was a Grant of $2M, raised on Jun 2012.
Switch Automation was founded in 2012 in Sydney, Australia, as a provider of IoT and SaaS-driven solutions in the building energy management sector. Energy metering devices, HVAC systems, lighting, and other electrical and mechanical sub-systems are integrated into a cloud-hosted platform for real-time monitoring and control. Operations serve financial services, retail, grocery, and commercial real estate industries across various geographies.
Switch Automation offers Switch Platform, Switch Dx3 Discovery Tool, Switch Rx, and Switch OpX.
Switch Automation has 8 investors. Key investors include RealtyNXT, Gaw Capital Partners, Allectus Capital, MetaProp, and Alchemist Accelerator.
