About Synovate
Synovate is a Business Services company based in Toronto (Canada) founded in 2001, and was acquired by Ipsos in July 2011. It operates as a market research services are provided by Synovate to various clients. Its focus areas include Marketing Services and Market Research Agencies. Its competitors include ICF, Ipsos, NewtonX, Escalent and Ebiquity and 5 more; 3 of its 10 listed competitors have raised funding.
Company details
Synovate was founded in 2001 in Toronto, Canada, where operations are based. Market research services are offered by the company within the business intelligence sector. Data collection, analysis, and consulting are conducted to support client decision-making. The firms activities extend across multiple industries, with a primary focus on North American markets. Access to resources is facilitated through the domain synovate.com.
- Headquarters Toronto, Canada
- Stage Acquired
- SectorsBusiness Services
- Website synovate.com
- Acquired by Ipsos (Jul 2011)
Investors in Synovate
Synovate has secured backing from 1 investor, including institutional investors. Prominent investors backing the company include Ipsos.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Online market research data is delivered for diverse sectors. | 1975 | ipsos.com | Paris, France |
Investor details for Synovate
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
Timeline of Synovate
2 dated milestones of Synovate across 10 years, from founding to its latest funding, stage changes and deals.
- Founded Synovate is founded.
- Exit Acquired by Ipsos.
Competitors of Synovate
Synovate has 10 listed competitors in our database, 3 of them funded. They include ICF, Ipsos, NewtonX, Escalent and Ebiquity, among others.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| icf.com | 1969 | United States | – | 9,000 | IT suite and market research services are provided worldwide. | |
| ipsos.com | 1975 | Paris, France | – | 20,000 | Online market research data is delivered for diverse sectors. | |
| newtonx.com | 2016 | New York, United States | $47M | 52 | AI-powered marketplace facilitates expert knowledge access for corporates. | |
| escalent.co | 1975 | Livonia, United States | – | 481 | Brand management and marketing exploration services are provided by Escalent. | |
| ebiquity.com | 1997 | London, United Kingdom | – | 652 | Data-driven insights for media and marketing performance are provided. | |
| vttresearch.com | 1942 | Espoo, Finland | – | – | Technology-focused research and consulting services are provided by VTT. | |
| adlittle.com | 1886 | Brussels, Belgium | – | 54 | Provider of business strategy, digital transformation, and consulting services for various industries | |
| tnsglobal.com | 1997 | London, United Kingdom | – | – | Outsourcing services for multiple industries are provided by Kantar TNS. | |
| behaviolabs.com | 2015 | San Francisco, United States | $2.45M | 5 | Market research services are provided by Behavio since 2015. | |
| bulldogsolutions.com | 2002 | Austin, United States | $5M | – | Market research services are provided for business insights and analysis. |
Detailed competitors of Synovate
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Web traffic of Synovate
The website of Synovate (synovate.com) receives about 3.5K visits a month.
- Monthly visits3.5K
▲ 21.5% vs previous month
Websites whose visitors overlap most with Synovate. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| tnsglobal.com | 100% | 21.4K | #1,039,195 | View details | |
research-int.com | research-int.com | 100% | – | – | – |
| millwardbrown.com | 100% | – | – | View details | |
| surveysavvy.com | 99% | – | #88,549 | View details | |
| ipsos.com | 96% | 1.8M | #31,229 | View details | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 26 similar websites and full traffic analytics for Synovate
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 26 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Top companies in Marketing & Outreach Platforms
10 companies that operate in the same segment as Synovate (Marketing & Outreach Platforms), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Creative Artists Agency is engaged in talent representation and brand management. | 1975 | Los Angeles, California, United States | USD 263.26 M | – | 916 | |
Digital marketing, data analytics, and IT services are provided globally. | 1981 | Bengaluru, Karnataka, India | – | USD 19.08 B | 323,580 | |
Online market research data is delivered for diverse sectors. | 1975 | Paris, France | – | USD 2.96 B | 18,640 | |
Digital advertising and content marketing services are provided globally. | 2014 | London, England, United Kingdom | – | USD 1.02 B | 7,170 | |
Provider of influencer marketing services | 2009 | Mumbai, Maharashtra, India | USD 16.48 M | USD 31.68 M | 434 | |
Provider of advertising services | 2003 | New York, New York, United States | – | USD 174.38 M | 3,660 | |
Platforms for e-commerce, marketing, and manufacturing are provided. | 2016 | Singapore, Singapore | USD 79.7 M | USD 365.73 M | 1,940 | |
Software suite solutions are provided for brands and e-commerce businesses. | 2013 | Lehi, Utah, United States | USD 277 M | USD 2.5 B | 2,158 | |
IT suite and market research services are provided worldwide. | 1969 | United States | – | USD 1.87 B | 9,300 | |
Media Company focused on radio broadcasting, live events, marketing solutions | 2010 | Greenwich, Connecticut, United States | USD 100.5 M | USD 427.38 M | 2,050 |
Unlock complete access to The Company Check
Get unrestricted viewing across everything we track — from companies and brands to investors, funding rounds, acquisitions, financials, and more.
- Unlimited viewing on all profiles Companies, investors, financials, funding, acquisitions & directors
- Full access to every database India & global coverage, advanced filters and rich profile details
- Always-on access from your team account Single premium plan for everything you see on the portal
Related news about Synovate
Complete news archive for Synovate
Full article history, source details, and older brand coverage require an active premium plan.
- Full article archive
- Source and publication date
- Older coverage
- Brand-specific news history
Verified entity values are shown only after access is granted.
Frequently Asked Questions about Synovate
Synovate was founded in 2001.
Synovate is headquartered in Toronto, Canada. It is registered at Toronto, Ontario, Canada.
Synovate was founded in 2001 in Toronto, Canada, where operations are based. Market research services are offered by the company within the business intelligence sector. Data collection, analysis, and consulting are conducted to support client decision-making. The firms activities extend across multiple industries, with a primary focus on North American markets. Access to resources is facilitated through the domain synovate.com.
Synovate has 1 investor. Key investors include Ipsos.
Yes. Synovate was acquired by Ipsos in July 2011.

