Tactic

London, United Kingdom Founded: 2019 • Age: 7 yrs
Personalized marketing solutions are delivered via an automated platform.
Annual revenue - Latest available
Total funding $6.4M 3 rounds
Employees 4 Tracked headcount
Investors 2 Known backers
Products 2 Services tracked
Competitors 9 Brand Intelligence

About Tactic

Tactic is a company based in London (United Kingdom) founded in 2019 by Jack Hodkinson and Rudolf Lai. It operates as a SaaS (Software-as-a-Service) and Data-as-a-Service. Tactic has raised $6.41 million across 3 funding rounds from investors including Index Ventures and Visionaries Club. The company has 4 employees as of December 31, 2021. Tactic offers products and services including Tactic Platform and Data Marketplace. Tactic operates in a competitive market with competitors including AB Tasty, Wingify, Customers.ai, Matomo and Dolead, among others.

  • Headquarter London, United Kingdom
  • Employees 4 as on 31 Dec, 2021
  • Founders Jack Hodkinson, Rudolf Lai
  • Sectors
    Technology
  • Phone
    Locked
  • Website
    Locked
  • Social
    Locked
  • Legal Name Quantcopy Growth Ai Ltd
Operational Areas
Technology → Enterprise Software & Productivity Solutions Unlock Sub-Sector Unlock Segment
Technology → Marketing, Adtech & Commerce Technology Unlock Sub-Sector Unlock Segment
Key Metrics
  • Annual Revenue
    Not available
  • Net Profit
    Not available
  • EBITDA
    Not available
  • Total Equity Funding
    $6.41 M (USD)

    in 3 rounds

  • Latest Funding Round
    $4.5 M (USD), Seed

    Dec 21, 2021

  • Investors
  • Employee Count
    4

    as on Dec 31, 2021

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Products & Services of Tactic

Tactic offers a comprehensive portfolio of products and services, including Tactic Platform and Data Marketplace.

Product name locked
Category locked
Primary

AI-driven insights are generated for customer targeting purposes.

Product name locked
Category locked
Locked

Third-party data is provided for business intelligence needs.

People of Tactic

Headcount 10-50
Employee Profiles 3
Employee Profiles
People
Hayley Conick
Chief Of Staff
People
Rudy Lai
Cofounder/CEO

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Teams

Funding Insights of Tactic

Tactic has successfully raised a total of $6.41M across 3 strategic funding rounds. The most recent funding activity was a Seed round of $4.5 million completed in December 2021. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

Investors in Tactic

Tactic has secured backing from 2 investors, including venture fund investors. Prominent investors backing the company include Index Ventures and Visionaries Club.

All
Venture Fund
Investor Description Founded Year Domain Location
Venture capital investments in technology startups and entrepreneurs.
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Visionaries Club is engaged in venture capital investments for B2B tech startups.
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Investor details for Tactic

Investor domains, locations, round participation, and complete history require an active premium plan.

  • Investor domains
  • Investor locations
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  • Participation history

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Investments & Acquisitions by Tactic

Investments
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Investment portfolio details for Tactic

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  • Portfolio identities
  • Transaction dates
  • Round details
  • Investment values

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Financial Statements - Tactic

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Detailed financials for Tactic

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  • Profit trends
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Tactic Comparisons

Tactic Primary company
Description
Personalized marketing solutions are delivered via an automa...
Location
London, United Kingdom
Founded Year
2019
Annual Revenue
Not available
Net Profit
Not available
EBITDA
Not available
Employees
4
As of 2021
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Peer comparison for Tactic

Named peer metrics, headcount, funding, location, and side-by-side benchmarks require an active premium plan.

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  • Headcount comparison
  • Funding comparison
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Competitors of Tactic

Tactic operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as AB Tasty, Wingify, Customers.ai, Matomo and Dolead, among others.

Company Name Domain Founded year HQ Location Description
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Website content is optimized via A/B testing and multivariate analysis.
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Provider of software products for digital experience management
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Conversion rate optimization is enabled via cloud and AI platforms.
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Web analytics solutions are delivered for conversion rate optimization.
Locked Locked Locked
Online ad campaigns are managed and optimized via cloud platform.
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AI-based visual brand performance analytics platform
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Detailed competitors of Tactic

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Latest news on Tactic

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Complete news archive for Tactic

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Frequently Asked Questions about Tactic

Tactic was founded in 2019.

Tactic is headquartered in London, United Kingdom. It is registered at London, England, United Kingdom.

Rudolf Lai is the current CEO of Tactic. They have also founded this company.

Tactic is a funded company, having raised a total of $6.41M across 3 funding rounds to date.

As of Dec 31, 2021, the latest employee count at Tactic is 4.

Customer data insights are generated using AI by Tactic, focusing on web, internal, and third-party data. Solutions are offered for sales intelligence, account targeting, and market research. Automation of data processes across platforms like Google and LinkedIn is enabled. Hypergrowth startups and Fortune 500 companies are served with no-code AI tools for real-time data scraping and analysis. Revenue growth is supported through better targeting, while research time is reduced for sales and marketing teams.

Tactic's top competitors include Wingify, AB Tasty and EDEN.

Tactic offers Tactic Platform and Data Marketplace.

Tactic has 2 investors. Key investors include Index Ventures, and Visionaries Club.

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