Tactic

London, United Kingdom Founded: 2019 • Age: 7 yrs
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About Tactic

Tactic is a company based in London (United Kingdom) founded in 2019 by Jack Hodkinson and Rudolf Lai. It operates as a SaaS (Software-as-a-Service), and Data-as-a-Service. Tactic has raised $6.41 million across 3 funding rounds from investors including Index Ventures and Visionaries Club. The company has 4 employees as of December 31, 2021. Tactic offers products and services including Tactic Platform and Data Marketplace. Tactic operates in a competitive market with competitors including AB Tasty, Wingify, Customers.ai, Matomo and Dolead, among others.

  • Headquarter London, United Kingdom
  • Employees 4 as on 31 Dec, 2021
  • Founders Jack Hodkinson, Rudolf Lai
  • Sectors
    Technology
  • Phone
    *********
  • Website
    *********
  • Social
    *********
  • Legal Name Quantcopy Growth Ai Ltd
Operational Areas
Technology → Enterprise Software & Productivity Solutions
Technology → Marketing, Adtech & Commerce Technology
Key Metrics
  • Annual Revenue
  • Net Profit
  • EBITDA
  • Total Equity Funding
    $6.41 M (USD)

    in 3 rounds

  • Latest Funding Round
    $4.5 M (USD), Seed

    Dec 21, 2021

  • Investors
  • Employee Count
    4

    as on Dec 31, 2021

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Products & Services of Tactic

Tactic offers a comprehensive portfolio of products and services, including Tactic Platform and Data Marketplace. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.

Primary

AI-driven insights are generated for customer targeting purposes.

Third-party data is provided for business intelligence needs.

People of Tactic
Headcount 10-50
Employee Profiles 3
Employee Profiles
People
Hayley Conick
Chief Of Staff
People
Rudy Lai
Cofounder/CEO

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Funding Insights of Tactic

Tactic has successfully raised a total of $6.41M across 3 strategic funding rounds. The most recent funding activity was a Seed round of $4.5 million completed in December 2021. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding
  • Total Rounds 3
  • Last Round Seed — $4.5M
  • First Round

    (18 Mar 2019)

  • Investors Count 2
Date Amount Transaction Name Valuation Lead Investors Investors
Dec, 2021 Amount Seed - Tactic Valuation Index Ventures
Nov, 2020 Amount Seed - Tactic Valuation

investors

Mar, 2019 Amount Seed - Tactic Valuation

investors

Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Investors in Tactic

Tactic has secured backing from 2 investors, including venture fund investors. Prominent investors backing the company include Index Ventures and Visionaries Club. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.

All
Venture Fund
Investor Description Founded Year Domain Location
Venture capital investments in technology startups and entrepreneurs.
Founded Year Domain Location
Visionaries Club is engaged in venture capital investments for B2B tech startups.
Founded Year Domain Location
Investor Description Founded Year Domain Location
Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
Founded Year Domain Location
Startup ecosystems are ignited through strategic investments by Signite Partners.
Founded Year Domain Location
Venture capital is directed toward companies in multiple sectors.
Founded Year Domain Location
Venture capital is invested in cybersecurity, fintech, and AI startups.
Founded Year Domain Location

Investments & Acquisitions by Tactic

Investments
Company Name Description Domain Location Founded Year Amount
Bionic investment advisor platform
2016
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Fine Asian gourmet food is offered by an internet-first restaurant.
2016

Financial Statements - Tactic

Tata Steel revenue growth over time
Tata Steel profit and loss trends over time
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Tactic Comparisons

Employees
+
Add Comparison
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Competitors of Tactic

Tactic operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as AB Tasty, Wingify, Customers.ai, Matomo and Dolead, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.

Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Website content is optimized via A/B testing and multivariate analysis.
domain founded_year HQ Location
Provider of software products for digital experience management
domain founded_year HQ Location
Conversion rate optimization is enabled via cloud and AI platforms.
domain founded_year HQ Location
Web analytics solutions are delivered for conversion rate optimization.
domain founded_year HQ Location
Online ad campaigns are managed and optimized via cloud platform.
domain founded_year HQ Location
AI-based visual brand performance analytics platform
Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Multiple services are booked via an app-based platform.
domain founded_year HQ Location
On-demand services are booked through an app-based platform.
domain founded_year HQ Location
App based platform offering on demand delivery and ride-hailing services
domain founded_year HQ Location
Operates an on-demand hyperlocal delivery app for food and groceries.

Latest news on Tactic

Frequently Asked Questions about Tactic

When was Tactic founded?

Tactic was founded in 2019.

Where is Tactic located?

Tactic is headquartered in London, United Kingdom. It is registered at London, England, United Kingdom.

Who is the current CEO of Tactic?

Rudolf Lai is the current CEO of Tactic. They have also founded this company.

Is Tactic a funded company?

Tactic is a funded company, having raised a total of $6.41M across 3 funding rounds to date. The company's 1st funding round was a Seed of $1.34M, raised on Mar 18, 2019.

How many employees does Tactic have?

As of Dec 31, 2021, the latest employee count at Tactic is 4.

What does Tactic do?

Customer data insights are generated using AI by Tactic, focusing on web, internal, and third-party data. Solutions are offered for sales intelligence, account targeting, and market research. Automation of data processes across platforms like Google and LinkedIn is enabled. Hypergrowth startups and Fortune 500 companies are served with no-code AI tools for real-time data scraping and analysis. Revenue growth is supported through better targeting, while research time is reduced for sales and marketing teams.

Who are the top competitors of Tactic?

Tactic's top competitors include Wingify, AB Tasty and EDEN.

What products or services does Tactic offer?

Tactic offers Tactic Platform and Data Marketplace.

Who are Tactic's investors?

Tactic has 2 investors. Key investors include Index Ventures, and Visionaries Club.

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