About The Army Painter
The Army Painter is a Consumer company based in Skanderborg (Denmark) founded in 2007, and was acquired by CataCap in November 2022. It operates as an internet first brand of color primer and spray paints. The company has 66 employees. Its website thearmypainter.com draws about 432 thousand monthly visits. Its focus areas include Consumer Goods and Stationery & Gifting Products.
Company details
The Army Painter was founded in 2007 in Skanderborg, Denmark, and operates as an internet-first brand in the hobby paints sector. Color primers and spray paints are developed and distributed primarily through online channels. Products are targeted at model enthusiasts, with a focus on durable finishes for miniatures and terrain. Global shipping is handled from the Danish base, supporting a network of retailers and direct consumers.
- Headquarters Skanderborg, Denmark
- Employees 66
- Stage Acquired
- SectorsConsumer
- Website category Games · Board and Card Games
- Email••••••••
- Website thearmypainter.com
- Social LinkedIn Facebook
- Acquired by CataCap (Nov 2022)
Investors in The Army Painter
The Army Painter has secured backing from 1 investor. Prominent investors backing the company include CataCap.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
CataCap is engaged in private equity investments for business transformation. | – | catacap.dk | Copenhagen, Denmark |
Investor details for The Army Painter
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People of The Army Painter
9 people are tracked at The Army Painter (4 in leadership, 5 in team); the tracked headcount is 66.
| Name | Role | Group |
|---|---|---|
Jonas Thyssen | Art Director & Print Coordinator | Leadership |
Line Nymann Penstoft | Head Of Project Management | Leadership |
Sten Dyremose | CEO | Leadership |
Michael Schultz | Head Of Production / Supply Chain | Leadership |
Christina Holck | Marketplace Manager | Team |
Alexander H. Jensen | Grafisk Designer | Team |
Danni Christensen | Videographer/photographer | Team |
Stig Christensen | Graphic Designer | Team |
Birgitte Lind | Strategic Purchase Manager | Team |
Complete people profiles for The Army Painter
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- Full employee list
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Timeline of The Army Painter
2 dated milestones of The Army Painter across 15 years, from founding to its latest funding, stage changes and deals.
- Founded The Army Painter is founded.
- Exit Acquired by CataCap.
Web traffic of The Army Painter
The website of The Army Painter (thearmypainter.com) receives about 432.2K visits a month and ranks #114,389 among all websites worldwide, #5,251 in Board and Card Games.
- Monthly visits432.2K
▲ 28.5% vs previous month
- Unique visitors142.2K
per month
- Global rank#114,389
among all websites
- Category rank#5,251
Games · Board and Card Games
- Bounce rate41%
- Pages per visit4.3
- Average visit3 min 06 sec
- DevicesDesktop 42% · Mobile 58%
Websites whose visitors overlap most with The Army Painter. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
battlefoam.com | battlefoam.com | 100% | – | #584,150 | – |
warhammer.com | warhammer.com | 96% | – | #7,370 | – |
store.warlordgames.com | store.warlordgames.com | 91% | – | – | – |
taleofpainters.com | taleofpainters.com | 90% | – | #226,241 | – |
 taleofpainters.blogspot.com | taleofpainters.blogspot.com | 89% | – | – | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 40 similar websites and full traffic analytics for The Army Painter
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- 40 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
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Top companies in Stationery & Gifting Products
10 companies that operate in the same segment as The Army Painter (Stationery & Gifting Products), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Flowers and gifting products are delivered through an online platform. | 1994 | Delhi, Delhi, India | – | – | – | |
Digital greeting cards and personalized messaging services are offered. | 1906 | Cleveland, Ohio, United States | USD 240 M | – | – | |
Stationery and art materials are manufactured by DOMS in India. | 1976 | Mumbai, Maharashtra, India | – | USD 247.48 M | 10,900 | |
Reusable, digitally-connected notebooks and planners are developed. | 2014 | Boston, Massachusetts, United States | USD 120 K | – | – | |
Educational content and stationery products are published and manufactured. | 1959 | Mumbai, Maharashtra, India | – | USD 183.43 M | 3,332 | |
Multilingual website content is localized for global audiences. | 1906 | Hamburg, Hamburg, Germany | – | USD 8.49 M | 49 | |
Local florists are networked for same-day flower deliveries to customers. | – | United States | USD 14.45 M | – | – | |
Writing and printing paper is manufactured and supplied across India. | 1942 | Gurugram, Haryana, India | – | USD 517.05 M | 26 | |
Smart photo frames are provided for digital image display. | 2015 | United States | – | – | – | |
Party supplies, toys, and decorations are directly merchandised. | 1932 | Omaha, Nebraska, United States | – | USD 589.82 K | 1,178 |
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Frequently Asked Questions about The Army Painter
The Army Painter was founded in 2007.
The Army Painter is headquartered in Skanderborg, Denmark. It is registered at Skanderborg, Region Midtjylland, Denmark.
The Army Painter has 66 employees.
The Army Painter was founded in 2007 in Skanderborg, Denmark, and operates as an internet-first brand in the hobby paints sector. Color primers and spray paints are developed and distributed primarily through online channels. Products are targeted at model enthusiasts, with a focus on durable finishes for miniatures and terrain. Global shipping is handled from the Danish base, supporting a network of retailers and direct consumers.
The Army Painter has 1 investor. Key investors include CataCap.
Yes. The Army Painter was acquired by CataCap in November 2022.
The website of The Army Painter receives about 432 thousand visits a month and ranks #114,389 among all websites worldwide.