About The Ayurveda Experience
The Ayurveda Experience is a Consumer company based in Singapore (Singapore) founded in 2010 by Rishabh Chopra. It provides online sales of Ayurvedic face, body, hair care, and educational resources. It operates on a D2C model. The Ayurveda Experience has raised $42.78 million across 15 funding rounds from investors including Anicut Capital, Riverwalk Holdings and SIDBI Venture Capital. Its chief executive, as recorded, is Rishabh Chopra. Its Indian entity Transformative Ventures Private Limited reported revenue of ₹361 Cr. The Ayurveda Experience offers products and services including Kesaradi Face Oil, Keranya Pure Black Seed Potent Hair Potion, Balaayah Black Gram Body Booster, Mehfranz Deodorizing Body Oil, and Rufolia Periorbital Eyemulsion. Its focus areas include Health and Wellness, Personal Care, Ayurvedic Skincare and Ayurvedic Hair Care.
Company details
The Ayurveda Experience sells natural Ayurvedic products like face oils, serums, and hair care items through an online platform. It focuses on ancient formulations for modern consumers, emphasizing safe and effective ingredients. Based in North America and Australia, it serves millions of customers globally and provides educational content on Ayurveda, including blogs and quizzes.
- Headquarters Singapore, Singapore
- Founders Rishabh Chopra
- SectorsConsumer
- Email••••••••
- Phone•••• ••••
- Website theayurvedaexperience.com
- Social X Facebook Instagram YouTube
- Legal Name Transformative Ventures Private Limited
- Date of Incorporation 12 Aug, 2010
- Indian entity revenue₹361 Cr
FY 2024 · +38% YoY
- Indian entity net loss-₹24.89 Cr
FY 2024 · -7% margin
- Indian entity EBITDA-₹21.19 Cr
FY 2024 · -6% margin
- Total Equity Funding$42.78M (USD)
in 15 rounds
- Latest Funding Round$27M (USD), Series C
Mar 2024
- InvestorsAnicut Capital
& 9 more
Associated legal entities of The Ayurveda Experience
The Ayurveda Experience operates through Transformative Ventures Private Limited (active). Its filings, financials, charges and directors are on the company page.
| Legal entity | Status | Incorporated | Registered in | Revenue (FY 2024) | Employees | Directors | Company page |
|---|---|---|---|---|---|---|---|
| Transformative Ventures Private Limited CIN U93000HR2010PTC125946 | Active | 12 Aug 2010 | Gurgaon, Haryana | ₹361 Cr | 142 | 6 | View details |
Products & Services of The Ayurveda Experience
The Ayurveda Experience offers a comprehensive portfolio of products and services, including Kesaradi Face Oil, Keranya Pure Black Seed Potent Hair Potion, Balaayah Black Gram Body Booster, Mehfranz Deodorizing Body Oil, and Rufolia Periorbital Eyemulsion.
Brightening oil with saffron and Ayurvedic ingredients for radiant skin.
Hair oil that strengthens and adds shine to damaged hair strands.
Non-sticky oil for hydrating and nourishing dry, aging skin.
Herbal oil that helps reduce body odor and soothe skin.
Eye cream for brightening dark circles and firming eyelids.
Apps and channels of The Ayurveda Experience
The Ayurveda Experience publishes 2 mobile apps with over 10K+ downloads; its YouTube channel The Ayurveda Experience has 9.19K subscribers and 30 videos.
Videos from The Ayurveda Experience
The most watched videos on The Ayurveda Experience's YouTube channel, The Ayurveda Experience (9.19K subscribers). Click a video to play it here.
More on The Ayurveda Experience.
Funding Insights of The Ayurveda Experience
The Ayurveda Experience has successfully raised a total of $42.78M across 15 strategic funding rounds. The most recent funding activity was a Series C round of $27 million completed in March 2024. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $42.78M
- Total Rounds 15
- Last Round Series C — $27M
- First Round $4,176
(Mar 2012)
- Investors Count 10
Latest 10 of 15 funding rounds of The Ayurveda Experience with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Mar 2024 | $27M | Series C | – | Jungle Ventures | |
| Mar 2023 | $243 | Series B | – | – | – |
| Dec 2022 | $6M | Series A | – | Anicut Capital | |
| Nov 2022 | $6.11M | Series B | – | – | – |
| Jan 2021 | Seed | – | – | ||
| Nov 2018 | $707,734 | Seed | – | – | – |
| Oct 2018 | $2.06M | Series C | – | – | – |
| May 2016 | $593,665 | Series B | – | – | – |
| Mar 2014 | $187,678 | Series A | – | – | – |
| Oct 2012 | $14,894 | Seed | – | – | – |
10 investors in total: 10 institutional.
Investors in The Ayurveda Experience
The Ayurveda Experience has secured backing from 10 investors, including venture fund and institutional investors. Prominent investors backing the company include Anicut Capital, Riverwalk Holdings and SIDBI Venture Capital.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Venture capital investments in early and growth-stage companies across Southeast Asia and India, focusing on technology sectors. | jungle.vc | |||
Venture capital management for SMEs and startups in India. | 1999 | sidbiventure.co.in | Mumbai, India | |
Investment services in private credit, seed funds, growth equity, and late-stage equity for businesses in India. | 2015 | anicutcapital.com | Chennai, India | |
Investment office backing consumer sector companies in India. | 2014 | sharrpventures.com | Mumbai, India | |
India focused VC investment company | singularityventures.in | Mumbai, India | ||
Early-stage consumer brand companies are invested in by Fireside Ventures. | firesideventures.com | Bengaluru, India | ||
PE firm investing in India | kalpavrikshfund.com | Mumbai, India | ||
Venture capital fund investing in multiple sectors | 2021 | riverwalkholdings.com | Gurugram, India | |
| sharrpventures.com | ||||
Global investment bank | emergecap.com | Sydney, Australia |
Investor details for The Ayurveda Experience
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
Board of directors of Transformative Ventures Private Limited (The Ayurveda Experience)
Transformative Ventures Private Limited is the primary company behind The Ayurveda Experience. The board of Transformative Ventures Private Limited currently have 6 directors; the longest-serving is Rishabh Chopra, appointed in 2010. 9 earlier directors have ceased.
| Director | Designation | Appointed | Tenure | Entity |
|---|---|---|---|---|
| Rishabh Chopra DIN 03090020 | Director | 12 Aug 2010 | 16 yrs 2 mo | Transformative Ventures Private Limited |
| Mohit Satyanand DIN 00826799 | Director | 25 Feb 2016 | 10 yrs 8 mo | Transformative Ventures Private Limited |
| Kanwaljit Singh DIN 01388140 | Nominee Director | 23 Nov 2018 | 7 yrs 11 mo | Transformative Ventures Private Limited |
| Arpit Beri DIN 10417914 | Nominee Director | 04 Jan 2024 | 2 yrs 10 mo | Transformative Ventures Private Limited |
| Ashvin Chadha DIN 01962798 | Nominee Director | 28 May 2024 | 2 yrs 5 mo | Transformative Ventures Private Limited |
| Simrandeep Singh Parmar DIN 03390118 | Director | 07 Mar 2025 | 1 yr 8 mo | Transformative Ventures Private Limited |
People of The Ayurveda Experience
1 people are tracked at The Ayurveda Experience (1 in leadership).
| Name | Role | Group |
|---|---|---|
| Founder, CEO | Leadership |
Complete people profiles for The Ayurveda Experience
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Financials of The Ayurveda Experience
Figures of Transformative Ventures Private Limited, the primary company behind The Ayurveda Experience, for FY 2024. Revenue was ₹361 Cr (+38% year on year). Net loss was -₹24.89 Cr (-7% margin). EBITDA was -₹21.19 Cr (-6% margin). Revenue has grown at a compounded annual rate of +53% over three years and +43% over five years.
- ₹361 CrRevenue · FY 2024 · +38% YoY
- -₹24.89 CrNet loss · -7% margin
- -₹21.19 CrEBITDA · -6% margin
- ₹5.8 LakhPaid-up capital
- 142Employees (provident fund records)
- +53%Revenue CAGR, 3 years
- +43%Revenue CAGR, 5 years
Balance sheet, profit and loss, cash flow and ratios of Transformative Ventures Private Limited are on its company page.
Detailed financial statements for The Ayurveda Experience
Statement rows, ratios, five-year trends and downloadable financials of the group companies require an active premium plan.
- Statement rows
- Financial ratios
- Five-year trends
- Downloads
Verified entity values are shown only after access is granted.
Timeline of The Ayurveda Experience
3 dated milestones of The Ayurveda Experience across 14 years, from founding to its latest funding, stage changes and deals.
- Founded The Ayurveda Experience is founded.
- Funding First funding round of $4K.
- Funding Latest funding round, Series C, of $27.0M.
Web traffic of The Ayurveda Experience
Websites that share an audience with The Ayurveda Experience (theayurvedaexperience.com).
Websites whose visitors overlap most with The Ayurveda Experience. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| tae.in | 100% | 21.6K | #1,184,423 | View details |
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Related news about The Ayurveda Experience
Complete news archive for The Ayurveda Experience
Full article history, source details, and older brand coverage require an active premium plan.
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Verified entity values are shown only after access is granted.
Frequently Asked Questions about The Ayurveda Experience
The Ayurveda Experience was founded in 2010 and raised its 1st funding round 2 years after it was founded.
The Ayurveda Experience is headquartered in Singapore, Singapore.
Rishabh Chopra is the CEO of The Ayurveda Experience, as recorded in our data. They have also founded this company.
The Ayurveda Experience is a funded company, having raised a total of $42.78M across 15 funding rounds to date. The company's 1st funding round was a Seed of $14.89K, raised on Mar 2012.
The primary company behind The Ayurveda Experience, Transformative Ventures Private Limited, reported revenue of ₹361 Cr for FY 2024, up 38% year on year.
The Ayurveda Experience sells natural Ayurvedic products like face oils, serums, and hair care items through an online platform. It focuses on ancient formulations for modern consumers, emphasizing safe and effective ingredients. Based in North America and Australia, it serves millions of customers globally and provides educational content on Ayurveda, including blogs and quizzes.
The Ayurveda Experience offers Kesaradi Face Oil, Keranya Pure Black Seed Potent Hair Potion, Balaayah Black Gram Body Booster, Mehfranz Deodorizing Body Oil, and Rufolia Periorbital Eyemulsion.
The Ayurveda Experience has 10 investors. Key investors include Anicut Capital, Riverwalk Holdings, SIDBI Venture Capital, Sharrp Ventures, and Kalpavriksh Fund.
The Ayurveda Experience operates through Transformative Ventures Private Limited.
The legal entities of The Ayurveda Experience currently have 6 directors, including Simrandeep Singh Parmar, Arpit Beri, Rishabh Chopra and others.
Yes. The Ayurveda Experience publishes The Ayurveda Experience and 1 more app, with over 10,000 downloads.