About The Beverage Company
The Beverage Company is a company based in Johannesburg (South Africa) founded in 2016, and was acquired by Varun Beverages in December 2023. Beverage products are produced and distributed in South Africa.
Company details
The Beverage Company was established in 2016 and is headquartered in Johannesburg, South Africa. Operations are centered on the beverage industry, with activities involving production and distribution of related products. The companys online presence is maintained through the domain thebeveragecompany.co.za. Specific details on services and scale are limited, but geographic focus remains on the South African market. Core functions are managed from the Johannesburg location.
- Headquarters Johannesburg, South Africa
- Stage Acquired
- Website thebeveragecompany.co.za
- Acquired by Varun Beverages (Dec 2023)
- InvestorsVarun Beverages
& 2 more
- Acquired byVarun Beverages
(Dec 2023)
Funding Insights of The Beverage Company
- Total Rounds 1
- Investors Count 2
All 1 funding rounds of The Beverage Company with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jun 2017 | Series A | β | Ethos Private Equity, Nedbank | β |
3 investors in total: 3 institutional.
Investors in The Beverage Company
The Beverage Company has secured backing from 3 investors, including venture fund and institutional investors. Prominent investors backing the company include Varun Beverages, Nedbank and Ethos Private Equity.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
PE firm investing in South Africa | 1984 | ethos.co.za | Johannesburg, South Africa | |
Nedbank is recognized as a provider of personal and business banking services. | 1888 | nedbank.co.za | Johannesburg, South Africa | |
Brand of beverage products | 1995 | varunbeverages.com | Gurugram, India |
Investor details for The Beverage Company
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
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People of The Beverage Company
13 people are tracked at The Beverage Company (6 in leadership, 7 in team).
| Name | Role | Group |
|---|---|---|
Keagean Govender | Chief Information Officer | Leadership |
Paul Wepener | Chief Growth Officer | Leadership |
Wesley Nidd | Chief Financial Officer | Leadership |
Ian Jeffrey | Head Of Marketing | Leadership |
Vanessa Ikin | Chief People Officer | Leadership |
Steven Oliver | Head Of Trade Marketing | Leadership |
Ntombiningi Chiliza | National Learning & Development Specialist: Supply Chain & Manufacturing | Team |
Dheren Bridgmohan | Regional Operations Manager | Team |
Andre Augustine | Regional Logistics Manager | Team |
Miguel José da Cunha Calaça | Regional Planning And Procurement Manager | Team |
Thando Mketsu | Regional Finance Manager WC | Team |
Lyle Grever | National Planning Manager | Team |
Sicelo November | National MIS Data Analyst In Supply Chain | Team |
Complete people profiles for The Beverage Company
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
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Timeline of The Beverage Company
3 dated milestones of The Beverage Company across 7 years, from founding to its latest funding, stage changes and deals.
- Founded The Beverage Company is founded.
- Funding First funding round.
- Exit Acquired by Varun Beverages.
Web traffic of The Beverage Company
The website of The Beverage Company (thebeveragecompany.co.za) receives about 7.8K visits a month.
- Monthly visits7.8K
▼ 56.5% vs previous month
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Related news about The Beverage Company
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Frequently Asked Questions about The Beverage Company
The Beverage Company was founded in 2016 and raised its 1st funding round 1 year after it was founded.
The Beverage Company is headquartered in Johannesburg, South Africa. It is registered at Johannesburg, Gauteng, South Africa.
The Beverage Company was established in 2016 and is headquartered in Johannesburg, South Africa. Operations are centered on the beverage industry, with activities involving production and distribution of related products. The companys online presence is maintained through the domain thebeveragecompany.co.za. Specific details on services and scale are limited, but geographic focus remains on the South African market. Core functions are managed from the Johannesburg location.
The Beverage Company has 3 investors. Key investors include Varun Beverages, Nedbank, and Ethos Private Equity.
Yes. The Beverage Company was acquired by Varun Beverages in December 2023.

