The Fascination

Virginia Beach, United States Founded: 2008 • Age: 18 yrs Acquired By StackCommerce
Multi-category products are offered via an online retail platform.
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About The Fascination

The Fascination is a company based in Virginia Beach (United States) founded in 2008 was acquired by StackCommerce in April 2022.. The Fascination has raised $1 million across 1 funding round from investors including StackCommerce, Kat Cole and Taylor Holiday. The Fascination offers products and services including Product Review Platform and Weekly Edit Newsletter. The Fascination operates in a competitive market with competitors including Etsy, Zulily, Amazon, Wish Shopping and FabFitfun, among others.

  • Headquarter Virginia Beach, United States
  • Sectors
    Retail
  • Email
    ***********
  • Phone
    *********
  • Website
    *********
  • Social
    *********
Operational Areas
Retail → E-Commerce Platforms & Marketplaces
Key Metrics
  • Annual Revenue
  • Net Profit
  • EBITDA
  • Total Equity Funding
    $1 M (USD)

    in 1 rounds

  • Latest Funding Round
    $1 M (USD), Seed

    Feb 16, 2021

  • Investors
  • Employee Count
    Employee Count
  • Acquired by
    StackCommerce

    (Apr 28, 2022)

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Products & Services of The Fascination

The Fascination offers a comprehensive portfolio of products and services, including Product Review Platform and Weekly Edit Newsletter. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.

Primary

Platform for testing and reviewing consumer products across multiple categories.

Newsletter providing exclusive product drops and deals for subscribers.

People of The Fascination
Headcount 1-10
Employee Profiles 2
Employee Profiles
People
Nykelle Schlofman
Angel Investor

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Teams

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Funding Insights of The Fascination

The Fascination has successfully raised a total of $1M through 1 strategic funding round. The most recent funding activity was a Seed round of $1 million completed in February 2021. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding
  • Total Rounds 1
  • Last Round Seed — $1.0M
  • First Round

    (16 Feb 2021)

  • Investors Count 5
Date Amount Transaction Name Valuation Lead Investors Investors
Feb, 2021 Amount Seed - The Fascination Valuation

investors

Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Investors in The Fascination

The Fascination has secured backing from 6 investors, including angel investors. Prominent investors backing the company include StackCommerce, Kat Cole and Taylor Holiday. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.

All
Angel
Investor Description Founded Year Domain Location

Kat Cole

-
Founded Year Domain Location

Taylor Holiday

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Founded Year Domain Location

John Sutton

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Founded Year Domain Location
Investor Description Founded Year Domain Location
Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
Founded Year Domain Location
Startup ecosystems are ignited through strategic investments by Signite Partners.
Founded Year Domain Location
Venture capital is directed toward companies in multiple sectors.
Founded Year Domain Location
Venture capital is invested in cybersecurity, fintech, and AI startups.
Founded Year Domain Location

Investments & Acquisitions by The Fascination

Investments
Company Name Description Domain Location Founded Year Amount
Bionic investment advisor platform
2016
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Fine Asian gourmet food is offered by an internet-first restaurant.
2016

Financial Statements - The Fascination

Tata Steel revenue growth over time
Tata Steel profit and loss trends over time
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

The Fascination Comparisons

Employees
+
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Competitors of The Fascination

The Fascination operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Etsy, Zulily, Amazon, Wish Shopping and FabFitfun, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.

Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Online marketplace offering multi-category products from independent designers
domain founded_year HQ Location
Online shopping platform is operated via flash sales by Zulily.
domain founded_year HQ Location
Multi-category products are offered through an online marketplace.
domain founded_year HQ Location
Online marketplace platform offering multi-category consumer products
domain founded_year HQ Location
Online retailer offering subscription-based multi-category products
domain founded_year HQ Location
Artist-designed products are sold via an online marketplace.
Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Multiple services are booked via an app-based platform.
domain founded_year HQ Location
On-demand services are booked through an app-based platform.
domain founded_year HQ Location
App based platform offering on demand delivery and ride-hailing services
domain founded_year HQ Location
Operates an on-demand hyperlocal delivery app for food and groceries.

Latest news on The Fascination

Frequently Asked Questions about The Fascination

When was The Fascination founded?

The Fascination was founded in 2008 and raised its 1st funding round 13 years after it was founded.

Where is The Fascination located?

The Fascination is headquartered in Virginia Beach, United States. It is registered at Virginia Beach, Virginia, United States.

Is The Fascination a funded company?

The Fascination is a funded company, having raised a total of $1M across 1 funding round to date. The company's 1st funding round was a Seed of $1M, raised on Feb 16, 2021.

What does The Fascination do?

The Fascination was established in 2008 in Virginia Beach, United States, as an e-commerce entity in the retail sector. A diverse range of products, encompassing fashion and accessories, home and lifestyle goods, health and wellness items, food and beverages, beauty products, and selections from multiple brands, is available through its domain. Product reviews are facilitated on the platform to support customer decisions.

Who are the top competitors of The Fascination?

The Fascination's top competitors include Amazon, Zulily and Etsy.

What products or services does The Fascination offer?

The Fascination offers Product Review Platform and Weekly Edit Newsletter.

Who are The Fascination's investors?

The Fascination has 6 investors. Key investors include StackCommerce, Kat Cole, Taylor Holiday, John Sutton, and Gabby Slome.

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