
About The Growcer
The Growcer is an Agriculture company based in Ottawa (Canada) founded in 2016 by Alida Burke and Corey Ellis. The Growcer has raised $3.19 million across 3 funding rounds from investors including Modern Niagara and THRIVE Agrifood. The Growcer has completed 1 acquisition, including Freight Farms. Its chief executive, as recorded, is Corey Ellis. The Growcer offers products and services including Modular Vertical Farm, Rootcamp Training, Greenthumb Training, and Remote Monitoring Software. Its focus areas include Food and Agriculture Tech, Crop Tech, Autonomous Farming and Growing Systems.
Company details
Manufacturer and supplier of hydroponic growing systems. It offers modular plug-and-play hydroponic systems. Its flagship product, Arctic Growing System IV is a vertical hydroponic growing system built within retrofitted insulated shipping containers. It offers solutions for the home gardeners, entrepreneurs, community agriculture groups.
- Headquarters Ottawa, Canada
- Founders Alida Burke, Corey Ellis
- SectorsAgriculture
- Emailβ’β’β’β’β’β’β’β’
- Phoneβ’β’β’β’ β’β’β’β’
- Website thegrowcer.ca
- Social LinkedIn X Facebook
- Total Equity Funding$3.19M (USD)
in 3 rounds
- Latest Funding Round$3M (USD), Series A
May 2024
- InvestorsModern Niagara
& 1 more
- Investments & Acquisitions
Products & Services of The Growcer
The Growcer offers a comprehensive portfolio of products and services, including Modular Vertical Farm, Rootcamp Training, Greenthumb Training, and Remote Monitoring Software.
System for year-round indoor produce growth using hydroponics.
Intensive program teaching hydroponics basics for new farmers.
On-site and virtual sessions for farm operation and maintenance.
Platform for controlling and monitoring farms from any location.
Funding Insights of The Growcer
The Growcer has successfully raised a total of $3.19M across 3 strategic funding rounds. The most recent funding activity was a Series A round of $3 million completed in May 2024. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $3.19M
- Total Rounds 3
- Last Round Series A β $3M
- First Round $186,500
(Mar 2019)
- Investors Count 2
All 3 funding rounds of The Growcer with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| May 2024 | $3M | Series A | β | Modernniagara | β |
| Feb 2023 | Seed | β | THRIVE | β | |
| Mar 2019 | $186,500 | Seed | β | β | β |
2 investors in total: 2 institutional.
Investors in The Growcer
The Growcer has secured backing from 2 investors, including institutional and venture fund investors. Prominent investors backing the company include Modern Niagara and THRIVE Agrifood.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Food and agtech startups are accelerated by THRIVE programs. | thriveagrifood.com | Los Gatos, United States | ||
Modern Niagara is engaged in mechanical, electrical, and HVAC services. | modernniagara.com | Ottawa, Canada |
Investor details for The Growcer
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
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People of The Growcer
2 people are tracked at The Growcer (2 in leadership).
| Name | Role | Group |
|---|---|---|
Alida Burke | Co-Founder & CFO | Leadership |
Corey Ellis | Co-Founder & CEO | Leadership |
Complete people profiles for The Growcer
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
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Investments & Acquisitions by The Growcer
The Growcer has strategically engaged in corporate development activities, having acquired 1 company. Notable acquisitions include Freight Farms.
| Company Name | Description | Domain | Location | Founded | Acquired | Amount |
|---|---|---|---|---|---|---|
Provider of hydroponic container farms, software, training, and related support | freightfarms.com | Boston, United States | 2010 | Oct 2025 | β’β’β’β’ |
Complete acquisition details for The Growcer
Acquired stakes, deal sources and the complete acquisition history require an active premium plan.
- Acquired stakes
- Deal sources
- Complete history
- Exports
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Timeline of The Growcer
4 dated milestones of The Growcer across 9 years, from founding to its latest funding, stage changes and deals.
- Founded The Growcer is founded.
- Funding First funding round of $186K.
- Funding Latest funding round, Series A, of $3.0M.
- Acquisition Acquires Freight Farms.
Web traffic of The Growcer
The website of The Growcer (thegrowcer.ca) receives about 9.8K visits a month.
- Monthly visits9.8K
▲ 0.8% vs previous month
Websites whose visitors overlap most with The Growcer. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| canadianfoodfocus.org | 100% | #692,736 | View details |
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Frequently Asked Questions about The Growcer
The Growcer was founded in 2016 and raised its 1st funding round 3 years after it was founded.
The Growcer is headquartered in Ottawa, Canada. It is registered at Ottawa, Ontario, Canada.
Corey Ellis is the CEO of The Growcer, as recorded in our data. They have also founded this company.
The Growcer is a funded company, having raised a total of $3.19M across 3 funding rounds to date. The company's 1st funding round was a Seed of $186.5K, raised on Mar 2019.
Manufacturer and supplier of hydroponic growing systems. It offers modular plug-and-play hydroponic systems. Its flagship product, Arctic Growing System IV is a vertical hydroponic growing system built within retrofitted insulated shipping containers. It offers solutions for the home gardeners, entrepreneurs, community agriculture groups.
The Growcer offers Modular Vertical Farm, Rootcamp Training, Greenthumb Training, and Remote Monitoring Software.
The Growcer has made 1 acquisition, including Freight Farms.
The Growcer has 2 investors. Key investors include Modern Niagara, and THRIVE Agrifood.
