The Habit Burger Grill

Irvine, United States Founded: 1969 • Age: 57 yrs Listed Acquired By YUM! Brands
Restaurant chain specialized in hamburgers

About The Habit Burger Grill

The Habit Burger Grill is a Consumer company based in Irvine (United States) founded in 1969, and was acquired by YUM! Brands in January 2020. Restaurant chain specialized in hamburgers. Its website habitburger.com draws about 932 thousand monthly visits. The Habit Burger Grill offers products and services including Charburgers, Sandwiches, Salads, and Catering Services. Its focus areas include Food and Agriculture, Food Service Chains, Restaurants and Limited Service. Its competitors include McDonald's, Wendy's International and Five Guys Enterprises; 1 of its 3 listed competitors has raised funding.

Company details

The Habit Burger Grill was founded in 1969 in Irvine, United States. A chain of fast-casual restaurants is operated, with a focus on charbroiled hamburgers and related grilled offerings. Fresh ingredients are utilized in menu preparation, including salads, sandwiches, and sides. Locations are maintained primarily across the western United States, serving dine-in, takeout, and drive-thru customers in the food service industry.

  • Headquarters Irvine, United States
  • Stage Acquired
  • Sectors
    Consumer
  • Website category Food and Drink · Restaurants and Delivery
  • Email
    β€’β€’β€’β€’β€’β€’β€’β€’
  • Website habitburger.com
  • Social LinkedIn X Facebook Instagram
  • Acquired by YUM! Brands (Jan 2020)
Operational Areas
Key Metrics

Products & Services of The Habit Burger Grill

The Habit Burger Grill offers a comprehensive portfolio of products and services, including Charburgers, Sandwiches, Salads, and Catering Services.

Charburgers
Food Item

Chargrilled burgers with various toppings for quick meals.

Sandwiches
Food Item

Grilled options like chicken sandwiches for on-the-go eating.

Salads
Food Item

Fresh salads with healthy ingredients for balanced dining.

Catering Services
Service Offering

Custom food packages for events and gatherings.

Apps and channels of The Habit Burger Grill

The Habit Burger Grill publishes 2 mobile apps with over 500K+ downloads.

Habit Burger & Grill
Google Play Food & Drink Everyone Free
Developer: The Habit Restaurants, LLC
View on Google Play
Habit Burger Grill
App Store Food & Drink 4+
Developer: Habit Restaurants, LLC
View on App Store

Investors in The Habit Burger Grill

The Habit Burger Grill has secured backing from 2 investors, including institutional and venture fund investors. Prominent investors backing the company include YUM! Brands and KarpReilly.

All
Venture Fund
Institutional
InvestorDescriptionFounded YearDomainLocation
Private equity investments are provided by KarpReilly for growth companies.
karpreilly.comGreenwich, United States
Restaurants chains
1997yum.comLouisville, United States
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People of The Habit Burger Grill

50 people are tracked at The Habit Burger Grill (25 in leadership, 25 in team).

NameRoleGroup
Russell W. Bendel
President & CEOLeadership
Anthony Serritella
Chief Operating OfficerLeadership
Douglas R. Branigan
Chief Development OfficerLeadership
Peter Whitwell
Vice PresidentLeadership
Paulo Salgado
Director Of Recruiting And On-boardingLeadership
Sandee Salas
Director Of FacilitiesLeadership
Ira Fils
Chief Financial Officer and SecretaryLeadership
Iwona Alter
Chief Operating OfficerLeadership
George Khouri
Director Of New Store OpeningsLeadership
Mike Czach
HR Business PartnerLeadership
Diana Gabriela Sidi
Director Of Field Human ResourcesLeadership
Prachi B.
Director, People & CultureLeadership
Crystal Canavan
Sr. Director Technology InnovationLeadership
Brian Christie
Director Of IT Corporate InfrastructureLeadership
Tony Warren
Vice President OperationsLeadership
Brad Reyes
Director Of Information SecurityLeadership
Sean Reckner
VP Of IT OperationsLeadership
Madelaine Morrow
VP Of FinanceLeadership
Ernesto B.
Director Of I.t. OperationsLeadership
Jamesa Gonzalez
Director Operations ServicesLeadership

30 more people are available in the full profile.

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Timeline of The Habit Burger Grill

4 dated milestones of The Habit Burger Grill across 51 years, from founding to its latest funding, stage changes and deals.

  1. Founded The Habit Burger Grill is founded.
  2. Exit Acquired by KarpReilly.
  3. IPO Lists on the stock exchange (IPO).
  4. Exit Acquired by YUM! Brands.

Competitors of The Habit Burger Grill

The Habit Burger Grill has 3 listed competitors in our database, 1 of them funded. They include McDonald's, Wendy's International and Five Guys Enterprises.

Company NameDomainFoundedHQ LocationTotal fundingEmployeesDescription
mcdonalds.com1940Oak Brook, United States
Fast food chain known for burgers and fries globally.
wendys.com1969Dublin, United States15,300
Fast food chains are operated globally by Wendy's International.
fiveguys.com1986Alexandria, United States$10M4,499
Restaurant chain selling hand crafted hamburgers
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Detailed competitors of The Habit Burger Grill

The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.

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Web traffic of The Habit Burger Grill

The website of The Habit Burger Grill (habitburger.com) receives about 932.2K visits a month and ranks #41,738 among all websites worldwide, #1,173 in Restaurants and Delivery.

  • Monthly visits
    932.2K

    ▲ 0.6% vs previous month

  • Unique visitors
    578.7K

    per month

  • Global rank
    #41,738

    among all websites

  • Category rank
    #1,173

    Food and Drink · Restaurants and Delivery

Similar websites

Websites whose visitors overlap most with The Habit Burger Grill. Affinity shows how closely the audiences match.

WebsiteDomainAudience affinityMonthly visitsGlobal rankProfile
diddyriese.com
diddyriese.com
100%
#5,415,243–
doordash.com
93%
104.7M#331View details
thecounterburger.com
thecounterburger.com
93%
–
in-n-out.com
88%
1.6M#30,175View details
order.online
order.online
86%
#3,025–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
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All 40 similar websites and full traffic analytics for The Habit Burger Grill

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  • Audience overlap
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Top companies in Food Service Chains

3 companies that operate in the same segment as The Habit Burger Grill (Food Service Chains) in United States, ranked by their profile score on The Company Check.

CompanyDescriptionFoundedLocationTotal fundingRevenueEmployees
Salads and meal bowls are offered by restaurant chains.
2006Los Angeles, California, United StatesUSD 479.07 MUSD 679.47 M2,868
Doughnuts and coffee are provided by the international chain.
1937Winston-salem, North Carolina, United StatesUSD 114.68 MUSD 1.52 B21,000
A chain of restaurants provides meals and catering services.
2009Colorado City, Colorado, United StatesUSD 11.45 M526
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Related news about The Habit Burger Grill

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Frequently Asked Questions about The Habit Burger Grill

The Habit Burger Grill was founded in 1969.

The Habit Burger Grill is headquartered in Irvine, United States. It is registered at Irvine, California, United States.

The Habit Burger Grill was founded in 1969 in Irvine, United States. A chain of fast-casual restaurants is operated, with a focus on charbroiled hamburgers and related grilled offerings. Fresh ingredients are utilized in menu preparation, including salads, sandwiches, and sides. Locations are maintained primarily across the western United States, serving dine-in, takeout, and drive-thru customers in the food service industry.

The Habit Burger Grill's top competitors include Wendy's International, Five Guys Enterprises and McDonald's.

The Habit Burger Grill offers Charburgers, Sandwiches, Salads, and Catering Services.

The Habit Burger Grill has 2 investors. Key investors include YUM! Brands, and KarpReilly.

Yes. The Habit Burger Grill was acquired by YUM! Brands in January 2020.

Yes. The Habit Burger Grill publishes Habit Burger & Grill and 1 more app, with over 500,000 downloads.

The website of The Habit Burger Grill receives about 932 thousand visits a month and ranks #41,738 among all websites worldwide.

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