About The Habit Burger Grill
The Habit Burger Grill is a Consumer company based in Irvine (United States) founded in 1969, and was acquired by YUM! Brands in January 2020. Restaurant chain specialized in hamburgers. Its website habitburger.com draws about 932 thousand monthly visits. The Habit Burger Grill offers products and services including Charburgers, Sandwiches, Salads, and Catering Services. Its focus areas include Food and Agriculture, Food Service Chains, Restaurants and Limited Service. Its competitors include McDonald's, Wendy's International and Five Guys Enterprises; 1 of its 3 listed competitors has raised funding.
Company details
The Habit Burger Grill was founded in 1969 in Irvine, United States. A chain of fast-casual restaurants is operated, with a focus on charbroiled hamburgers and related grilled offerings. Fresh ingredients are utilized in menu preparation, including salads, sandwiches, and sides. Locations are maintained primarily across the western United States, serving dine-in, takeout, and drive-thru customers in the food service industry.
- Headquarters Irvine, United States
- Stage Acquired
- SectorsConsumer
- Website category Food and Drink · Restaurants and Delivery
- Emailβ’β’β’β’β’β’β’β’
- Website habitburger.com
- Social LinkedIn X Facebook Instagram
- Acquired by YUM! Brands (Jan 2020)
- InvestorsYUM! Brands
& 1 more
- Acquired by
Products & Services of The Habit Burger Grill
The Habit Burger Grill offers a comprehensive portfolio of products and services, including Charburgers, Sandwiches, Salads, and Catering Services.
Chargrilled burgers with various toppings for quick meals.
Grilled options like chicken sandwiches for on-the-go eating.
Fresh salads with healthy ingredients for balanced dining.
Custom food packages for events and gatherings.
Apps and channels of The Habit Burger Grill
The Habit Burger Grill publishes 2 mobile apps with over 500K+ downloads.
Investors in The Habit Burger Grill
The Habit Burger Grill has secured backing from 2 investors, including institutional and venture fund investors. Prominent investors backing the company include YUM! Brands and KarpReilly.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Private equity investments are provided by KarpReilly for growth companies. | karpreilly.com | Greenwich, United States | ||
Restaurants chains | 1997 | yum.com | Louisville, United States |
Investor details for The Habit Burger Grill
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People of The Habit Burger Grill
50 people are tracked at The Habit Burger Grill (25 in leadership, 25 in team).
| Name | Role | Group |
|---|---|---|
Russell W. Bendel | President & CEO | Leadership |
Anthony Serritella | Chief Operating Officer | Leadership |
Douglas R. Branigan | Chief Development Officer | Leadership |
Peter Whitwell | Vice President | Leadership |
Paulo Salgado | Director Of Recruiting And On-boarding | Leadership |
Sandee Salas | Director Of Facilities | Leadership |
Ira Fils | Chief Financial Officer and Secretary | Leadership |
Iwona Alter | Chief Operating Officer | Leadership |
George Khouri | Director Of New Store Openings | Leadership |
Mike Czach | HR Business Partner | Leadership |
Diana Gabriela Sidi | Director Of Field Human Resources | Leadership |
Prachi B. | Director, People & Culture | Leadership |
Crystal Canavan | Sr. Director Technology Innovation | Leadership |
Brian Christie | Director Of IT Corporate Infrastructure | Leadership |
Tony Warren | Vice President Operations | Leadership |
Brad Reyes | Director Of Information Security | Leadership |
Sean Reckner | VP Of IT Operations | Leadership |
Madelaine Morrow | VP Of Finance | Leadership |
Ernesto B. | Director Of I.t. Operations | Leadership |
Jamesa Gonzalez | Director Operations Services | Leadership |
30 more people are available in the full profile.
Complete people profiles for The Habit Burger Grill
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Timeline of The Habit Burger Grill
4 dated milestones of The Habit Burger Grill across 51 years, from founding to its latest funding, stage changes and deals.
- Founded The Habit Burger Grill is founded.
- Exit Acquired by KarpReilly.
- IPO Lists on the stock exchange (IPO).
- Exit Acquired by YUM! Brands.
Competitors of The Habit Burger Grill
The Habit Burger Grill has 3 listed competitors in our database, 1 of them funded. They include McDonald's, Wendy's International and Five Guys Enterprises.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| mcdonalds.com | 1940 | Oak Brook, United States | Fast food chain known for burgers and fries globally. | |||
| wendys.com | 1969 | Dublin, United States | 15,300 | Fast food chains are operated globally by Wendy's International. | ||
| fiveguys.com | 1986 | Alexandria, United States | $10M | 4,499 | Restaurant chain selling hand crafted hamburgers |
Detailed competitors of The Habit Burger Grill
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Web traffic of The Habit Burger Grill
The website of The Habit Burger Grill (habitburger.com) receives about 932.2K visits a month and ranks #41,738 among all websites worldwide, #1,173 in Restaurants and Delivery.
- Monthly visits932.2K
▲ 0.6% vs previous month
- Unique visitors578.7K
per month
- Global rank#41,738
among all websites
- Category rank#1,173
Food and Drink · Restaurants and Delivery
- Bounce rate43%
- Pages per visit5.8
- Average visit2 min 49 sec
- DevicesDesktop 18% Β· Mobile 82%
Websites whose visitors overlap most with The Habit Burger Grill. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
diddyriese.com | diddyriese.com | 100% | #5,415,243 | β | |
| doordash.com | 93% | 104.7M | #331 | View details | |
thecounterburger.com | thecounterburger.com | 93% | β | ||
| in-n-out.com | 88% | 1.6M | #30,175 | View details | |
order.online | order.online | 86% | #3,025 | β | |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
All 40 similar websites and full traffic analytics for The Habit Burger Grill
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- Audience overlap
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Top companies in Food Service Chains
3 companies that operate in the same segment as The Habit Burger Grill (Food Service Chains) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Salads and meal bowls are offered by restaurant chains. | 2006 | Los Angeles, California, United States | USD 479.07 M | USD 679.47 M | 2,868 | |
Doughnuts and coffee are provided by the international chain. | 1937 | Winston-salem, North Carolina, United States | USD 114.68 M | USD 1.52 B | 21,000 | |
A chain of restaurants provides meals and catering services. | 2009 | Colorado City, Colorado, United States | USD 11.45 M | 526 |
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Related news about The Habit Burger Grill
Complete news archive for The Habit Burger Grill
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Frequently Asked Questions about The Habit Burger Grill
The Habit Burger Grill was founded in 1969.
The Habit Burger Grill is headquartered in Irvine, United States. It is registered at Irvine, California, United States.
The Habit Burger Grill was founded in 1969 in Irvine, United States. A chain of fast-casual restaurants is operated, with a focus on charbroiled hamburgers and related grilled offerings. Fresh ingredients are utilized in menu preparation, including salads, sandwiches, and sides. Locations are maintained primarily across the western United States, serving dine-in, takeout, and drive-thru customers in the food service industry.
The Habit Burger Grill's top competitors include Wendy's International, Five Guys Enterprises and McDonald's.
The Habit Burger Grill offers Charburgers, Sandwiches, Salads, and Catering Services.
The Habit Burger Grill has 2 investors. Key investors include YUM! Brands, and KarpReilly.
Yes. The Habit Burger Grill was acquired by YUM! Brands in January 2020.
Yes. The Habit Burger Grill publishes Habit Burger & Grill and 1 more app, with over 500,000 downloads.
The website of The Habit Burger Grill receives about 932 thousand visits a month and ranks #41,738 among all websites worldwide.

