About The Old Reader
The Old Reader is a company based in London (United Kingdom) founded in 2012 was acquired by Levee Labs in November 2013. The Old Reader operates in a competitive market with competitors including Toutiao, News Break, DailyHunt, VerSe and SmartNews, among others.
- Headquarter London, United Kingdom
- SectorsMedia & Entertainment
- Website category Computers Electronics and Technology · Programming and Developer Software
- Website theoldreader.com
- Social X Facebook
- Acquired by Levee Labs (Nov 2013)
- Investors
- Acquired byLevee Labs
(Nov 2013)
Investors in The Old Reader
The Old Reader has secured backing from 1 investor. Prominent investors backing the company include Levee Labs.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
- | – | leveelabs.com | - |
Investor details for The Old Reader
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
Timeline of The Old Reader
2 dated milestones of The Old Reader across 1 years, from founding to its latest funding, stage changes and deals.
- Founded The Old Reader is founded.
- Exit Acquired by Levee Labs.
Competitors of The Old Reader
The Old Reader operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Toutiao, News Break, DailyHunt, VerSe and SmartNews, among others.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| toutiao.com | 2012 | Beijing, China | $3.1B | – | Personalized news aggregator app | |
| newsbreak.com | 2015 | Mountain View, United States | $140.24M | 122 | Multi-category news is aggregated online by News Break. | |
| dailyhunt.in | 2009 | Bengaluru, India | $129.01M | 942 | Multi-category news is curated and delivered in multiple languages. | |
| verse.in | 2007 | Bengaluru, India | $2.02B | 669 | Developer of a short-video platform and technology infrastructure | |
| smartnews.com | 2012 | San Francisco, United States | $410.2M | – | Personalized news stories are discovered via machine learning algorithms. | |
| yahoo.co.jp | 1996 | Chiyoda, Japan | – | 1 | Online media portal | |
| msn.com | 1995 | Redmond, United States | – | – | Operates a web portal that aggregates news and delivers various online services to users. | |
| onet.pl | 1996 | Krakow, Poland | – | – | Online news, opinions, and services are provided to Polish readers. | |
| seekr.com | 2021 | Vienna, United States | $125M | 60 | Access to information is facilitated through AI by Seekr's platform. | |
| mynet.com | 1999 | Bursa, Turkey | – | – | Mynet is operated as a digital media and entertainment platform. |
Detailed competitors of The Old Reader
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Web traffic of The Old Reader
The website of The Old Reader (theoldreader.com) receives about 763.9K visits a month and ranks #63,667 among all websites worldwide, #7,593 in Programming and Developer Software.
- Monthly visits763.9K
- Unique visitors69.1K
per month
- Global rank#63,667
among all websites
- Category rank#7,593
Computers Electronics and Technology · Programming and Developer Software
- Bounce rate33%
- Pages per visit5.4
- Average visit5 min 28 sec
- DevicesDesktop 73% · Mobile 27%
Websites whose visitors overlap most with The Old Reader. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| newsblur.com | 100% | 416.6K | #100,671 | View details | |
| github.com | 79% | 542.6M | #65 | View details | |
| getadblock.com | 74% | – | #487 | View details | |
| feedly.com | 74% | 14.4M | #3,340 | View details | |
| stackoverflow.com | 68% | 45.7M | #1,565 | View details | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 40 similar websites and full traffic analytics for The Old Reader
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 40 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Similar companies to The Old Reader
10 companies that operate in the same segment as The Old Reader (DTC Media Innovators), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Diversified gaming and sports media platforms are operated and developed. | 1999 | Mumbai, Maharashtra, India | USD 127.93 M | USD 194.94 M | 63 | |
News media platform for soccer | 2008 | Berlin, Berlin, Germany | USD 320.1 M | – | – | |
Multi-category news is delivered through an app-based platform. | 2016 | Arlington, Virginia, United States | USD 30 M | – | 356 | |
News media platform covering combat sports | 2011 | Singapore | USD 386 M | – | – | |
Multi-category news is curated and delivered in multiple languages. | 2009 | Bengaluru, Karnataka, India | USD 129.01 M | – | 942 | |
Hyperlocal short news app is provided in multiple languages. | 2014 | Hyderabad, Telangana, India | USD 30.77 M | USD 5.35 M | 309 | |
Online platform publishing content focusing on investment | 2011 | Chicago, Illinois, United States | USD 60.4 M | – | – | |
Subscription-based sports media is delivered to local premium audiences. | 2016 | Chicago, Illinois, United States | USD 134.42 M | – | – | |
Multiple online media and lifestyle brands are owned and operated. | 2007 | Levallois-perret, Hauts-de-seine, France | USD 4.7 M | – | – | |
Sports commentary and news are provided through Hupu's platform. | 2004 | Shanghai, China | USD 338.72 M | – | – |
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Frequently Asked Questions about The Old Reader
The Old Reader was founded in 2012.
The Old Reader is headquartered in London, United Kingdom. It is registered at London, England, United Kingdom.
The Old Reader allows users to subscribe to their favorite sites. Can connect with friends to share and discuss articles they love. Can share articles to social networks, or save them to Pocket, Instapaper or Readability. Free for up to 100 feeds. Also offers a premium version for 3month. In March 2013, it only had 10,000 users, but started gaining popularity quickly after Google announced it would retire Google Reader. By the end of April 2013, the project had 200,000 users.
The Old Reader's top competitors include DailyHunt, Toutiao and News Break.
The Old Reader has 1 investor. Key investors include Levee Labs.
Yes. The Old Reader was acquired by Levee Labs in November 2013.
The website of The Old Reader receives about 764 thousand visits a month and ranks #63,667 among all websites worldwide.