The State Plate

Bengaluru, India Founded: 2020 • Age: 6 yrs Minicorn Acquired By JustMyRoots
Platform offering multi-category grocery supplies

About The State Plate

The State Plate is a company based in Bengaluru (India) founded in 2020 by Rohit Jhawar, Muskaan Sancheti, and Raghav Jhawar was acquired by JustMyRoots in September 2023. The State Plate has raised $253.96 thousand across 3 funding rounds from investors including JustMyRoots, Peyush Bansal and Antler. The company has 1 employees. The State Plate offers products and services including Snacks, Staples, Beverages, and Sweets. The State Plate operates in a competitive market with competitors including Blinkit, Bigbasket, Swiggy, Dunzo and Otipy, among others.

  • Headquarter Bengaluru, India
  • Employees 1
  • Founders Rohit Jhawar, Muskaan Sancheti, Raghav Jhawar
  • Stage Minicorn
  • Sectors
    Retail
  • Email
    β€’β€’β€’β€’β€’β€’β€’β€’
  • Phone
    β€’β€’β€’β€’ β€’β€’β€’β€’
  • Website thestateplate.com
  • Social LinkedIn X Facebook Instagram YouTube
  • Acquired by JustMyRoots (Sep 2023)
  • Legal Name Good Memories Private Limited
  • Date of Incorporation 25 Mar, 2021
  • Jurisdiction Bangalore, Karnataka, India
Operational Areas
Key Metrics
  • Annual Revenue
    ₹1.61 Cr

    FY 2025 · -30% YoY

  • Net Profit
    ₹9.7 Lakh

    FY 2025 · 6% margin

  • EBITDA
    ₹10 Lakh

    FY 2025 · 6% margin

  • Total Equity Funding
    $253.96K (USD)

    in 3 rounds

  • Latest Funding Round
    $32.79K (USD), Debt – Conventional

    May 2022

  • Investors
  • Employee Count
    1
  • Acquired by
    JustMyRoots

    (Sep 2023)

Products & Services of The State Plate

The State Plate offers a comprehensive portfolio of products and services, including Snacks, Staples, Beverages, and Sweets.

Snacks
Food Products

Variety of regional snacks for online purchase and delivery.

Staples
Food Products

Essential items like spices and pickles from Indian states.

Beverages
Food Products

Drinks and syrups sourced from different regions.

Sweets
Food Products

Traditional bakery items for gifting and consumption.

Apps and channels of The State Plate

its YouTube channel The State Plate has 1.02K subscribers and 15 videos.

The State Plate
YouTube 1.02K subscribers 15 videos Howto & Style
Open channel

Videos from The State Plate

The most watched videos on The State Plate's YouTube channel, The State Plate (1.02K subscribers). Click a video to play it here.

Perfect end to your meal, all the way from Rajasthan | After Meal, Mukhwas and Mouth Fresheners
277.7K views
The State Plate's Regular Customer | Hear from her on why she loves us
254.8K views
Taste the Best of India | The State Plate | Get Snacks, Sweets, Spices, Pickles, Mukhwas & more!
157.5K views
Indori Sev #SevsTheDay | Introducing Delicious Indori Namkeen to munch anytime anywhere
154.3K views

More on The State Plate.

Funding Insights of The State Plate

The State Plate has successfully raised a total of $253.96K across 3 strategic funding rounds. The most recent funding activity was a Debt – Conventional round of $32.79 thousand completed in May 2022. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding $253,956
  • Total Rounds 3
  • Last Round Debt – Conventional β€” $32,790
  • First Round $201,491

    (Oct 2021)

  • Investors Count 3

All 3 funding rounds of The State Plate with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.

DateAmountTransaction NameValuationLead InvestorsInvestors
May 2022$52,465Angel Round––
May 2022$32,790Debt – Conventional––
Oct 2021$201,491Seed$1.6MAntler
Valuation history
DateValuationStage
Oct 2021$1.6Mβ€’β€’β€’β€’β€’β€’β€’β€’

Last known valuation $1.6M (Oct 2021). 4 investors in total: 3 institutional and 1 angel.

Investors in The State Plate

The State Plate has secured backing from 4 investors, including angel, venture fund, and institutional investors. Prominent investors backing the company include JustMyRoots, Peyush Bansal and Antler.

All
Venture Fund
Institutional
Angel
InvestorDescriptionFounded YearDomainLocation
Early-stage investing and founder support services are offered globally by Antler.
2018antler.co-
Production management solutions are delivered via an online platform.
–culturecap.tcc.modeDelhi, India

Peyush Bansal

Founder of Lenskart, prominent angel investor, Shark Tank India judge
–unknown_edc689cd718f473eb-
Online platform to discover and order food from restaurants
2016justmyroots.comGurugram, India
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Investor details for The State Plate

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Board of directors of Good Memories Private Limited (The State Plate)

Good Memories Private Limited is the primary company behind The State Plate. The board of Good Memories Private Limited currently have 2 directors; the longest-serving is Chirantan Chandran, appointed in 2023. 4 earlier directors have ceased.

DirectorDesignationAppointedTenureEntity
Chirantan Chandran
DIN 07355341
Director06 Nov 20232 yrs 11 moGood Memories Private Limited
Priya Varth Bhardwaj
DIN 08787476
Director05 Sep 20251 yr 1 moGood Memories Private Limited

People of The State Plate

3 people are tracked at The State Plate (3 in leadership); the tracked headcount is 1.

NameRoleGroup
Rohit Jhawar
Co-Founder & Founding MemberLeadership
Co-Founder & CEOLeadership
Co-FounderLeadership
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Complete people profiles for The State Plate

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Financials of The State Plate

Figures of Good Memories Private Limited, the primary company behind The State Plate, for FY 2025. Revenue was ₹1.61 Cr (-30% year on year). Net profit was ₹9.7 Lakh (6% margin). EBITDA was ₹10 Lakh (6% margin). Revenue has grown at a compounded annual rate of -28% over three years.

  • ₹1.61 CrRevenue · FY 2025 · -30% YoY
  • ₹9.7 LakhNet profit · 6% margin
  • ₹10 LakhEBITDA · 6% margin
  • ₹3.7 LakhPaid-up capital
  • -28%Revenue CAGR, 3 years

Balance sheet, profit and loss, cash flow and ratios of Good Memories Private Limited are on its company page.

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Detailed financial statements for The State Plate

Statement rows, ratios, five-year trends and downloadable financials of the group companies require an active premium plan.

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  • Downloads

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Timeline of The State Plate

5 dated milestones of The State Plate across 3 years, from founding to its latest funding, stage changes and deals.

  1. Founded The State Plate is founded.
  2. Funding First funding round of $201K.
  3. Milestone Reaches Minicorn status.
  4. Funding Latest funding round, Debt – Conventional, of $33K.
  5. Exit Acquired by JustMyRoots.

Competitors of The State Plate

The State Plate operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Blinkit, Bigbasket, Swiggy, Dunzo and Otipy, among others.

Company NameDomainFoundedHQ LocationTotal fundingEmployeesDescription
blinkit.com2013Gurugram, India$757.12M5,975
Instant delivery of groceries and essentials is facilitated online.
bigbasket.com2011Bengaluru, India$943.07M22,095
Personal and household products are delivered via an e-commerce platform.
swiggy.com2014Bengaluru, India$3.54B4,953
Food and grocery items are ordered via an online network.
dunzo.com2014Bengaluru, India$449.13M195
Operates an on-demand hyperlocal delivery app for food and groceries.
otipy.com2020Gurugram, India$44.2M87
Grocery products are provided via an online digital storefront.
ondoor.com2014Bhopal, India$3.42M36
Provider of online platform offering grocery, household items, cakes, and flowers
unorg.in2022Lucknow, India$2.33M68
Multi-category grocery products are provided through an app-based marketplace platform.
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Detailed competitors of The State Plate

The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.

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Verified entity values are shown only after access is granted.

Web traffic of The State Plate

The website of The State Plate (thestateplate.com) receives about 11K visits a month.

  • Monthly visits
    11K

    ▼ 25% vs previous month

Similar websites

Websites whose visitors overlap most with The State Plate. Affinity shows how closely the audiences match.

WebsiteDomainAudience affinityMonthly visitsGlobal rankProfile
bonghaat.com
100%
14.9K#961,483View details
indiacuisine.net
100%
4.7K#4,186,250View details
foodwalas.com
98%
11.2K#2,146,969View details
pettikadai.in
95%
12.3K#1,850,926View details
mirchi.com
mirchi.com
88%
–#396,915–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
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All 40 similar websites and full traffic analytics for The State Plate

The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.

  • 40 similar websites
  • Audience overlap
  • Engagement analytics
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Verified entity values are shown only after access is granted.

Latest news on The State Plate

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Complete news archive for The State Plate

Full article history, source details, and older brand coverage require an active premium plan.

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  • Source and publication date
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Similar companies to The State Plate

10 companies that operate in the same segment as The State Plate (Food & Grocery Retail), ranked by their profile score on The Company Check.

CompanyDescriptionFoundedLocationTotal fundingRevenueEmployees
Food and grocery deliveries are facilitated through an app-based platform.
2013San Francisco, California, United StatesUSD 2.47 BUSD 10.72 B23,700
Food and grocery items are ordered via an online network.
2014Bengaluru, Karnataka, IndiaUSD 3.54 BUSD 2.46 B4,490
Meal recipe kits are delivered through a weekly subscription service.
2011Berlin, Berlin, GermanyUSD 367.28 M––
Online marketplace offering multi-category grocery products
2015Barcelona, Catalonia, SpainUSD 1.16 B––
Personal and household products are delivered via an e-commerce platform.
2011Bengaluru, Karnataka, IndiaUSD 943.07 M––
Instant delivery of groceries and essentials is facilitated online.
2013Gurugram, Haryana, IndiaUSD 757.12 M––
Multi-category products are delivered quickly through an online platform.
2020Bengaluru, Karnataka, IndiaUSD 2.3 BUSD 344.05 K100
Organic groceries are offered through an online membership platform.
2013Los Angeles, California, United StatesUSD 332.18 M––
Online marketplace platform offering multi-category grocery products
2012San Francisco, California, United StatesUSD 2.93 BUSD 3.74 B3,270
Platform offering food and grocery delivery services
2013London, England, United KingdomUSD 2.95 BUSD 2.59 B3,960
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Frequently Asked Questions about The State Plate

The State Plate was founded in 2020 and raised its 1st funding round 1 year after it was founded.

The State Plate is headquartered in Bengaluru, India. It is registered at Bengaluru, Karnataka, India.

Muskaan Sancheti is the current CEO of The State Plate. They have also founded this company.

The State Plate is a funded company, having raised a total of $253.96K across 3 funding rounds to date. The company's 1st funding round was a Seed of $201.49K, raised on Oct 2021.

The State Plate has 1 employees.

The primary company behind The State Plate, Good Memories Private Limited, reported revenue of β‚Ή1.61 Cr for FY 2025, down 30% year on year.

The State Plate was established in 2020 in Bengaluru, India, as an e-commerce platform focused on grocery supplies. A range of categories is covered, including snacks, sweets and bakery items, staples and spices, chutneys and pickles, drinks and beverages, and healthy foods. Products are sourced from multiple states such as Maharashtra, Karnataka, West Bengal, Rajasthan, Andhra Pradesh, Gujarat, and Assam to support diverse regional offerings.

The State Plate's top competitors include Swiggy, Bigbasket and Blinkit.

The State Plate offers Snacks, Staples, Beverages, and Sweets.

The State Plate has 4 investors. Key investors include JustMyRoots, Peyush Bansal, Antler, and Culture Cap.

The valuation of The State Plate is $1.6M as of Oct 2021.

The State Plate operates through Good Memories Private Limited.

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